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Jaguar puts Mourinho on ice

There is principal among the persecuted to embrace insults and turn them around. That's how the gay community turned "queer" from a pejorative term into a badge of pride. Now Jaguar has done the same with "footballer's car." While this has been generally seen as the UK equivalent of a "rapper's car," generally a big four-wheel-drive such as a Range Rover, blinged up so as to make it unusable off-road, Jaguar has taken the curious step of deliberately putting a footballer in the new F-Pace. Before you can even buy a Jaguar F-Pace, the company has taken ex-Chelsea and Real Madrid manager Jose Mourinho to Northern Sweden to drive a prototype on ice. And there is not an ounce of bling about the event. It was run on 60 km (37 miles) of frozen lake at Jaguar Land Rover's extreme testing facility in Arjeplog, Sweden, which is 40 miles from the Arctic Circle. And it's not just JLR engineers who get to do this. Jaguar sells the "Jaguar Ice Drive Experience," while Porsche has something similar and if you really want to go for it there is a company that does it in Porsches, Maseratis, and the wonderful Alfa 4C. But those are not footballers' cars. Jag quotes Mourinho as saying, "The experience was magnificent. For people in my world, I think a few days in a place like this is magnificent." However even if you read it in a Spanish accent it still sounds like it was written by a PR man. Ditto the quote "I am always learning. Even in football, which is an area that obviously I feel that I'm an expert, I'm never perfect and I always learn." What Jaguar gets out of the association is some quotes about Mourinho's plans – he's going to stay in the UK – which means the major UK papers might pick it up. They probably will and then ignore all the cool ice driving stuff. What we get as car nuts is some awesome footage of the car power-sliding with rooster tails of snow. It's a good looking car; I've seen some testing on the roads around Jaguar's home of Coventry and did a double take. It's a little Macan-like but better looking. I've driven the F-Type with both the 375-HP V6 used in the Mourinho F-Pace piece and the 550-hp supercharged V8, and the V6 is plenty. Until you drive the V8, which blows your mind way. Indeed I have the letter on my desk pleading guilty to the fixed penalty (62 in a 50) that I picked up in the F-Type. What you can't tell from the video is how good the V6 sounds. How it does a nice little wake-the-neighbours blip when you switch it on.

Jaguar F-Type 'Design Study' headed to Goodwood

With the Goodwood Festival of Speed taking place this weekend, Jaguar has announced it will be there with its new trio of R models as well as a design study version of the hot new F-Type sports car. While we've already seen the XFR-S last year at the LA Auto Show and the XJR and XKR-S GT at the New York Auto Show, the F-Type design study has our attention.
Based on our recent sighting of a fixed-roof F-Type being tested in full camouflage, this could mean that we'll finally get to see a sexy F-Type Coupe in near-production form. Of course, with all of the other R branded models on display, Jaguar could also unveil a sporty new R - or maybe even an RS - F-Type roadster. Whatever is planned, it will not be a static display - Jaguar says the design study car will be in action, making the fabled run up Goodwood Hill with chief engineer Mike Cross at the wheel. Scroll down for more information about what Jaguar has planned for Goodwood.

Junkyard Gem: 1985 Jaguar XJ6

The Series III Jaguar XJ was built for the 1979 through 1992 model years, the final chapter of a quarter-century of the iconic original Jaguar XJ (though production of the straight-six model ended in 1987). Thanks to notoriously troublesome electrical systems and rapid depreciation, but blessed by stay-of-execution-obtaining beauty, most of these cars were parked under blue tarps in driveways before the end of the 1990s... awaiting repairs that never came. Here's one that I spotted in a San Francisco Bay Area self-service wrecking yard over the winter. If you were serious about driving a Jag during the easy-money 1980s, you needed the optional wire wheels. That showed those rubes in the BMW 735s and Mercedes-Benz 500SELs what real class was all about. The 4.2-liter version of Jaguar's legendary straight-six engine made 176 horsepower in 1985. That was six fewer than the 735i's six and eight fewer than the 500SEL's V8. However, the XJ6 cost $32,250, versus $36,880 for the BMW and $51,200 for the Benz. Given that the Jag offered at least as much (and maybe more) status on the street, its price tag looks like a pretty good deal. Of course, the electrical stuff would have a few issues, but so what? This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Lovely Rita learns to fear the Jaguar in this British Leyland advertisement. Featured Gallery Junked 1985 Jaguar XJ6 View 17 Photos Auto News Jaguar Luxury Sedan jaguar xj