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Sonata, Elantra driving down Hyundai quality scores

Hyundai was the butt of many jokes in the auto industry when it first entered the US market, but since then, it has forged ahead and built cars that stand with the best in their respective segments. The 2011 Sonata and 2011 Elantra were seen as the apotheosis of the brand's forward progress when they were introduced, but falling J.D. Power and Associates Dependability Study results may actually cause them to hurt the company's hard-earned reputation.
J.D Power's study examines three-year-old vehicles for problems per 100 vehicles. Since the 2011 study for 2008 model year cars, Hyundai has fallen from 10th overall with 132 problems to 27th in the 2014 survey of 2011 model year vehicles with 169 problems. It was also Hyundai's second consecutive year of an increase in reported problems. According to Automotive News, many of these problems are due to faults with the Sonata and Elantra, but J.D. Power didn't identify specifically what issues caused Hyundai's dependability to tumble so far down the list. However, the study found that, on average, reliability fell throughout the industry for the first time since 1998.
Getting the Sonata and Elantra right are vital to Hyundai. In 2013, they were the company's best-selling cars. "We'll be closely going through the data to see where improvements need to be made. Hyundai's goal is nothing short of quality leadership, and the report shows we have work to do," Hyundai spokesperson Jim Trainor said in an email to Autoblog.

Hyundai's electric car strategy takes shape under the radar

Green car fans are frothing over the Tesla Model 3. The Chevy Bolt may turn out to be the better car, and it will be available sooner. But don't overlook another electric car that's also due next year: the Hyundai Ioniq. With far less attention, Hyundai is launching an EV that is expected to be competitively priced and will spearhead the Ioniq lineup, which also has hybrid and plug-in hybrid versions. They share the same platform and look similar, but the Ioniq EV could prove to be a game-changer for Hyundai when it arrives at the end of the year, bringing new customers and casting the company as one with proficiency in the electric arena. Built in South Korea, the Ioniq line will be available at every Hyundai dealership that wants to sell the cars, already giving it a leg up on Teslas that often have long waiting periods for buyers. With a range of 124 miles on a single charge, it won't compete with the Model 3, which will travel at least 215 miles on a charge, or the Bolt, which has a range of 238 miles. Rather, it will face off against humbler products like the Nissan Leaf (107 miles) and the Volkswagen E-Golf (83 miles). Hyundai has not announced pricing, but is mindful the Ioniq trails Chevy and Tesla in range. An executive also indicated it could be working on an Ioniq with a longer distance capability, but declined to discuss specifics. Hyundai argues its found a sweet spot with the Ioniq EV, whose range is well within the distance most Americans drive in a day. It can recharge in about four hours and 25 minutes, which is faster than the six-hour charge time for the Leaf but slightly longer than the four-hour E-Golf. In quick charge mode, the Ioniq can juice up to 80 percent in 23 minutes. Critically, Hyundai is also offering a lifetime warranty on all of its hybrid and electric battery packs (it has since 2012), which could sway consumers still wary of the technology. It's a lot of numbers, and Hyundai will need considerable marketing muscle to make buyers consider Ioniqs in the face of a growing field of electrified competitors. But it's part of a broader play to reach an audience of younger consumers, who expect electrification to be baked into their cars. Millennials will account for 40 percent of new car purchases by 2020, and Hyundai says the generation is more likely to consider alternative powertrains than older ones.

Hyundai's first N-performance car is hidden under the RN30 concept

Hyundai is moving ever closer to revealing their first high-performance N brand car, and the RN30 is the latest step in that direction. The concept is based on the new i30 hatchback, which was also revealed in Paris, and shares the engine that will power the i30N that comes out next year. It's obvious that the RN30 isn't a stock car, although the engine is closer to reality than the wild bodywork. The basic block will power the i30's fast sibling, but the rest of the four-cylinder has been given the racing treatment. A bigger turbo and forged internals combine to create 375 horsepower and 333 lb-ft of torque sent to all four wheels. It also comes with an electronic limited slip differential and a dual-clutch transmission. Don't count on this powertrain coming to market, despite how cool it would be to see a South Korean Focus RS. However, it is a sign the i30N will have a potent foundation. Draped around the powertrain is a race-ready body that is 30 mm wider and 84 mm shorter than the standard i30 and comes with all the requisite vents, wings, and diffusers. Bucking convention, this car not have carbon fiber body panels. For weight savings, Hyundai enlisted the help of BASF to craft some new lightweight plastics for the car. To save more weight, Hyundai gutted the interior down to the bare necessities. Whatever was left was then moved as low as possible, including the seats, to bring down the center of gravity. Although almost everything about the RN30 is about going faster, not all of it is. Or at least not directly. In classic concept car fashion, the RN30 still gets at least one gimmicky feature. On the interior side of each A-pillar is a camera mounted in an image-stabilizing gimbal, and in the top fin, there is another forward facing camera. Hyundai says these record the car on track and the driver, with the idea being that the driver can cut together video of a track day to share with friends. As previously mentioned, don't expect to see the production i30N to pack this much power when it hits the road next year. However, if it comes even remotely close to the performance of this concept, it should be a very entertaining hot hatch. Odds are good that it will come to the US as well, since the i30 will arrive here next spring as the Elantra GT. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.