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Jaguar may enter Formula E to advance electric portfolio

The FIA Formula E Championship looks poised to gain another major automaker. According to reports from the UK, Jaguar Land Rover is preparing to announce a new electric vehicle strategy this week. And that is tipped to include participation in the all-electric racing series. According to Sky News, Jaguar's electric racing program would give the British carmaker the opportunity to showcase its prowess in electric propulsion. Quoting an unnamed insider, the UK news service reported that Formula E "offers live testing for electrification technologies in areas such as batteries and drivetrains; that's why it looks valuable to them." The program would likely be launched in conjunction with Williams, the F1 team with which it partnered on development of the aborted C-X75 hybrid supercar project recently unearthed for a starring role in the latest James Bond film Spectre. Williams helped develop the battery system that powers the electric spec racer used in Formula E. The partnership could take over from the Trulli team that is expected to soon drop out of the series. JLR wouldn't be the first automaker to participate in electric racing. Audi supports the Abt team, Renault the e.Dams outfit, and PSA Peugeot Citroen's DS brand the Virgin Racing squad. Mercedes and Volvo have also been reported to be looking carefully at participation, while BMW provides support vehicles for the series. Jaguar participates in vintage racing and Land Rover runs the Bowler off-road racing series. However, the last time the company supported a top-level works racing program was between 2000 and 2004 when Jaguar Racing (the precursor to today's Red Bull team) competed in Formula One. It has since offered the XKR GT2 racer and has been rumored to be considering a return to sports car racing, but the trend towards electrification now appears to be driving the Formula E initiative instead. We're waiting to hear back on requests for comment from Jaguar. But Sky reports that an official announcement will be made on Tuesday, so watch this space. Related Video:

Jaguar appoints Joe Eberhardt as North American President

Jaguar Land Rover North America has appointed a new president, Joachim Eberhardt. The German exec, 50, had previously done stints at Chrysler Group, DaimlerChrysler UK, Mercedes-Benz USA and Daimler-Benz.
Eberhardt joins JLR NA in a good, but challenging time for the company. It's fresh off the launch of the Range Rover Sport and Jaguar F-Type, which have been subject to rave reviews, and its overall sales are up 21 percent over 2012. Still, as Automotive News points out, the two manufacturers face a fight to become the equal of A-list competitors like BMW and Mercedes in the eyes of consumers.
"Joe brings a proven industry track record and valuable global leadership experience in luxury sales, service and marketing. We look forward to Joe leading our North American team in working with our retail networks to further grow the business and better serve our customers," JLR's group sales operations director, Andy Goss, said.

2018 Jaguar F-Type 2.0T First Drive Review | Less soulful, still sexy

Jaguar is eager to promote its Ingenium turbocharged inline-four as a legitimate object of performance desire, and what better way to do so than drop it into its most desirous car? The 2018 Jaguar F-Type Coupe to this point has featured six- and eight-cylinder engines, all supercharged, but this is the first time that the other type of forced induction has made its way under the F-Type's long, sculpted hood. The new pairing looks pretty good on paper. The 2.0-liter engine's 295 pound-feet of torque is available from 1,500 to 4,500 RPM. It makes 296 horsepower at 5,500 RPM, 44 horsepower shy of the blown V6 model, but weighs 117 pounds less. That's enough to motivate the 3,360-pound F-Type to 60 mph in the mid-5-second range, only 0.3 seconds behind said V6. The 2.0-liter is also a lot cheaper – $8,100 less than a bare-bones V6. That'll probably make the decision for a lot of folks, dropping the base F-Type into a whole 'nother class of sporty two-seaters. I'll posit, however, that the F-Type isn't a raw numbers car. It's a passionate thing that appeals to an emotional part of our brain. Just look at it! The coupe we tested, in Fuji White, was fresh as a mountain stream despite the platform's age. The sheetmetal is, quite simply, most of the appeal. Even the base wheels, 18-inch, 10-spoke alloys, look phenomenal. And since the F-Type 2.0 is sexy, undeniably quick enough to back up its sporting looks, and a significant price savings over a V6, it's almost a killer app. If only the little Ingenium turbo-four was as passionate as the F-Type itself. It's a workaday unit, coarse and gruff. After all, it sees duty in just about everything else Jaguar-Land Rover makes, from the lowly Discovery Sport to the big XJ. Its clattery four-cylinder noises and thrashiness don't jibe with the premium sports-touring vibe the rest of the car exudes. We've gotten used to, if not come to universally love, four-cylinder pony cars like the Mustang and Camaro, but the divergence in character between car and powerplant here is vast. It does the job, sure, but you enjoy the F-Type in spite of its engine, rather than because of it. Low-speed tractability issues don't help things any, whether the engine's charms are important to you or not. An odd combination of boost, driveline shunt, or transmission confusion make low-speed maneuvering jerky, regardless of drive mode. Putz around a mall parking lot or sit in traffic for a few minutes, and it'll be clear what I'm on about.