7-days *no Reserve* '10 Ex35 Navigation Bose Around View Monitor C Arfax Warrant on 2040-cars

Auto blog

Q50 Eau Rouge to kick off series of performance Infinitis

Infiniti is desperate to position itself as a brand for performance enthusiast. It's tried to create that impression by attaching its name to the Red Bull Racing team, by sprucing up the G37 Coupe and G37 Convertible as part of its lack-luster Infiniti Performance Line, and by bringing Sebastian Vettel on board to create a special edition FX crossover. But the Japanese luxury brand knows it's going to need something more comprehensive if it's going to go up against BMW and its M models, Mercedes and its AMGs, or Audi and its Quattro GmbH-tuned RS range.
That's why the Q50 Eau Rouge concept unveiled just last week at the Detroit Auto Show was so important to the marque. But Infiniti has more in store than just a concept. Nissan desires to put the Q50 Eau Rouge - named after the notoriously challenging turn at the Spa Francorchamps circuit in Belgium - into production with a 500-horsepower engine. But in speaking to Automotive News, Infiniti chief Johan de Nysschen hinted at more good news to come.
That could include a performance version of a new flagship sedan Infiniti is said to be working on, positioned above the current Q70 to fill the void left by the discontinued Q45 that capped the brand's range before it shifted its entire naming scheme behind it. The flagship sedan would need some serious muscle to challenge the likes of the Mercedes S63 AMG and Audi S8, but Infiniti seems bent on getting there. To cap it all off, Infiniti has long been rumored to be working on a halo sports car. Whether they'll all carry the Eau Rouge name, the IPL badge or some sort of other designator remains to be seen, but we'll enjoy seeing this development progress.

Infiniti moves to trademark Eau Rouge

With Formula One taking to Belgium and the famous Spa-Francorchamps circuit this weekend - boasting a reputation as one of the most beautiful courses on the calendar - all eyes will likely be on the tricky Eau Rouge corner, which challenges drivers' high-speed car control over a rolling, tree-lined hill. Infiniti played on the turn's iconic legacy for its ruby red Q50 Eau Rouge concept, and now the brand hopes to trademark the famous racing name so it can keep using it for a potential production version.
In January, the company filed for a trademark on Eau Rouge for "Automobiles and their structural parts; Fuel cell automobiles and their structural parts; Concept cars" with the US Patent and Trademark Office. According to Bloomberg, the application is still under consideration and not yet a guarantee. It's possible that the track could attempt to block the automaker from earning rights to the name. Alternatively, a trademark lawyer tells Bloomberg that the two of them could also strike a deal where Infiniti would pay a small amount for each car sold bearing the title, which could give Spa a bit of extra money in the bank.
Regardless of the name, a vehicle like the Eau Rouge is something enthusiasts have been wanting for years. It combines a modified, 560-horsepower version of the engine from the Nissan GT-R into a four-door sedan covered in aggressive, carbon fiber aerodynamic parts.

Infiniti's QX50 Concept debuts in oh-so-close-to-production form in Detroit

Infiniti debuted the new QX50 concept today at the Detroit Auto Show, a preview of the midsize crossover set to hit the market soon and an evolution of the 2016 QX Sport Inspiration. This previews the followup to the current QX50, which debuted way back in 2007 as the Infiniti EX. The QX draws on Infiniti's current design language and looks like a slightly shortened version of the larger QX60. While this is still a concept, don't expect the full production version to stray too far from what we see here. Infiniti's press release is full of phrases like "driver-centric, passenger-minded" design, but in reality it's just a handsome but mostly traditional shape. The big news is that the QX50 will be the first application of Infiniti's trick variable-compression 2.0-liter turbocharged inline four. The engine's design promises both high horsepower and high fuel economy. Infiniti is claiming 268 horsepower and 27-percent better fuel economy when compared to the outgoing model. View 17 Photos Also coming on the new QX50 are a suite of active safety and autonomous features. While the details on both are extremely vague, Infiniti claims that the autonomous tech will allow the driver to retain ultimate control over the vehicle. That seems a bit counter to how autonomous driving works, so it will be interesting to see how the system actually functions. The active safety systems are said to be proactive, with future versions using lasers, radar, and cameras. While the outgoing QX50 was a rear-wheel-drive swoopy crossover, this new model appears to send power to the front wheels. Infiniti's release doesn't expressly say, but it does hint towards it with notes about a shorter hood and a "front-biased intelligent all-wheel drive system." This makes sense, and we don't see many enthusiasts lamenting the loss of a dated, rear-drive crossover. No word on pricing or when we'll actually see a production version. The current model turns 10 this year, albeit with a mid-cycle refresh. Look for news of a final production version very soon. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Related Gallery Infiniti QX50 Concept View 24 Photos Image Credit: Live photos copyright 2017 Drew Phillips / Autoblog Design/Style Detroit Auto Show Infiniti Technology Emerging Technologies Crossover SUV Concept Cars Videos Original Video 2017 Detroit Auto Show infiniti qx50 variable compression ratio