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Infiniti Q50 Eau Rouge Concept bows again, now with more GT-R [w/video]

Think back to the 2014 Detroit Auto Show and you'll remember the Infiniti Q50 Eau Rouge concept - a sedan that showed the potential design direction for a seriously high-performance take on the Japanese automaker's new entry-level luxury sedan. And while the show car we saw in Detroit was all well and good, it lacked something. Specifically, an engine. Kind of an important thing for a performance concept, right?
Here in Geneva, Infiniti rolled out that same Q50 Eau Rouge, but with one major modification: the sedan now boasts a twin-turbocharged 3.8-liter V6 under its hood - the same engine that's found in the Nissan GT-R supercar. In the Eau Rouge, this V6 is tuned to produce 560 horsepower and 443 pound-feet of torque, sent to the ground via the GT-R's all-wheel-drive system. Of course, this super-hot Q50 is still purely a concept, but Infiniti says that the potent engine underhood will allow the sedan to sprint to 60 miles per hour in less than four seconds, on its way to a top speed of over 180 mph.
The oft-fabled "four-door GT-R" still isn't confirmed for production, so for now, all we can do is cross our fingers (and toes). Check out the Q50 and its new beating heart in the gallery, above, and scroll below to hear what that potent Eau Rouge sounds like.

2022 Infiniti QX60 to get 295-HP V6, dump CVT for nine-speed auto

Infiniti confirmed Thursday that its redesigned QX60 will ditch its CVT in favor of a newer nine-speed automatic, following its platform cousin, the 2022 Nissan Pathfinder, in adopting an updated powertrain. Though not officially revealed, it should look mostly identical to the QX60 Monograph concept in these photos.  Putting this powertrain in Infiniti's midsize crossover really shouldn't be much of a surprise. Thanks to Nissan, we've already gotten a sneak peak at it care of the 2022 Pathfinder, which will employ the ZF nine-speed paired to the same 3.5-liter V6. The engine is tuned for an extra 11 horsepower (295 vs. 284) in the Infiniti, but we don't expect significant differences between the two when it comes to their fundamentals. Infiniti hasn't yet confirmed whether the QX60 will be offered in both front- and all-wheel-drive configurations, but we have no reason to believe otherwise. The Pathfinder is offered with front-wheel drive standard or an optional, redesigned all-wheel-drive system. It’s a new direct coupling design that can send 50% of available torque to the rear wheels, which Nissan says improves off-road performance. For Infiniti, we expect tuning centered around performance and refinement.  The ZF nine-speed isn't our favorite transmission. Its compact design makes it convenient for all-wheel-drive applications, but its on-road calibration leaves quite a bit to be desired, and many vehicles we've tested with that gearbox have disappointed us with their lack of ultimate refinement and responsiveness. That said, it's still probably an improvement over the CVT, which often seems to merely convert gasoline into unpleasant noises.  "The upcoming, all-new 2022 Infiniti QX60 embraces the tenets of what our brand stands for," said Infiniti Chairman Peyman Kargar in the company's announcement. "Teams from Japan and the U.S. have worked tirelessly to bring the new QX60 to customers as our most refined and advanced three-row crossover yet. The QX60 is a foundation for Infiniti and will bring to life our core philosophies. WeÂ’ll have more to talk about soon, so watch this space." Infiniti promises to formally introduce the 2022 QX60 later this year.

800k car names trademarked globally, suddenly alphanumerics seem reasonable

What's in a name? This cliched phrase probably gets tossed out at every marketing meeting that happens when a new car gets its nomenclature. We know the answer, though: everything. The name of a car has all the potential to make or break it with fickle customers that are more conscious than ever about what their purchases say about them.
That's giving headaches to marketing folks across the automotive industry. "It's tough. In 1985 there were about 75,000 names trademarked in the automotive space. Today there are 800,000," Chevrolet's head of marketing, Russ Clark, told Automotive News. Infiniti's president, Johan de Nysschen, echoed Clark's sentiment, saying, "The truth of the matter is, across the world, there is hardly a name or a letter that hasn't already been claimed by one car manufacturer or another. You can go through the alphabet - A, B, C and so forth - and you will quickly see that almost all available letters are taken."
What has that left automakers to do? Get creative. In the case of Infiniti, it made the controversial move to bring all of its cars' names into a new scheme, classifying them as Q#0 for cars and QX#0 for SUVs and crossovers. So the Infiniti G, which was available as the G25 and G37, is now the Q50. The FX37 and FX50 are now the QX70.