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2014 Infiniti Q50

Avoiding An Identity Crisis... For Now
Infiniti is a brand that has been quietly undergoing major upheaval - and not just with the numbers and letters on its trunklids. Back in December, Nissan's premium brand rankled fans and pundits by announcing it would redo its alphanumeric nomenclature, yet that decision was but a PR speedbump - there are bigger fish to fry. After all, this is a marque that was on the chopping block just a couple of years ago, and now it has a major opportunity to succeed thanks to new investment, new independence (Infiniti is now responsible for its own design, engineering, marketing, quality and human resources), a new global headquarters in Hong Kong, and new marching orders from new leadership that calls for a revitalized and expanded portfolio.
Yet if you think that the Q-based naming convention is the first sign of the brand's new direction, you might have missed Infiniti's biggest signal flare: the 2013 JX crossover. Fine premium three-row crossover that it may be, it's still the first Infiniti in ages that operates without a scintilla of driving entertainment at the core of its genetic makeup. (The last - and perhaps only - previous example was also Pathfinder-based, the 1997 QX4). To be fair, three-row CUVs have a laundry list of priorities before driving enjoyment figures in, but the message the JX (henceforth known as the QX60) sends is clear: Infiniti is going after more segments and more customers. Plans are afoot to expand the company's product line by a whopping 60 percent over the next five years, and in short, that means Infiniti is no longer content to be the unsung Japanese BMW - it needs vehicles that satisfy a wider swath of consumers. Despite all this, Infiniti officials we spoke with were keen to assert that driving pleasure remains very much core to their mission, and to that of this 2014 Q50 in particular.

Infiniti Prototype 10 concept to debut at Pebble Beach

Last year, Infiniti launched its gorgeous Prototype 9 concept at the Pebble Beach Concours d'Elegance. It was an open-wheel, retro-styled car inspired by Grand Prix racers of old. Just as important as its design, though, was its powertrain. It was all-electric. This year, at Pebble Beach, Infiniti will return with a new speedster concept called Prototype 10. It, too, will be electrified. Teased in the above image, the open-cockpit Prototype 10 will be another single-seater steeped in classic design, though with looks the automaker describes as "cool, clean and forward-looking," borrowing some cues from the Infiniti Q Inspiration concept we saw at the Detroit Auto Show earlier this year. Karim Habib, Infiniti's executive design director, describes Prototype 10: The Infiniti Prototype 10 echoes the layout and design of some of the most evocative car designs of all time, where power was celebrated through high-powered single-seat competition cars. Our new concept speaks of an electrified future, something which is reflected in its form and details. It is appropriate that we found inspiration in an optimistic bygone era in which cars were characterized by the simple love of driving. Still, Infiniti leaves out most of the details about the car. We're curious what kind of "electrified" powertrain Prototype 10 will use, but the company plans to electrify its whole lineup beginning in 2021. It's possible Infiniti could tease further images and information, but we'll likely have to wait for its official unveiling at Pebble Beach on Aug. 23, which is right around the corner. If the last two concepts are any indication, this one should be a stunner as well. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. News Source: Infiniti Green Infiniti Convertible Concept Cars Electric Hybrid Performance Pebble Beach

Infiniti Prototype 9 is a wonderfully beautiful EV grand prix car

Few automobiles are as elegantly beautiful as the open-wheel grand prix cars of the 1940s, '50s and '60s. The simple, slender shapes of these cars bear no extravagant flourishes or adornments. The purposeful design is what gave these cars their beauty, and it's these classic machines that inspired the new Infiniti Prototype 9. Teased earlier this week, this concept blends old and new, with classic lines hiding a modern all-electric powertrain. The Prototype 9 will make its full debut next week at the 2017 Pebble Beach Concours d'Elegance. Infiniti says the car was built around a simple idea: what would a 1940s Infiniti grand prix car look like? While the silver paint may be more German than Japanese, the design could easily be mistaken for an actual '40s grand prix car. Only the Infiniti-styled grille gives it away. Everything about it, from the thin bias-ply tires wrapped over center-locking wire wheels to the bulging screws around the driver's seat, is pitch perfect. Underneath that achingly long hood rests a prototype electric motor and battery from Nissan's Advanced Powertrain Department. The combo sends 148 horsepower and 236 pound-feet of torque straight to the rear wheels. That's good enough to send the svelte 1,962 lb car to 62 mph in just 5.5 seconds. Top speed is right at 106 mph. While speed may die off towards the top end, all that torque and a 43/57 front to rear weight distribution should make the Prototype 9 a riot on a small, tight circuit. There's only enough juice in the battery for about 20 minutes of flat-out racing. The handmade steel body rests on a steel ladder-frame chassis. The front suspension uses a leading-arm rigid axle with transverse leaf spring while the rear uses a De Dion axle, also with a transverse leaf spring. The Prototype 9 also uses old-school hydraulic rotary type dampers. There's no power steering and no brake booster for the four-wheel disc brakes. The car was designed and built by a number of different departments within Infiniti and Nissan. A simple sketch expanded as more and more designers and engineers wanted to have a hand in the project. The steel body panels were all shaped and hammered by hand. The bare cockpit is only adorned with a thin seat, three gauges, a few switches, a gear selector and the steering wheel. The gauges are set into a fixed aluminum hub in the center of the steering wheel.