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Infiniti darkens down QX70S Design for Paris debut

Dig the Infiniti QX70 but wish it were just a touch more low-key? Infiniti will have the answer at the fast-approaching Paris Motor Show, where it will launch the QX70S Design.
Based on the vehicle erstwhile known as the FX, the QX70S Design gets dark chrome all over: on the grille, foglight surrounds, side air vents, side sills and license plate surround. The headlights are smoked and the 21-inch six-spoke wheels, roof rails and mirror caps are painted black.
The darkened treatment continues inside with black lacquer trim and black leather with purple stitching. The S Design otherwise gets all the equipment of the S Premium model. It goes on sale in Europe right after its debut in Paris, and while we're told this trim isn't planned for the North American market, there's no telling what the future will hold.

2016 Infiniti QX60 gets a facelift, Hybrid still alive

The future of the Infiniti QX60 Hybrid looked grim a few months ago, when Nissan confirmed the Pathfinder Hybrid was being discontinued. After all, the QX60 and Pathfinder are nearly identical underneath their different bodies. But with this 2016 model year refresh, Infiniti confirms that its QX60 Hybrid will indeed carry on for the new year. It's the same hybrid system as before, combining a supercharged, 2.5-liter inline-four with an electric motor for a combined 250 horsepower and 243 pound-feet of torque. New liquid-filled active engine mounts are added for 2016 in an effort to reduce overall harshness. Non-hybrid models carry on with the naturally aspirated 3.5-liter V6, good for 265 hp and 248 lb-ft. Front-wheel drive is standard with both engines, and all-wheel drive is optional. That's the biggest news for the updated QX60. Everything else baked in to the refresh is pretty standard. Up front, there's a new fascia that better aligns the seven-passenger crossover with every other Infiniti product, and the taillights are slightly more stylized than before. It looks nice, but there's still no hiding those Nissan Pathfinder bones. Infiniti says new shock absorbers and springs will help improve ride quality, and steering effort is improved with a retuned, speed-sensitive electronic power assist system. Standard, Sport, Eco, and Snow modes will help you manage the power depending on the weather and your driving style. We don't know how much this will actually improve the QX60's ride, but we never really had any problems with the luxury crossover's relaxed dynamics, anyway. Look for the QX60 to officially debut at the 2016 Detroit Auto Show, following a reveal at a media event this week. For the full details on all the super-nitty-gritty changes, check out the press blast below. Infiniti QX60 Premium Crossover Offers Enhanced Design, Dynamics, Comfort and Convenience for 2016 - Refreshed exterior design adds to premium look and feel - Chassis dynamics retuned for a more engaging, comfortable drive - Interior revisions bring enhanced luxury for up to seven occupants - Augmented suite of assistive and intuitive technologies NASHVILLE (Dec. 15, 2016) – Infiniti has comprehensively enhanced its versatile QX60 premium crossover for 2016, introducing a wide range of changes that improve the seven-seater's exterior design and its driving dynamics, while showcasing new features and technologies that improve comfort, convenience and safety.

800k car names trademarked globally, suddenly alphanumerics seem reasonable

What's in a name? This cliched phrase probably gets tossed out at every marketing meeting that happens when a new car gets its nomenclature. We know the answer, though: everything. The name of a car has all the potential to make or break it with fickle customers that are more conscious than ever about what their purchases say about them.
That's giving headaches to marketing folks across the automotive industry. "It's tough. In 1985 there were about 75,000 names trademarked in the automotive space. Today there are 800,000," Chevrolet's head of marketing, Russ Clark, told Automotive News. Infiniti's president, Johan de Nysschen, echoed Clark's sentiment, saying, "The truth of the matter is, across the world, there is hardly a name or a letter that hasn't already been claimed by one car manufacturer or another. You can go through the alphabet - A, B, C and so forth - and you will quickly see that almost all available letters are taken."
What has that left automakers to do? Get creative. In the case of Infiniti, it made the controversial move to bring all of its cars' names into a new scheme, classifying them as Q#0 for cars and QX#0 for SUVs and crossovers. So the Infiniti G, which was available as the G25 and G37, is now the Q50. The FX37 and FX50 are now the QX70.