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Infiniti signs four-year deal to become title sponsor of Red Bull Racing

The chief of Infiniti's Formula One motorsport involvement, Andreas Sigl, said just last week that the brand was "going longer and deeper" into its collaboration with Red Bull, and the proof has already come: the Japanese luxury brand has signed a four-year deal to become the title sponsor of Red Bull Racing. From next year the team will be Infiniti Red Bull Racing.
The move cements Infiniti's intention to make the most of the already-ongoing technical collaboration it has had with Red Bull Racing for two years - this year Milton Keynes team has been testing Infiniti's Scratch Heal paint for aero properties and during the young driver test it used KERS batteries that were wholly developed by Infiniti's parent company, Nissan.
Earning a tip of the hat for not giving into cheap-trick branding, the engines will continue to be branded as Renault. Renault/Nissan CEO does not "want any confusion within the Alliance as to who does what."

Red Bull keeps 2015 RB11 F1 challenger under wraps [UPDATE]

UPDATE: A previous version of this post suggested that Daniil Kvyat drove for Red Bull last year, when he actually drove for its affiliate team Toro Rosso. The text below has been updated with the correct information. This season will be one of new beginnings for Red Bull Racing. It's the first time in three years that it's not returning to the Formula One grid as defending champions, and without a world champion at the helm. But return it will to fight to regain its title, and this is the car with which it intends to do so. Revealed ahead of the season's first test session in Jerez this weekend, the new RB11 is wearing a bold camouflage "testing livery" of the type we're more accustomed to seeing on road-going prototype than on a racing car. Expect it to be replaced by the familiar blue, red and yellow by the time the season kicks off in Melbourne next month. Though the camouflage may keep certain aero developments disguised (if not altogether hidden) from the prying eyes of its rivals, the sloping nose mandated by the new regulations is plain to see. Otherwise the new RB11 is likely more of an evolution rather than a revolutionary clean-sheet redesign over the RB10 that returning hot-shoe Daniel Ricciardo drove last year, to be joined this season by Daniil Kvyat, who's been promoted from Toro Rosso to replace departing four-time champion Sebastian Vettel. Whether they can succeed, however, will largely depend on the engine. Red Bull has emerged as the primary partner for engine supplier Renault (sister company to the team's title sponsor Infiniti). In fact, after Lotus switched to Mercedes (and assuming Caterham doesn't make it back to the grid), Red Bull and its sister team Toro Rosso will be the only teams running Renault engines this season. The team says it has worked closer than ever with the French automaker to develop the Renault power unit, but chances are slim that they'll be able to catch up to Mercedes given the restrictions on engine development. If anyone can catch the Silver Arrows, though, it'll surely be Red Bull – the only other team to win a grand prix last season. THE RB11 REVEALED After an intensely busy off-season, Infiniti Red Bull's Racing's 2015 Formula One car, the RB11, has hit the track and begun testing at the Circuito de Jerez in Spain ahead of the new season.

Infiniti offers chance to design Sebastian Vettel's helmet for the USGP

The Circuit of the Americas will host its second United States Grand Prix in November, and based on what's happening with New Jersey it might be the only US torch left alight in the Formula One firmament. The story even before the inaugural event was about getting American fans involved, and Infiniti appears to be making the first splash this year with a competition to design Sebastian Vettel's helmet for the first two days of race weekend.
The only thing required of the graphic designer within you is to head to the competition site, download the helmet template and slather it in your unique technicolor vision. It will require some thought to make something interesting, though, since much of the helmet is already committed to team and sponsor logos; other than a few thin strips along the sides, your creativity will be confined to the oval atop the shell. Vettel will choose the winner and will wear the selected lid during the free practices and qualifying.
The grand prize winner will also get a VIP trip for two to the grand prix as a guest of Infiniti, which includes some face time with the triple world champion himself. The contest is on now, the deadline for entries is 11:59 pm GMT (6:59 EST), Sunday, September 29th and the winner is chosen the very next day. There's a press release below with more info if you want the complete skinny before putting stylus to digital paper.