2015 Infiniti Qx80 on 2040-cars

Auto blog

Analyzing De Nyscchen's 25-year comeback plan for Infiniti

"It took us 25 years to bring Audi back in the US. This kind of thing takes a long time."
When Johan De Nysschen left his post at Audi of America last year to take the seemingly thankless job of leading Infiniti's global operations, it seemed like a familiar scenario. Like Michael Dukakis going from one of two men that could have won the White House to teaching political science at an obscure Florida college.

Infiniti's Vision for Gran Turismo revealed in full [w/video]

Just about any car has to be designed with some sort of limitations, whether it's a production car that has to be usable on the road, a racecar that has to comply with regulations, or even a concept car that does, at the end of the day, actually need to be crafted out of real materials and wheeled onto a stage. But the Vision Gran Turismo series imposes no such limitations. Designed only for a virtual reality, the project allows for designers to craft a purely fantastical design whose limits fall barely short of their own imaginations. It presents companies with the opportunity to represent their brand as they want to, so it comes as little surprise that every automaker from here to Hong Kong has been lining up to take part. And the latest is Infiniti. Previewed in a pair of teaser renderings barely over a week ago, the Infiniti Concept Vision Gran Turismo is a suitably striking addition to the virtual world of the Gran Turismo video game franchise. Designed at the company's Beijing studio, the brief calls for a 4.5-liter naturally aspirated V8 hybrid powertrain, with a front mid-ship layout driving a rear transaxle for ideal 45/55 front-rear weight distribution. Beyond that it's all flowing forms, extreme aero and signature Infiniti design cues like a widened version of the brand's trademark grille shape and the kink in the rear pillar. It's got butterfly doors hinged ahead of those spindly mirrors, center-lock alloys crafted from carbon fiber, deeply sculpted aerodynamic elements, a large boomerang-shaped rear wing and aggressive long-hood/low greenhouse proportions. It's F1 meets GT, to hear Infiniti tell it, and whether you've got a PS3 and a copy of Gran Turismo 6 to play around with it or not, you can check it out in the images above and the video below. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Introducing the INFINITI CONCEPT Vision Gran Turismo The "INFINITI CONCEPT Vision Gran Turismo" has been released on "Gran Turismo 6", available exclusively on PlayStation®3. Infiniti has continued to break new ground in design since the brand was first established. This is a sensuous GT car brimming with the Infiniti philosophy. How to receive it After Update 1.15 has been installed, the car can be purchased from the [Vision GT] area within the [CARS] section in "My Home" (here, you can also find the car's presentation movie).

Infiniti aims to "de-Americanize" lineup, add flagship

Nissan launched Infiniti back in 1989 as a US brand, but more recently, Nissan's luxury marque has started focusing on more of a global presence. With a new global headquarters set up in Hong Kong and former Audi bigwig Johan de Nysschen at the helm, Wards Auto is reporting that the automaker's next goal is to create a "de-Americanized" lineup of vehicles.
This plan essentially consists of smaller cars and smaller-displacement engines to make Infiniti more attractive for buyers in Europe and Asia - two regions that tend to skew more toward smaller vehicles and smaller powerplants. To this point, Infiniti has been focused on vehicles better-suited to the US market - in fact, its smallest engine is a 3.7-liter V6 with 330 horsepower, and it doesn't offer a single diesel.
The first step in this transformation will be part of the Daimler-Nissan engine deal that will see a four-cylinder diesel eventually used in the 2014 Q50, but the report also reconfirms the importance of the soon-to-arrive Q30 production model (a concept of which was revealed last week in Frankfurt), along with the idea of a QX30 based on the Nissan Qashqai. There's also the latest projection of a full-electric Infiniti model that Wards says will debut sometime around 2015. Of course, Infiniti isn't giving up on large cars entirely - the reports indicates that Infiniti is planning a fullsize flagship model - possibly named Q80 - to compete against German sedans like the Audi A8, BMW 7 Series and Mercedes-Benz S-Class.