Leather Navigation Factory Warranty Push Button Start Off Lease Only on 2040-cars

Auto blog

March Madness upsets good for auto advertisers

There are no Cinderella teams left in the NCAA men's basketball tournament - the fairytales ended with Georgia State's loss to Xavier over the weekend. And even though the Sweet 16 is composed of elite teams - at the time of writing the lowest-ranked squad is 11th-seeded UCLA, which has most championships of any school in the country - there are still underdogs and surprises, and they are good for NCAA business and advertisers. Last year the March Madness Live app, which allows users to watch games on the go, was downloaded 4.5 million times, a jump of more than 40 percent over 2013. Buick sponsors the iOS version of the app, but more than a million of those downloads were for the Android version, sponsored by Infiniti since 2011. Part of Buick's engagement is a "Boss Button" on the livestream sites that can quickly mask the page with something your boss won't question you over. It also sponsors a trick-shot competition for fans, has a display in Bracket Town during the Final Four, and its cars lead the team buses through the city. Infiniti said last year's tourney increased online searches for the brand by 25 percent in March, and things are going even better this year: it's round-by-round bracket game drew 477,859 total entries in 2014, this year's game has signed up 534,350 already and the tournament has another two weeks to go. The luxury brand is all over the event, promoting the QX60 through to the Final Four, then moving its efforts to the Q50. It sponsors the Coaches vs. Cancer charity and will have an Infiniti Lounge near the Final Four venue in downtown Indianapolis. So for the two automakers keeping their own scores... come on, Wichita State! Six brackets, six chances to win a trip to #FinalFour 2016. Official rules at http://t.co/4b9GyGJ4wP. #RoundByRound https://t.co/ZCsFatVlja - Infiniti USA (@InfinitiUSA) March 19, 2015 News Source: Automotive News - sub. req. Marketing/Advertising Buick Infiniti app sports ncaa march madness

Infiniti showcases Vision Gran Turismo concept in the metal

Automakers have been clamoring to convey their ethos to a new generation and cast their brand in a positive light through the Vision Gran Turismo series. But while these concepts are designed for the virtual reality of Gran Turismo 6, some automakers have gone a step further by pulling their creations out of cyberspace and rendering them in the metal. And that's just what Infiniti has done with its design. Infiniti revealed its Concept Vision Gran Turismo back in December, striking a a sleek, low-slung form that looks more polished than a racing car but more track-focused than most concepts. It's powered (at least hypothetically) by a 4.5-liter V8 hybrid powertrain, with center-lock carbon-fiber wheels and rearward-biased 45/55 weight distribution. It's the kind of beast we'd love to drive, but while that may only be possible on Playstation, at least we know it does exist in physical reality – even if only as a full-scale model. Infiniti showcased it alongside the Q80 Inspiration and Q60 Concept at an exclusive event during the Shanghai Motor Show last week, but just revealed the photos now, so you can scope them out in the slideshow above. Related Video: Show full PR text INFINITI VISION GT DISPLAYED OUTSIDE ITS ONLINE WORLD FOR THE FIRST TIME SHANGHAI, China – Last week at the 2015 Shanghai auto show, Infiniti held its inaugural Infiniti Design Night ahead of Auto Shanghai 2015. The evening occasion took place at the Shanghai Himalayas Art Museum. Under the theme of "Aesthetics of Contrast," Infiniti Design Night showcased three design concepts showing an exciting path to Infiniti's future: the Q80 Inspiration (first shown in Paris, October 2014), Q60 Concept (Detroit, January 2015), and the Vision Gran Turismo designed especially for the latest Gran Turismo® 6™ video game. This was the first time the Vision GT was displayed as a real "flesh and bones" concept car, having only been seen and experienced digitally in GT6 prior to this event. The dramatic Infiniti Concept Vision Gran Turismo The Infiniti Concept Vision Gran Turismo is a vision of what a high performance Infiniti could look like in the future. Available for download in GT6 exclusively on the PlayStation®3 system, it was created through close collaboration with the creators of Gran Turismo®, the racing game franchise developed by Polyphony Digital Inc. that has sold more than 72 million copies worldwide.

Submit your questions for Autoblog Podcast #344 LIVE!

We're set to record Autoblog Podcast #344 tonight, joined by Doug DeMuro, author of Plays With Cars, formerly of Porsche Cars North America, and all-around swell guy. You can drop us your questions and comments via our Q&A module below, and we'll give them extra-diligent attention. Subscribe to the Autoblog Podcast in iTunes if you haven't already done so, and if you want to take it all in live, tune in to our UStream (audio only) channel at 10:00 PM Eastern tonight.
Discussion Topics for Autoblog Podcast Episode #344
BRZ STI?