Pre-owned 2010 Hyundia Tucson Lim. Clean Financing Available on 2040-cars

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Hyundai working on clean-sheet, hydrogen-powered CUV

Autocar reports that Hyundai is working on its next hydrogen fuel cell vehicle, and that the coming vehicle will be a clean-sheet design and likely a crossover. The South Korean company will soon have its Toyota Prius-fighting Ioniq hybrid on the market, now it is said to have placed a bullseye on the Toyota Mirai FCEV. This follows news that Kia is developing a brand new fuel-cell hybrid for launch by 2020, the theory is that platform will be shared with Hyundai, who will launch it first. The bodystyle isn't confirmed, but making it a crossover would take advantage of two important factors, one being the ongoing sales boom of compact and mid-sized SUVs. The second is that according to Sae-Hoon Kim, head of the company's fuel cell research, "all customer feedback says range and boot space are the priorities." Since bigger tanks typically mean less trunk space, a crossover would offer the best opportunity for maximizing both. A people-hauler could also make design and brand connections with the Kia Niro hybrid crossover. Hyundai is hoping to get a range of 500 miles out of the new vehicle, which would mark a 25-percent improvement over the range of the Tucson FCEV currently on sale. When it arrives it will give Hyundai a dedicated player in three alternative powertrain domains, joining the Ioniq plug-in hybrid and the pure electric vehicle it promised for launch by 2017. That could be seen as merely hedging bets, but the company does believe in hydrogen, Kim saying, "Every solution leads to hydrogen; either you use renewable energy sources to create and store hydrogen, or you use traditional fuels like coal to create hydrogen. Either way, hydrogen is the way to store energy and control supply and demand."

Hyundai will open up some hydrogen fuel cell patents in Korea

Last year, Tesla made its electric vehicle patents open source. Last month, Toyota did the same with some of its hydrogen fuel cell patents. Now, Hyundai is going to let some Korean companies get access to the automaker's patents as parts of a innovation center project in Gwangju, South Korea. Just Auto reports that about 1,000 "unused patents" belonging to Kia and Hyundai will be made available to participants in a new automotive start-up hub. There will be 12 of these hubs in Korea, not all focused on hydrogen fuel cells. Hyundai said that it will help raise $164 million to help turn Gwangju in a center for eco-friendly industry. Phil Floraday, Hyundai Motor America manager of Midwest Product Public Relations, told AutoblogGreen that, "The main purpose of the patents mentioned in the story will be to nurture small- and medium-sized businesses in the Gwangju area. While we cannot clarify all the patents at this time, we can tell you that they are not entirely focused on FCEV or eco-friendly patents only." Featured Gallery 2015 Hyundai Tucson Fuel Cell View 29 Photos News Source: Just Auto Government/Legal Green Hyundai Hydrogen Cars patent

Peter Schreyer designs the future of Hyundai, Kia, and Genesis

Peter Schreyer now leads the design teams at Hyundai, Kia, and the new Genesis brand. He has the difficult task of differentiating the three brands aesthetically, even if they share mechanical components. A new profile about the designer by Bloomberg shows just how much he means to the Korean brands, and it's well worth a read. According to Bloomberg, Schreyer has distinctive ideas for the Korean brands' design. A Kia should look sporty and appeal to young buyers. In contrast, a Hyundai would be for someone who prefers a minimalist design. So far, Genesis is blending those traits for its Athletic Elegance design language. Schreyer went to Kia from Volkswagen Group in 2006, and his mission was to revolutionize the Korean's brand's boring look. He succeeded with sharper, more modern designs for vehicles like the Optima and Sorento that arrived after he took over. He did such a good job there that Hyundai-Kia Motor Group appointed him as its first non-Korean president at the end of 2012. He also now oversees former Lamborghini designer Luc Donckerwolke at the Genesis luxury brand. Bloomberg speaks with industry analysts and other designers to get a better idea of Schreyer's meaning to the company. The piece presents him as an easygoing person who knows exactly how each vehicle should look. If you want to get a better Schreyer and his work at Hyundai, Kia, and Genesis, the story is worth checking out. Related Video: