2012 Infiniti on 2040-cars

Auto blog

800k car names trademarked globally, suddenly alphanumerics seem reasonable

What's in a name? This cliched phrase probably gets tossed out at every marketing meeting that happens when a new car gets its nomenclature. We know the answer, though: everything. The name of a car has all the potential to make or break it with fickle customers that are more conscious than ever about what their purchases say about them.
That's giving headaches to marketing folks across the automotive industry. "It's tough. In 1985 there were about 75,000 names trademarked in the automotive space. Today there are 800,000," Chevrolet's head of marketing, Russ Clark, told Automotive News. Infiniti's president, Johan de Nysschen, echoed Clark's sentiment, saying, "The truth of the matter is, across the world, there is hardly a name or a letter that hasn't already been claimed by one car manufacturer or another. You can go through the alphabet - A, B, C and so forth - and you will quickly see that almost all available letters are taken."
What has that left automakers to do? Get creative. In the case of Infiniti, it made the controversial move to bring all of its cars' names into a new scheme, classifying them as Q#0 for cars and QX#0 for SUVs and crossovers. So the Infiniti G, which was available as the G25 and G37, is now the Q50. The FX37 and FX50 are now the QX70.

2022 Infiniti QX55 Road Test | Yes, crossover coupes can be weekend warriors

SAUGATUCK, Mich. -- We almost didn’t take it. The 2022 Infiniti QX55 wasnÂ’t our first choice for a long weekend getaway to the frozen shores of Lake Michigan. No slight against this stylish crossover -- itÂ’s just not all that big. Especially for two adults, a preschooler, a golden retriever and all of the things needed for a winter vacation. The night before we left, in the drive-through line at CulverÂ’s, we decided: “Hey this thing is really nice. LetÂ’s hope everything fits.” More important decisions have been made with less thought, so the next morning I began packing the QX55. With 26.9 cubic feet, thereÂ’s actually more cargo space than coupe-styled crossovers like the 2022 Audi Q5 Sportback, Mercedes GLC Coupe and BMW X4. Still, the graceful rooflines limit storage capacity for all of these. In my mind, theyÂ’re more commuter crossovers. If you need real space, you would opt for the more upright QX50 and its 31.4 cubic feet of cargo room.  But what the hell is a cubic foot, really? Trunks and cargo areas are often as much about shape as they are about raw volume, and the QX55 turned out to be surprisingly roomy. I wedged a large Samsonite carry-on (19 inches long, 13.5 inches wide), a massive duffle bag, a box of food and stuff, a case of beer, a sled and a few other things, plus two heavy winter parkas laid over the top. For the return trip, we wedged even more stuff in there, including a trash bag filled with laundry and beer from the local brewing scene. On the way there, I could see out the back. On the way home, not so much. For more adventures in loading up the QX55, check out this luggage test. ThatÂ’s the tradeoff and something youÂ’ll want to consider if youÂ’re buying something like the QX55. You need to really like the styling, and this segment includes lookers like the X4, which are more compelling visually than their boxier brethren. The QX55 shares InfinitiÂ’s variable compression turbo, which makes 268 hp and 280 lb-ft of torque, so thereÂ’s no compelling powertrain reason to seek out the coupe version. Even though the 55 is more rigid than the 50, youÂ’d really need to be an engineer to notice the difference. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.   The steering is light and the suspension is tuned for comfort. If youÂ’re looking for a driver, consider any of the German competitors first, though the VC turbo is an interesting engine that has some heart.

Jeremy Clarkson names 10 worst cars for 2015 and 2016

When Jeremy Clarkson, outspoken automotive journalist, ex- Top Gear host, and co-host on The Grand Tour, drives a car he doesn't like he doesn't pull his punches. As Jezza harshly puts it, cars shouldn't just be a form of transportation. These 10 cars made Clarkson's "the terrible 10" list on his column in The Sunday Times for lacking imagination and not giving the journalist "the Fizz," which his list of top 10 cars did. In typical Clarkson fashion, the list is controversial. Some of the cars on Clarkson's list have received praise from other outlets, which shouldn't really come as a surprise since he usually goes against the majority's opinion. Nonetheless, there's at least one car that will catch you off guard. To get a glimpse at Clarkson's reviews and the entire list of cars, head over to his column in The Sunday Times. Vauxhall Astra SRi Nav Infiniti Q30 Premium Tech Skoda Superb SE L Executive Zenos E10 S Renault Kadjar Signature Nav BMW X1 xDRIVE25d SEAT Leon X-Perience SE Technology Nissan GT-R Track Edition Volkswagen Scirocco 2.0 TDi Hyundai i800 Related Video: Featured Gallery Jeremy Clarkson's Terrible 10 For 2015 and 2016 View 11 Photos News Source: The Sunday TimesImage Credit: Clive Brunskill / Getty Images Celebrities BMW Hyundai Infiniti Nissan Toyota Performance bmw x1 infiniti q30