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2017 Infiniti Q60 glitters in gold for the Neiman Marcus Christmas catalog

It's that time of year again. The air is getting cooler, the leaves are changing colors, and Neiman Marcus has selected this year's car for its annual Christmas Book. The limited-edition ride is a 2017 Infiniti Q60 based on the 400-horsepower Red Sport 400 model. What really sets this Neiman Marcus version apart from the average Red Sport is the striking paint job. Called Solar Mica, the paint looks a bit like a glossy gold leaf. Combined with the Gallery White leather interior with Silver Optic Fiber trim, this is an Infiniti that would be perfect for Yukon Cornelius. In addition to the color scheme, the car comes with an ivory leather weekend bag, an indoor car cover with Neiman Marcus branding, a plaque with the VIN number, and a certificate of authenticity. Oh, it also comes with a $63,000-price tag, which is a about $10,000 more than an entry level Red Sport 400 with rear-wheel drive. Neiman Marcus will only offer 50 examples of this Infiniti, and it goes on sale at noon on November 2. Interested buyers can call to reserve one at (844) 367-6971. If you're serious about buying, you'll probably want that number on speed dial. The special edition Neiman Marcus cars tend to sell out fast. In 2009, 50 Jaguar XJLs sold out in just over four hours. In 2012, 12 McLaren MP4-12C Spiders flew out the door in two hours, and in 2006, 50 BMW M6 convertibles vanished in a stunning 92 seconds. Related Video:

March Madness upsets good for auto advertisers

There are no Cinderella teams left in the NCAA men's basketball tournament - the fairytales ended with Georgia State's loss to Xavier over the weekend. And even though the Sweet 16 is composed of elite teams - at the time of writing the lowest-ranked squad is 11th-seeded UCLA, which has most championships of any school in the country - there are still underdogs and surprises, and they are good for NCAA business and advertisers. Last year the March Madness Live app, which allows users to watch games on the go, was downloaded 4.5 million times, a jump of more than 40 percent over 2013. Buick sponsors the iOS version of the app, but more than a million of those downloads were for the Android version, sponsored by Infiniti since 2011. Part of Buick's engagement is a "Boss Button" on the livestream sites that can quickly mask the page with something your boss won't question you over. It also sponsors a trick-shot competition for fans, has a display in Bracket Town during the Final Four, and its cars lead the team buses through the city. Infiniti said last year's tourney increased online searches for the brand by 25 percent in March, and things are going even better this year: it's round-by-round bracket game drew 477,859 total entries in 2014, this year's game has signed up 534,350 already and the tournament has another two weeks to go. The luxury brand is all over the event, promoting the QX60 through to the Final Four, then moving its efforts to the Q50. It sponsors the Coaches vs. Cancer charity and will have an Infiniti Lounge near the Final Four venue in downtown Indianapolis. So for the two automakers keeping their own scores... come on, Wichita State! Six brackets, six chances to win a trip to #FinalFour 2016. Official rules at http://t.co/4b9GyGJ4wP. #RoundByRound https://t.co/ZCsFatVlja - Infiniti USA (@InfinitiUSA) March 19, 2015 News Source: Automotive News - sub. req. Marketing/Advertising Buick Infiniti app sports ncaa march madness

Infiniti aims to "de-Americanize" lineup, add flagship

Nissan launched Infiniti back in 1989 as a US brand, but more recently, Nissan's luxury marque has started focusing on more of a global presence. With a new global headquarters set up in Hong Kong and former Audi bigwig Johan de Nysschen at the helm, Wards Auto is reporting that the automaker's next goal is to create a "de-Americanized" lineup of vehicles.
This plan essentially consists of smaller cars and smaller-displacement engines to make Infiniti more attractive for buyers in Europe and Asia - two regions that tend to skew more toward smaller vehicles and smaller powerplants. To this point, Infiniti has been focused on vehicles better-suited to the US market - in fact, its smallest engine is a 3.7-liter V6 with 330 horsepower, and it doesn't offer a single diesel.
The first step in this transformation will be part of the Daimler-Nissan engine deal that will see a four-cylinder diesel eventually used in the 2014 Q50, but the report also reconfirms the importance of the soon-to-arrive Q30 production model (a concept of which was revealed last week in Frankfurt), along with the idea of a QX30 based on the Nissan Qashqai. There's also the latest projection of a full-electric Infiniti model that Wards says will debut sometime around 2015. Of course, Infiniti isn't giving up on large cars entirely - the reports indicates that Infiniti is planning a fullsize flagship model - possibly named Q80 - to compete against German sedans like the Audi A8, BMW 7 Series and Mercedes-Benz S-Class.