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Infiniti rolls out new badge, brand experience — even a brand scent

Infiniti kicked off a brand refresh Thursday, showing off a new logo (and corresponding changes to its physical emblems), dealership aesthetic and what brand representatives described as elements of its "multisensory experience." Do you know what Infiniti is supposed to smell like? Well, you're about to learn.  The alterations to the logo are subtle from dead on, but as you can see from our featured image above, its physical form is far more intricate and three-dimensional. This is the fourth generation of Infiniti's signature since the brand was launched in 1989. Yep — Nissan's upscale division is 35 years old this year. Can you believe that? The most significant visual difference is the alterations to the "road" in the center of the logo. Infiniti says this was done to emphasize the notion that the road is endless — infinite, if you will. The clipped point represents the horizon. The physical badges will be illuminated, "boldly" announcing the car's arrival.  "Our aim was to subtly evolve the INFINITI logo in support of the bright new chapter that lays ahead," said Alfonso Albaisa, Infiniti SVP of global design. "Adding greater emphasis to the point where the infinite road intersects with the horizon, we are showcasing our steadfast commitment to always look forward to the future and to new horizons." The new badge will also be accompanied by a new signature scent and signature sound. The former is a blend of Japanese cypress, cedar and yuzu. The sound "creates a sense of anticipation by marrying powerful musical elements with more serene sounds to deliver a harmonious balance" and will be employed in marketing materials, advertising, dealership experiences and other consumer-facing assets.  A new architectural and interior design direction accompanies the update. The aesthetics are based on the Japanese concept of Ma — "a philosophy that considers the space between things," Infiniti said. The result looks modern, sophisticated and convincingly upscale, reminding us of a cross between a Volvo and Mercedes-Benz showroom. Not a terrible place to be.  Infiniti's new look rolls out today across its digital spaces.

Infiniti Q60 Concept previews sexy styling, twin-turbo V6

Okay Infiniti, this was worth the waiting and teasing. Behold, the Q60 Concept, the coupe that foreshadows a future production two-door while also introducing a new family of 3.0-liter, twin-turbocharged V6 engines. It's fair to say we like it very much. Of course, this is not our first unfettered look at the Q60 Concept. Infiniti's final "teaser" image showed off the final product, but now we can analyze it from all angles, including the lovely, almost S-Class Coupe-like rear end and the clean, fashionable cabin. The Q60 Concept's design, particularly in the swoopy profile, comes across as organic and muscular, particularly in the shape of the front fenders and rear haunches. The car's dead front view reveals a few styling details that were overshadowed by the angle of the teaser image, like the interesting ridge that runs from the grille into the powerfully domed hood. A fixed glass roof gives the cabin an open-air feel, while the overall layout is largely reminiscent of the current Q50 sedan, only with cleaner, updated materials that we wouldn't bet on making production. Thin sport seats look supporting and feature quilted leather bolsters, while a two-tone steering wheel spices up the driving environment. Under the Q60 Concept's hood is the same 3.0-liter, twin-turbocharged V6 that was first shown on the Q80 Inspiration Concept from the 2014 Paris Motor Show. According to Infiniti, the direct-injected six-pot will arrive in a production car within the next two years. In the Q60, a seven-speed automatic handles power delivery, although it's unclear if a similar gearbox would be used alongside the production engine. Other notable features on this sleek two-door include Infiniti's Direct Adaptive Steering system and the new InTuition system, which promises a "fully customizable digital environment." Of course, we'll have much, much more on the Q60 Concept tomorrow, when it makes it arrives on the floor of the 2015 North American International Auto Show in Detroit. Scroll down for the full press release from Infiniti. January 11, 2015 Infiniti Q60 Concept: Fusing exhilaration and power - Infiniti's precursor to a high-performance sports coupe - Unique proposition of striking styling and high-output powertrain in a premium package - Previews new family of powerful and efficient engines Hong Kong/Detroit – Infiniti has set out to captivate the imagination and exhilaration of sports coupe fans with the stunning Q60 Concept.

Zombie cars: A dozen discontinued vehicles people still buy new

Car models come and go, but as revealed by monthly sales data, once a car is discontinued, it doesn't just disappear instantly. And in the case of some models, vanishing into obscurity can be a slow, tedious process. That's the case with the 12 cars we have here. All of them have been discontinued, but car companies keep racking up "new" sales with them. There are actually more discontinued cars that are still registering new sales than what we decided to include here. We kept this list to the oldest or otherwise most interesting vehicles still being sold as new, including a supercar. We'll run the list in alphabetical order, starting with *drumroll* ... BMW 6 Series: 55 total sales BMW quietly removed the 6 Series from the U.S. market during the 2019 model year. It had been available in three configurations, a hardtop coupe, a convertible and a sleek four-door coupe-like shape.   BMW i8: 18 total sales We've always had a soft spot for the BMW i8, despite the fact that it never quite fit into a particular category. It was sporty, but nowhere near as fast as similarly-priced competitors. It looked very high-tech and boasted a unique carbon fiber chassis design and a plug-in hybrid powertrain, but wasn't really designed for maximum efficiency or maximum performance. Still, the in-betweener was very cool to look at and drive, and 18 buyers took one home over the course of 2021.   Chevy Impala: 750 total sales The Impala represented classic American tastes at a time when American tastes were shifting away from soft-riding sedans with big interior room and trunk space and into higher-riding crossovers. A total of 750 sales were inked last year.   Chrysler 200: 15 total sales The Chrysler 200 was actually a pretty nice sedan, with good looks and decent driving dynamics let down by a lack of roominess, particularly in the back seat. Of course, as we said regarding the Chevy Impala, the number of Americans in the market for sedans is rapidly winding down, and other automakers are following Chrysler's footsteps in canceling their slow-selling four-doors. Even if Chrysler never really found its footing in the ultra-competitive midsize sedan segment, apparently dealerships have a few leftover 2017 200s floating around. And for some reason, 15 buyers decided to sign the dotted line to take one of these aging sedans home last year.