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Infiniti Q30 Concept uncovered in Frankfurt

The curtain has officially been raised on the Infiniti Q30 Concept at the Frankfurt Motor Show, an oft-teased five-door hatchback that will move the neo-luxury brand downmarket to compete with the Audi A3 and Mercedes-Benz CLA-Class. Not only is Infiniti moving down market, it's targeting a younger audience, a field that it hasn't traditionally played in, that wants something different than a hum-drum luxury car. According to Infiniti's marketing director, Hugues Fabre, "Younger customers are coming into the premium segment with their own attitude toward premium-ness."
Infiniti's trademark styling elements are on full display here, from the radically kinked C-pillar and Q50-inspired headlights and grille, to the dramatic character lines on the profile. In the cabin, it looks like an extraterrestrial disco, with a lot of violet lighting, bronzed touchpoints and creamy leather. Ignore the concept car tinsel, though, and you'll see that Infiniti is dead serious when it says the Q30 foreshadows a production model.
We'll have plenty more of the Infiniti Q30, including live images from the 2013 Frankfurt Motor Show floor, very soon. Until then, click over to our Frankfurt coverage page, scroll down for a full press release on the Q30, or click over to the high-res gallery.

The Infiniti QX80 Monograph concept is fully revealed ahead of New York

The big Infiniti QX80, the largest SUV in the company's range and related to the Nissan Patrol sold around the world, is frankly in need of a facelift. The last time the big lug went under the knife was in 2014, and it was a pretty mild nip and tuck. The aging SUV was never much of a looker anyways, although it is certainly distinct. The Monograph concept, which is coming to the New York Auto Show next week, is a preview of where the QX80 is headed. And as we saw in the teaser last week, this styling direction is an improvement. The headlights migrate higher on the front fascia, making the thing look a little less like a sad porpoise and more like a tech-heavy SUV with serious presence. Some of this is simply concept car fantasy, sure – note the lack of mirrors, a favorite concept car trope that'll be replaced by real mirrors for production. But as Infiniti says, the concept "illustrates how the design of INFINITI's QX80 could evolve". Translation: expect the general shape and overall styling to make it to a production vehicle, unless somehow this concept gets roundly panned at the show. Since it seems to be an inarguable improvement over the current vehicle, the inevitable march towards production seems assured. Related Video: Design/Style New York Auto Show Infiniti SUV Luxury infiniti qx80 infiniti qx80 monograph

Q50 Eau Rouge to kick off series of performance Infinitis

Infiniti is desperate to position itself as a brand for performance enthusiast. It's tried to create that impression by attaching its name to the Red Bull Racing team, by sprucing up the G37 Coupe and G37 Convertible as part of its lack-luster Infiniti Performance Line, and by bringing Sebastian Vettel on board to create a special edition FX crossover. But the Japanese luxury brand knows it's going to need something more comprehensive if it's going to go up against BMW and its M models, Mercedes and its AMGs, or Audi and its Quattro GmbH-tuned RS range.
That's why the Q50 Eau Rouge concept unveiled just last week at the Detroit Auto Show was so important to the marque. But Infiniti has more in store than just a concept. Nissan desires to put the Q50 Eau Rouge - named after the notoriously challenging turn at the Spa Francorchamps circuit in Belgium - into production with a 500-horsepower engine. But in speaking to Automotive News, Infiniti chief Johan de Nysschen hinted at more good news to come.
That could include a performance version of a new flagship sedan Infiniti is said to be working on, positioned above the current Q70 to fill the void left by the discontinued Q45 that capped the brand's range before it shifted its entire naming scheme behind it. The flagship sedan would need some serious muscle to challenge the likes of the Mercedes S63 AMG and Audi S8, but Infiniti seems bent on getting there. To cap it all off, Infiniti has long been rumored to be working on a halo sports car. Whether they'll all carry the Eau Rouge name, the IPL badge or some sort of other designator remains to be seen, but we'll enjoy seeing this development progress.