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Infiniti Q50 Eau Rouge portends seriously powerful future sports sedan

"If we built this car I would expect it to feature over 500 horsepower and 600 pound-feet of torque."
Eau Rouge is a notoriously difficult turn at Belgium's Spa-Francorchamps Circuit that is capable of striking fear into the hearts of the most hardened driver. Naming a car after something so terrifying, therefore, strikes us as a rather poor idea.

2014 Infiniti Q50 priced at $37,605*

Infiniti has released full pricing information for its new 2014 Q50 line, which, as you're probably aware, replaces the well-liked G-series sedan. You may be wondering why this is news, as Infiniti announced pricing for its new Q50 sedan back in March. Apparently, though, those earlier prices applied only to the special pre-sell offer announced earlier this year and are only good for cars ordered by October 31, 2013.
Starting in November, base 2014 Q50 models with the automaker's 328-horsepower 3.7-liter V6 engine will begin at $37,605 (*including a $905 destination fee), while the sportier Q50S model will begin at $44,105. Adding all-wheel drive to either model costs an additional $1,800 over the standard rear-wheel-drive models. Regardless of engine or whether it's rear- or all-wheel drive, the Q50 comes with a seven-speed automatic transmission.
Opting for the 2014 Infiniti Q50 Hybrid will get the buyer a powertrain consisting of a 3.5-liter V6, a 50kW electric motor and a lithium ion battery that offers up a total power output of 354 hp and a highway fuel mileage rating of 36 miles per gallon, all for a starting price of $44,855, which includes the Premium group. The most expensive version of the new sedan is the Q50S Hybrid with all-wheel drive. That model carries an MSRP of $49,055.

Infiniti went out of its way to make the QX30 not a Mercedes

You can complain all you want about perceived badge engineering when a company (like Mercedes-Benz) sells a platform to another brand (such as Infiniti). The reality is that most buyers won't know the difference, and they won't even realize their Infiniti is really a Mercedes underneath or that their neighbor's GLA has the same basic parts as the QX30 they just bought. What's weird to me isn't that sameness, but the places where the two cute little utes differ. These two vehicles, which are more like tall hatchbacks, use the same Mercedes 2.0-liter turbo four and seven-speed dual-clutch transmission. Infiniti adds its own throttle and transmission calibrations. The suspension design is the same, although there are tuning differences. Both come standard with front-wheel drive, with all-wheel drive an option. Fuel economy matches for the FWD models, while the AWD Infiniti lags behind the Mercedes for some reason. So they're very similar despite their different looks. And design makes sense as a point of differentiation. Frankly, they go further than a lot of vehicles on shared platforms do – further, in fact, than the upcoming Nissan Navara-based Mercedes X-Class pickup does. The QX30 has its own sheetmetal and glass to separate it from the GLA-class. You probably think one looks better than the other. If you know where to look, the signs of sameness are obvious. Most major systems and pieces are shared, like the steering wheels (with different center covers), most switchgear, and things like interior and exterior door handles. Shared parts are fine as long as the parts are good ones. On that note, how many Tesla buyers realize their steering column and stalks, plus the window switches, come from Mercedes? And does that actually matter? We'd argue no. About those differences. Many are functional, like the fact the Infiniti does not carry over the Benz's Brake Hold feature – when you roll to a stop in the GLA (or any other Benz), pressing the brake pedal firmly applies the electric parking brake until you hit the gas to move again. The QX30 has an electric parking brake, but no Brake Hold feature. Someone used to driving Mercedes models will look a bit silly standing on the brake pedal to no effect. Ask us how we know. The Mercedes gauge package is carried over, but with the Infiniti font. Makes sense, although it's off-putting at first if you've seen the original, prompting a weird deja vu. Circular dash vents are replaced by rhomboid ones.