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Infiniti Q30 Concept uncovered in Frankfurt

The curtain has officially been raised on the Infiniti Q30 Concept at the Frankfurt Motor Show, an oft-teased five-door hatchback that will move the neo-luxury brand downmarket to compete with the Audi A3 and Mercedes-Benz CLA-Class. Not only is Infiniti moving down market, it's targeting a younger audience, a field that it hasn't traditionally played in, that wants something different than a hum-drum luxury car. According to Infiniti's marketing director, Hugues Fabre, "Younger customers are coming into the premium segment with their own attitude toward premium-ness."
Infiniti's trademark styling elements are on full display here, from the radically kinked C-pillar and Q50-inspired headlights and grille, to the dramatic character lines on the profile. In the cabin, it looks like an extraterrestrial disco, with a lot of violet lighting, bronzed touchpoints and creamy leather. Ignore the concept car tinsel, though, and you'll see that Infiniti is dead serious when it says the Q30 foreshadows a production model.
We'll have plenty more of the Infiniti Q30, including live images from the 2013 Frankfurt Motor Show floor, very soon. Until then, click over to our Frankfurt coverage page, scroll down for a full press release on the Q30, or click over to the high-res gallery.

2014 Infiniti Q50 configurator comes alive

The G37-replacing 2014 Infiniti Q50 sport sedan launches in the not-too-distant future, and for those curious about how pricing and packages will shake out, the car's official online configurator has been launched. Here, you can build the Q50 or Q50 Hybrid of your dreams, with the cost of entry starting at $36,450 (plus $905 for destination).
Selecting the hybrid model adds $7,250 to that bottom line - mostly because the gasoline-electric version is only available in the Premium trim and higher, while the gas-only Q50 comes in a base guise. Adding all-wheel drive, which Infiniti has made available with either engine and on all trims, will set you back $1,800.
There are a number of packages available across the trims, including a $1,400 navigation pack that includes a spare tire kit, a deluxe touring pack that costs $4,700 (and includes the navigation goodies), and the upper-crust $7,900 technology package which gets you, well, everything. Put that all together on a Venetian Ruby Q50 RWD Sport like we did, and you're looking at $51,755 when destination has been added.

These are the top luxury cars bought by people entering the segment for the first time

Let's say you just got a big promotion at work or the kids are moving out of the house, and you finally have some extra money. You decide to blow it all at once and treat yourself by upgrading your ride. Naturally, you look to a luxury automaker. What do you choose?
Models like the Audi A3 and Mercedes-Benz CLA-Class may be tailor-made to introduce buyers to the premium segment, but a new study finds that they don't garner the highest rates of non-luxury customer conquests. It turns out that a Volvo leads among folks moving up to a premium brand, and it isn't even one that's made anymore, at that.
A recent study by Polk and IHS Automotive looked at what models had the highest rates of buyers upgrading from a non-luxury segment. The information comes from its new vehicle registration data through April 2014. All ten top models boasted conquest rates of over 50 percent, but the Volvo C70 led the field with 68.01 percent of its customers coming from non-premium brands.