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Jos? Mourinho shares his fear in Jaguar F-Type R Coupe spot

Jaguar is in the middle of an image makeover. It wants people to know that it makes more than just big, comfy luxury cars. Underneath that there is an edge. In its recent ads, the company wants to be associated with a more tailored, witty form of villainy. The next step is showing that it's also fearless.
Many Americans might not be familiar with José Mourinho, but he's one of the premier soccer, or football, coaches in the world. He's nicknamed "The Special One." Mourinho worked his way up from an assistant coach to lead small teams but eventually took over international heavyweights like Real Madrid and Chelsea.
In a new ad for the Jaguar F-Type R Coupe, Mourinho talks about what it means to be afraid. You might think such successful people overcome their fears, but successful men are driven it, he claims. But being scared doesn't make a man weak - it makes him dangerous. Scroll down to understand what Mourinho is talking about and get an earful from the wonderful exhaust of the R Coupe.

Junkyard Gem: 1994 Jaguar XJ12

While Americans were able to buy new Jaguar two-doors with V12 engines under their bonnets from 1971 all the way through 1996, availability of new Jaguar 12-cylinder sedans was much spottier here. The Series 1 and Series 2 XJ12s were sold here from the 1973 through 1979 model years, and then there was a grim Jaguar V12 four-door drought here all the way until the 1994 model year. Here's one of those very rare felines, found in a Northern California boneyard in April. Jaguar had developed the XJ40 successor to the Series 3 XJ over an agonizingly protracted period that spanned the British Leyland era of the early 1970s through the first production cars being shown to the world in 1986. The XJ40 first appeared in the United States as a 1988 model. The following year, the Ford Motor Company bought Jaguar. The engineers in Coventry struggled to design a viable V12-engined XJ40 for years, giving it the XJ81 designation. At long last, the XJ81 was revealed to the motoring world in 1993… just prior to the replacement of the XJ40 by the XJ300 for the 1995 model year. All of the XJ81s sold in the United States—just over 1,500 of them in all—were 1994 models. This junkyard provided a bonanza of rare European iron when I stopped by on that chilly spring morning. Located within a few rows of this one-year-only XJ81 were a Volkswagen Phaeton and a Rolls-Royce Silver Shadow. The yard also had a running Peugeot 504 for sale in their "builders" section, and I'll admit I was very tempted by it. The April 1994 production date indicates that this is one of the very last members of the XJ40/XJ81 family to be built (though Jaguar continued to use platforms derived from the XJ40 until the X350a arrived as 2003 models). This 6.0-liter engine was an excruciatingly tight fit in this engine compartment (there are semi-credible tales that the XJ40's engine compartment was made so narrow as a sneaky office-politics means of preventing British Leyland from installing Rover V8s in Jaguars), and working on it must be a mechanic's nightmare. Output was 301 horsepower and 336 pound-feet. Meanwhile, Mercedes-Benz's V12 was rated at 389 horsepower and 420 pound-feet, while BMW's V12 had 296 horsepower and 332 pound-feet. The MSRP for this car was $73,200 for the dual-airbag version (and we can see that both airbags were deployed in this car's career-ending crash). That amounts to $151,889 in 2023 dollars.

Jaguar pushes F-Pace toward Frankfurt debut [w/video]

Automakers regularly subject new vehicles they're developing to extreme climactic conditions to make sure they'll hold up no matter what the customer throws at it. We rarely get to see what those conditions entail, save for the odd batch of spy shots here and there. Jaguar, however, has given us a glimpse behind the proverbial curtain as it puts the finishing touches on the upcoming new F-Pace crossover. The British automaker reports that it's put the F-Pace through its paces in temperatures ranging from as low as 40 degrees below zero (on either scale – that's where they meet) to 50 degrees Celsius above (122 Fahrenheit). Those are some punishing conditions, achieved in the dead of winter in Northern Sweden and at the height of summer in the searing deserts of Dubai, where cabin temperatures inside a vehicle left in the sun can top 158 degrees Fahrenheit. The former is where Jaguar Land Rover maintains a dedicated arctic test facility in Arjeplog, with over 37 miles of test tracks carved out of the ice, snow, and mountains. Jaguar even threw gravel mountain passes into the test regime for the first time, because while it may be geared more toward on-road use than its Land Rover counterparts, people still expect their crossover to be sure-footed in a variety of conditions. Jaguar has now confirmed that the production F-Pace will make its bit debut in September at the Frankfurt Motor Show. That's the same venue where the C-X17 concept that previewed the F-Pace's arrival was first showcased the last time the show came to town two years ago. And while the company recently signed a manufacturing contract with Magna Steyr to build an undisclosed model line in Austria, JLR confirms that the F-Pace will be built in the UK at the Solihull plant that already handles production of the Land Rover Discovery/LR4, Defender, Range Rover, Range Rover Sport, and Jaguar XE. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.