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Jaguar takes bite out of Mercedes' Magic Body Control chicken ad

We were quite impressed by Mercedes-Benz when it aired its Magic Body Control commercial, starring a group suitably funky chickens demonstrating their ability to jive to Diana Ross and the Supremes. Now, Jaguar has taken the opportunity to poke some fun at its German rival, releasing its own take on the Magic Body Control spot, and um, there's a big cat involved.
You'll really want to take a look at this video, which is just another sign that in terms of clever ads, Jaguar is doing quite well. We aren't sure if "Jaguar vs. Chicken" will make it onto TV any time soon, but it's still fun to see the British brand take the mickey out of Mercedes - it's rare to see automakers go after each other so bluntly in their marketing efforts. Scroll down to watch the video (we've also included a bonus video, Jag's recent "Cat In A Box" spot).

2021 Jaguar E-Pace spied on the Nurburgring hiding its styling changes

We just spied a Jaguar E-Pace lapping the Nurburgring covered in camouflage from front to back. Jaguar released the first E-Pace as a 2018 model year, so we’re fast approaching what will be the modelÂ’s first light refresh. Things donÂ’t appear to be drastically changing from an exterior design perspective. The same shapes, cutouts and vents are all visible on the rear fascia and hatch. Even the slick taillights look largely the same as the E-Pace thatÂ’s on sale now. If thereÂ’s going to be some change in this crossover, we suspect itÂ’ll be up front where the coverings change from skin-tight camo print to pieces of fabric that completely disguise whatÂ’s underneath. Two cutouts in the fabric are visible on the side air intakes, presumably allowing air to pass through to keep the E-PaceÂ’s vitals cool on the Nurburgring. Possible changes include a new grille and front bumper design, most likely mimicking the lightly massaged F-Pace front end design. Seeing that Jaguar spent most of its time upgrading the F-PaceÂ’s interior, thereÂ’s a good chance Jaguar is doing the same with the E-Pace. ItÂ’s definitely the area that requires the most attention, especially now that the F-PaceÂ’s interior is so handsome. WeÂ’d love to see Jaguar put as much tech and style into its small crossover, and this is its chance to do that. Powertrain options shouldnÂ’t depart much from what you can buy now. ThereÂ’s a P250 packing a 2.0-liter turbocharged four-cylinder thatÂ’s good for 246 horsepower. The upgrade is the P300 with a more potent four-cylinder, raising output to 296 horsepower. Seeing as the recently redesigned Evoque still has no engine more powerful than the E-Pace, the Jag will likely carry over these power units, as well. If anything, the E-Pace will gain a mild-hybrid powertrain option, which could be what Jaguar is stress testing on the Nurburgring right here. Jaguar still hasnÂ’t announced the 2021 E-Pace, so this model could be the refresh. If theyÂ’re not as far along as we guess, itÂ’ll certainly end up being the 2022 E-Pace. Either way, an improved E-Pace isnÂ’t that far out.

Cars with the worst resale value in 2022

Car values are all over the map right now. Used vehicles that were worth a small fortune earlier this year are now coming back to Earth, but the new vehicle supply remains tight. Prices are still elevated overall, but some models have seen more severe price drops. Depreciation strikes almost every model, supply constraint or not, though a few vehicles are leading the way. New research from analytics iSeeCars found that a handful of cars depreciated more than 50 percent over five years, with the BMW 7 Series dropping 56.9 percent and an average price cut of $61,923 over that time. The vehicles with the highest depreciation — or worst resale value — over five years: BMW 7 Series: -56.9% Maserati Ghibli: -56.3% Jaguar XF: -54% Infiniti QX80: -52.6% Cadillac Escalade ESV: 52.3% Mercedes-Benz S-Class: 51.9% Lincoln Navigator: -51.9% Audi A6: -51.5% Volvo S90: -51.4% Ford Expedition: -50.7% iSeeCarsÂ’ research showed that midsize trucks, sports cars, and fuel-efficient vehicles were slowest to depreciate over five years, while itÂ’s clear that luxury brands tend to lose value much faster. As iSeeCarsÂ’ Executive Analyst Karl Brauer explained, used buyers donÂ’t value high-end vehiclesÂ’ features as much as the first owners, so resale values tend to be softer. The tech and options that made the cars so expensive and appealing new donÂ’t add the same value on the used market. Read more: Cars with the best resale value Interestingly, electric vehicles also depreciated quite heavily, though they were just short of the abysmal numbers in luxury segments. The Nissan Leaf depreciated most among EVs, dropping by 49.1 percent. The average EV depreciation is 44.2 percent, with the Tesla Model S and Model X sliding in right under the bar at 43.7 and 38.8 percent, respectively. As iSeeCars notes, itÂ’s important to be vigilant when car shopping and not let your emotions win over reason. Shiny new luxury cars look great in the showroom, but you could end up taking a bath when you try selling them a few years later on. Related video: Audi BMW Cadillac Ford Infiniti Jaguar Lincoln Maserati Mercedes-Benz Volvo Car Buying Used Car Buying Ownership Resale Value depreciation