2011 Jaguar Xjl Black Navigation Back Up Camera Loaded on 2040-cars

Auto blog

The best Super Bowl car commercials from the last 5 years

If you've been dipping into the Autoblog feed over the past days and weeks, you wouldn't even have to be a sports fan to know the Super Bowl is coming up. Automakers have been teasing their spots for the big game, dropping them days early, fully-formed onto the Internet and otherwise trying to amp up the multi-million-dollar outlays that they've made for air time on the biggest advertising day of the year. And, we're into it. The lead up to the Super Bowl is almost akin to a mini auto show around these parts; with automakers being amongst the most prolific advertisers on these special Sundays. The crop of ads from 2015 looks as strong as ever, but we thought we'd take a quick look back at some of our favorite spots from the last five years. Take a look at our picks – created from a very informal polling of Autoblog editors and presented in no particular order – and then tell us about your recent faves, in Comments. Chrysler, Imported From Detroit Chrysler, Eminem and a lingering pan shot of "The Fist" – it doesn't get much more Motown than 2011's Imported From Detroit. With the weight of our staffers hailing from in and around The D, it's no wonder that our memories still favor this epic Super Bowl commercial (even though the car it was shilling was crap). Imported really set the tone for later Chrysler ads, too, repeated the formula: celebrity endorsement + dramatic copy + dash of jingoism = pulled car-guy heartstrings. Mercedes-Benz, Soul teaser with Kate Upton One of our favorite Super Bowl commercials (and yours, based on the insane number of views you logged) didn't even technically air during the game. Mercedes-Benz teased its eventual spot Soul with 90-seconds worth of Kate Upton threatening to do her best Joy Harmon impression. (Teaser indeed.) It doesn't win points for cleverness, use of music, acting, or any compelling carness, but it proved that Mercedes' advertisers knew how to make a splash in the Internet Age. And, hey, it's still classier than every GoDaddy commercial. Kia, A Dream Car. For Real Life Like the Mercedes video above, the initial draw here is a pretty lady; in this case the always stunning Adriana Lima. But this Kia commercial really delivers the extra effort we expect while scarfing crabby snacks and homemades, too. First of all, Motley Crue. Second, a cowboy on a bucking rhino. Enjoy yet again.

Jaguar ended production of the XJ sedan in July, 2019

It's the end of the line for Jaguar's long-running XJ sedan, at least as we've come to know it today. Jaguar has confirmed to Autoblog that production of the current XJ will end this summer, with a report from Autocar suggesting that July 5 is the official end date. The brand's flagship sedan will get a replacement, and a spokesperson further confirmed to us that Jaguar will "continue the XJ nameplate." What's not entirely clear is when that vehicle will hit the market, or exactly what form it will take. At least we have some good clues. A few months back at the New York Auto Show, Jaguar design chief Ian Callum told us that "the XJ will be replaced" by a "like-size" car. He also hinted that they would be "doing more battery cars at Jaguar," and that the plan wouldn't be "just batteries put in an old car." Connecting the dots, it seems likely that the XJ will be replaced by a large flagship electric sedan. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Just last year, Jaguar celebrated the XJ's 50th anniversary with a special limited-edition model called the XJ50, and punctuated that debut with a lovely roadtrip that started at Jaguar's home in Coventry and concluded at the Paris Motor Show. But before we get too sentimental about what's come before, we ought to remember that the XJ's very name stands for "eXperimental Jaguar." So whatever comes next — likely a swoopy aluminum-intensive sedan chock full of batteries and a couple of powerful electric motors — will fit right in line with the British flagship's original mission statement. Onward and upward, chaps.

Jaguar bringing all-wheel-drive F-Type to LA Auto Show [w/video]

Jaguar's big splash at last year's Los Angeles Auto Show was showing off the slinky F-Type Coupe; perhaps one of the loveliest car shapes on the road today. This year the company won't have a show-stopping new design to offer, but the news that all-wheel drive is coming to the F-Type range is, nevertheless, pretty spectacular.
Mixed in with news about a technical partnership between Jaguar and the Bloodhound SSC World Land Speed Record program, the British brand announced this morning that it will show the first AWD F-Type Coupe at the 2014 LA show later this month.
Jaguar tells us that the sure-footed cat, in AWD F-Type R Coupe form, will run from 0-60 miles per hour in just 3.9 seconds, with a limited top speed of 186 mph.