1974 Jaguar E-type V12 Series 3 Primrose Yellow on 2040-cars

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Is Jaguar's 3 Series-fighter the brand's last chance?

The upcoming line of compact 3 Series-fighters from Jaguar, often referred to as the Jaguar XS, could consist of a sedan, wagon and possibly a coupe and GT model (think BMW 5 Series GT). The car's all-aluminum architecture also will provide the basis for two new sports utility vehicles. Just how important is the much-touted "baby Jag" project to parent company Jaguar Land Rover? A JLR executive reportedly says the brand's survival is directly linked to the success of the XS, codenamed X760, Autocar reports.
The brand's survival is directly linked to the success of the XS.
"If the X760 fails, it will probably be the end for the [Jaguar] brand," the executive says. But Adrian Hallmark, Jaguar's global brand director, claims Jaguar will "build the most advanced, most efficient, most refined car in that [compact luxury sedan] segment. Not almost as good as, but better than the best in the world."

Say goodbye to Jaguar's vestigial oval grille

Jaguar has been on a campaign to replace any and all retro cues with modern ones. Just look at the current XJ and the one it replaced, or the XF and the S-Type that came before it and you'll know what we mean. The one remnant is the XK and its oval grille, in and of itself a throwback to Jags of old (which started to look more like a certain Star Wars alien in above-pictured XKR-S form). But don't expect it to hang around.
Newer Jaguars have been ditching the oval aperture for a more squared-off one, and the next XK will have to fall in line. But don't expect that to be the only change in store for the next-generation Jaguar coupe and convertible.
With the new F-Type now holding the more enthusiast-oriented ground, the next XK is expected to grow bigger, softer and more luxurious. That will likely mean a more commodious back seat as well, though that shouldn't be hard to do considering the lack of space in the back of the current model...

Tata to get Jaguar and Land Rover tech, platforms too?

Since buying Jaguar Land Rover, Indian automaker Tata has generally left its luxury arm's platforms and technology alone. However, those days might be gone. The two of them are gradually growing closer with coordinated development and rumors of shared platforms. And it looks like all of that work and money is finally going to pay off with an actual vehicle in the near future.
According to Australian website Drive, Tata wants to make its cars more attractive to buyers outside of India, and to do that the company knows it must improve quality. The Indian company is being careful, though, because it doesn't want to dilute the Jaguar or Land Rover brands with cheap models. "You're going to see in the future a lot of sharing of technologies and platforms over time, but you won't see a JLR with a Tata badge on it," said Darren Bowler, managing director of Tata's Australian distributor, to Drive.
According to Bowler, these future vehicles are already on the way. Tata and JLR have a global platform in the works for 2017 that both companies could use for cars or crossovers. He also hinted that Jaguar's new Ingenium engines could be shared among the brands in the future, too.