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Infiniti is pulling out of Western Europe, cutting models

BEIJING — Nissan's premium brand Infiniti has announced it will exit Western Europe early next year, as it restructures its global operations and focuses on the world's top two auto markets. Infiniti said it will discontinue the Q30 sedan and the QX30 sport-utility vehicle and cease their production by the middle of 2019 at Nissan's manufacturing factory in Sunderland, England. Both models are sold globally but produced only in Britain. The QX30 is sold in the United States. The move comes as Infiniti seeks to divert its resources to markets with bigger opportunities, such as China and the United States, from a region where non-European premium brands are struggling to compete against local players such as Audi, BMW and Mercedes-Benz. Nissan also recently scrapped plans to build its new X-Trail SUV in Britain amid the uncertainty surrounding Brexit, saying it had taken the decision to optimize its investments by building the next generation model in Japan. "Western Europe remains the most challenging and competitive region for premium cars," Infiniti's chief spokesman, Trevor Hale, told Reuters. Infiniti's sales in western Europe almost halved last year to 5,800 vehicles. In addition to the tough competition, the Japanese premium brand, headquartered in Hong Kong since 2012, has struggled to effectively meet emissions and other regulatory requirements in the region, Hale said, referring to stringent Euro 6 emissions requirements and other regulatory challenges. "The commercial reality for Infiniti in Western Europe is that there is simply no visibility of a viable and sustainable business, especially given the regulatory challenges," he said. Infiniti said an exit from Western Europe will allow it to focus on its initiative to electrify a good portion of its product portfolio from 2021 and discontinue diesel offerings. The brand plans to focus more on its SUV lineup in North America, bring five new or significantly-redesigned vehicles to China over the next five years, improve quality of sales and residual value and realize more synergies with Nissan. "This is all part of Infiniti's vision to become a top challenger brand in the premium segment," it said. As it prepares to withdraw from Western Europe, Infiniti said it is working to find alternative opportunities for employees who would be affected, consulting with employee representatives where necessary and identifying opportunities for transition and training support where appropriate.

Infiniti takes QX60 on vacation for National Lampoon-inspired ad

Infiniti is packing up its version of the Wagon Queen Family Truckster for a new ad inspired by the American comedy classic National Lampoon's Vacation. Well, actually the 30-second spot replaces the green station wagon with a QX60, but the commercial does a great job of evoking the movie in a short time. The release timing is clearly perfect too given the remake hitting theaters on July 29 with Ed Helms and Christina Applegate. Infiniti's ad replicates one of the film's memorable scenes, but it replaces Chevy Chase behind the wheel of the Family Truckster and Christie Brinkley in a Ferrari 308. Instead, we get Ethan Embry in a QX60 and a blonde in a Lamborghini Gallardo droptop. The slight twist at the end really makes the commercial work, though. The ad starts airing nationally on July 9, but you can watch it streaming above now. Beyond just the surface-level homage, Infiniti gives the spot a slightly deeper connection to the Vacation series. In 1997's Vegas Vacation, Embry played Rusty. INFINITI DEBUTS NEW QX60 "VACATION" AD CAMPAIGN Infiniti recreates famous scene from "National Lampoon's Vacation" in 30-second commercial with 2015 QX60 Luxury Crossover Commercial stars Christie Brinkley and Ethan Embry Campaign includes extensions in digital and social media NASHVILLE, Tenn. – Infiniti has released a new campaign for the 2015 QX60, inspired by the 1983 classic "National Lampoon's Vacation" which coincides with the July 29 release of Warner Bros. Studio's remake. The campaign begins with a TV commercial starring the original movie's car-loving blonde bombshell and supermodel, Christie Brinkley, and puts a spin on the famous movie scene as the modern day family heads to Walley World. In the national spot titled "Vacation," Ethan Embry (who notably starred as Rusty in "Vegas Vacation") loads his family in the roomy 3-row QX60 and hits the road for Walley World. While on the road trip, Ethan looks in his side view mirror and sees an attractive blonde in a sports car fast approaching. As Ethan and the blonde keep up with each other on the highway, Christie Brinkley is revealed as his wife who catches this action and ends the scene with an ironic response: "Honey, a blonde in a convertible? Seriously?" The popular Infiniti QX60 continues to stand out in the premium crossover segment, excelling in the areas that luxury crossover buyers desire most – interior versatility, roominess, available safety, and available advanced hospitality features.

2022 Infiniti QX60 pricing starts just under $48,000

Just a month after being revealed, the 2022 Infiniti QX60 has pricing. The base model starts at $47,875, which is $2,500 more than the outgoing model. The model line spans four trims, Pure, Luxe, Sensory and Autograph. Each one comes standard with front-wheel drive with all-wheel drive as an option. Adding all-wheel drive adds $2,000 for all trims except the Autograph, which costs $2,900 as it includes the tow package with a hitch, hitch wiring and transmission oil cooler. You can see the base prices for all trims below, and the crossover goes on sale this fall. Pure: $47,875 Luxe: $53,925 Sensory: $57,375 Autograph: $61,375 The QX60 comes pretty well equipped even at the base level. On the outside, it has 18-inch alloy wheels and LED headlights and taillights. Inside it has a 12.3-inch infotainment screen, nine-speaker sound system, power hatch, panoramic sunroof, leather first- and second-row seats, front seats with heat and power adjustment and three-zone climate control. Some of the safety features include front and rear automatic emergency braking, blind-spot warning and rear parking sensors. Moving up to Luxe adds 20-inch wheels and roof rails outside. Inside it gets a 12.3-inch instrument display panel, heated and cooled seats. Tech upgrades include navigation, ProPilot Assist highway and stop-and-go assistance, surround-view cameras, traffic sign recognition and remote start. Sensory focuses on the interior with massaging front seats, heated outboard second-row seats, power-folding third-row seats, wireless phone charging, motion-sensing power hatch, open-pore wood trim, ambient lighting and a Bose 17-speaker sound system. The top-rung Autograph has a number of exclusive upgrades. The exterior features a black roof and roof rails. The interior gets semi-aniline leather, captain's chairs in the second row with a removable center console, 10.8-inch head-up display, camera-display rearview mirror and adaptive headlights. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.