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Jaguar Land Rover Special Vehicle Operations could build standalone models

Jaguar Land Rover may be set to turn its Special Vehicle Operations division into something much bigger than a mere in-house tuner. Bloomberg spoke to the head of JLR's high-performance, customization outfit, John Edwards, who hinted that his team may move beyond simply modifying F-Types, Range Rovers and the like. "We're certainly looking at that, and we've got the capability to do that," Edwards told AN. "Is there an opportunity for us to do a completely standalone car? Maybe." Such a move into full-scale, standalone models would be a big step, particularly for a division that's still kind of in its infancy. Bloomberg references the success of Mercedes-AMG, but the German division has had the benefit of decades of growth. AMG spent years and years building high-performance versions of all manner of mainstream Mercedes vehicles, before moving onto cars like the SLS AMG and AMG GT, which have no mainstream analog. In other words, AMG had a long time to develop a reputation building high-performance vehicles that people know and recognize before it moved into building vehicles of its own. We aren't entirely convinced that SpecOps wouldn't benefit from taking a similar approach, delivering additional SVR vehicles, like the rumored XE SVR, before striking out on its own. We'd like to know what you think, though. Is it already time for Special Vehicle Operations to build standalone models, or should it learn to walk before it runs by modifying more of Jaguar Land Rover's existing product. Have your say in Comments. Related Video:

2018 Jaguar E-Pace Video Review | Jag's smallest SUV is a high-priced hit

The following is the transcript from our above 2018 Jaguar E-Pace video review. To read more about this compact luxury SUV, read our E-Pace first drive review. There's nothing like some Sunday morning driving. And today I am driving the 2018 Jaguar E-Pace, which is Jaguar's latest gasoline-fueled crossover offering, not to be confused with the I-Pace, which is their electric vehicle. This particular model is powered by a 246-horsepower turbocharged, 2.0-liter, four-cylinder engine that makes 269 pound-feet of torque. It's mated to a nine-speed ZF automatic transmission, and my biggest gripe about the engine is that it can be a bit laggy, especially driving around in the mountains, particularly in Comfort mode. I would also appreciate paddle shifters on all of the models, not just the R-Dynamic, the lack of which on a $54,000, so-called sporty crossover is pretty disappointing. My disappointment doesn't linger very long, however, as the nicely weighted steering in this cub makes driving on these mountain roads pretty enjoyable. All-wheel drive does come standard on all varieties, and each feature four drive modes: Comfort, Dynamic, Eco, and then Rain/Ice/Snow. Let's talk about looks. Jaguar chief designer Ian Callum knows how to design an SUV. The F-Pace is my favorite looking vehicle in the segment and the style translates nicely to the smaller E-Pace. While it's not as good looking as its big brother, in my opinion, it definitely takes the crown over the Range Rover Evoque and the Discovery Sport, both of which share its platform. In fact, the E-Pace would rather easily be the best-looking vehicle in its class, if not for the newly-released Volvo XC40. This Cesium Blue paint is one of my favorite colors on the market, well worth the $590 price tag, in my opinion. I'm not a huge fan of chrome in general, and while this car is no exception, you can opt for the Blackout Pack, which replaces all the chrome on the car with gloss black paint. My biggest gripes with the F-Pace? Interior, infotainment and price. Those issues remain in its smaller sibling. When it comes to interiors, the Germans and the Swedes do a much better job, and when it comes to price, there are much better interiors out there. Most of the materials inside that you touch do feel pretty nice, but there are still a few cheap-feeling plastics around the cabin. And until there's a significant update to the infotainment system, JLR is always going to be behind the competition.

Refreshed 2020 Jaguar XE gets upgraded interior

Jaguar said it listened to feedback — or complaints if you prefer, and want to be more blunt — from customers and even journalists to guide the first midcycle refresh of the XE sports sedan. While it made some exterior tweaks, the biggest changes are inside the cabin. There, Jaguar did away with hard plastics and added some new technology borrowed from the electric I-Pace, with XE's new door trims that will eventually serve as a template for all models, with improved ergonomics and more premium, soft-touch materials. "That was a really big job," says Ian Callum, Jaguar's director of design. "That's more than a normal facelift would normally get. What I think we've done with the interior is bring Jaguar back to its natural level of ambience and luxury. You sit in the car now, it's a great interior. We're really proud of it." Gone are the hard plastics in favor of new leather on the dash, door panels, seats, head rests and steering wheel. There are also carbon fiber panels around the front and rear door handles and the pistol shifter, which was borrowed from the F-Pace and replaces the previous version's dial shifter. The front-seat leather headrests are embossed with the Jaguar leaper logo, and the stitched-leather seats are a new design. The new front and rear door panels feature a more ergonomic 360-degree leather pull handle, replacing the previous design that had it as part of the door armrest. There's also a slot down low designed to securely stow reusable water bottles. Callum said the new door panels will appear on all future Jaguar models. The XE also features a redesigned center console with more storage, a pair of USB ports positioned inside the stowage bin along with an auxiliary power jack, and the second-generation heads-up display has improved graphics. Borrowed from the electric I-Pace is the optional InControl Touch Pro Duo touchscreen, which is kept separate from the climate control screen that retains two dial knobs. Also available is a wireless phone charging port, a first for Jaguar, along with Apple CarPlay and Android Auto compatibility. "We've taken something from a much higher car into our small family car, which is the right thing to do," Callum said. "We've got to cascade all that good stuff into our affordable car and try to work around it. It was challenging, because it costs money, but it's what people expect.