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Infiniti takes QX60 on vacation for National Lampoon-inspired ad

Infiniti is packing up its version of the Wagon Queen Family Truckster for a new ad inspired by the American comedy classic National Lampoon's Vacation. Well, actually the 30-second spot replaces the green station wagon with a QX60, but the commercial does a great job of evoking the movie in a short time. The release timing is clearly perfect too given the remake hitting theaters on July 29 with Ed Helms and Christina Applegate. Infiniti's ad replicates one of the film's memorable scenes, but it replaces Chevy Chase behind the wheel of the Family Truckster and Christie Brinkley in a Ferrari 308. Instead, we get Ethan Embry in a QX60 and a blonde in a Lamborghini Gallardo droptop. The slight twist at the end really makes the commercial work, though. The ad starts airing nationally on July 9, but you can watch it streaming above now. Beyond just the surface-level homage, Infiniti gives the spot a slightly deeper connection to the Vacation series. In 1997's Vegas Vacation, Embry played Rusty. INFINITI DEBUTS NEW QX60 "VACATION" AD CAMPAIGN Infiniti recreates famous scene from "National Lampoon's Vacation" in 30-second commercial with 2015 QX60 Luxury Crossover Commercial stars Christie Brinkley and Ethan Embry Campaign includes extensions in digital and social media NASHVILLE, Tenn. – Infiniti has released a new campaign for the 2015 QX60, inspired by the 1983 classic "National Lampoon's Vacation" which coincides with the July 29 release of Warner Bros. Studio's remake. The campaign begins with a TV commercial starring the original movie's car-loving blonde bombshell and supermodel, Christie Brinkley, and puts a spin on the famous movie scene as the modern day family heads to Walley World. In the national spot titled "Vacation," Ethan Embry (who notably starred as Rusty in "Vegas Vacation") loads his family in the roomy 3-row QX60 and hits the road for Walley World. While on the road trip, Ethan looks in his side view mirror and sees an attractive blonde in a sports car fast approaching. As Ethan and the blonde keep up with each other on the highway, Christie Brinkley is revealed as his wife who catches this action and ends the scene with an ironic response: "Honey, a blonde in a convertible? Seriously?" The popular Infiniti QX60 continues to stand out in the premium crossover segment, excelling in the areas that luxury crossover buyers desire most – interior versatility, roominess, available safety, and available advanced hospitality features.

Infiniti Emerg-E Concept

The Infiniti Emerg-E is a two-place hybrid gasoline-electric concept that made its world debut at the 2012 Geneva Motor Show. While its sleek shape and stunning styling dropped jaws, those on the green side of things immediately recognized it as a reskinned and updated Lotus 414E - itself a concept based on the Evora that debuted at the same show only two years earlier. Yet there is little wrong with a reworked, Infiniti-badged Lotus boasting 402 horsepower and 738 pound-feet of torque, especially when it features a lightweight, all-aluminum bonded chassis beneath an attractive carbon fiber skin penned by the automaker's Southern California design team.
The hybrid powertrain is all contained aft of the cockpit. Primary propulsion is accomplished with two electric motors, one on each rear wheel, both featuring its own single-speed transmission (this design eliminates the need for a differential and provides electronic torque vectoring control). Energy for the electric motors is stored in a 15-kWh lithium-ion battery placed behind the seats, which is chemically different from the lithium-polymer pack Lotus used in its 414E. Auxiliary propulsion comes from a Lotus-designed, all-aluminum, 1.2-liter three-cylinder gasoline engine, rated at 50 horsepower, that serves as a range-extender after the 30-mile life of the battery pack is extinguished. Teamed with an 8.1-gallon fuel tank, the combo allows the Emerg-E to cruise about 300 miles without stopping.
Offered the chance to take the Emerg-E for a quick loop around an autocross course in Southern California, I jumped at the opportunity.

Infiniti releases first image of premium compact Q30 Concept

Behold, the Q30 Concept. Slated for a worldwide debut in Germany next month at the Frankfurt Motor Show, this concept previews a new entry-level premium compact that Infiniti hopes will attract younger buyers to the brand, as well as give it a competitor in a burgeoning new class that's quickly filling up with options.
What will set the Q30 apart? Aside from a bold and aggressive design that picks up where the new Q50 and many concepts have left off, Infiniti says the shape combines elements from three bodystyles, all of which appeal to the sort of buyer it's hoping snare. Can you guess which three? No peeking at the press release down below. Give yourself ten arbitrary points if your answer was coupe, crossover and hatchback.
Infiniti promises a ride height that will be high enough to earn crossover credentials, and we're guessing it's got an actual hatch back there, which leaves the coupe. Where's the coupe in the Q30's design? The influence of a two-door is a little more difficult to see with the naked eye, but what the Q30 shares with some four-door coupes on the market is a roofline that peaks and begins to slope back down before the B-pillar and rear set of doors.