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Hyundai appoints William Lee as global head of Genesis

SEOUL — Hyundai on Tuesday named its former North American chief, William Lee, to oversee its premium Genesis brand following the departure of Manfred Fitzgerald to pursue new opportunities. Lee faces the challenge of rejuvenating Genesis sales in the U.S. market and making headway in Europe and China, both tough markets to crack for luxury car sales. "The company expects Mr. Lee, in his new capacity, to lead the brand's further global expansion by leveraging his overseas business operations expertise," Hyundai said in a statement. "North America is an imperative market for the Genesis brand," it added. The news follows the appointment this month of Mark Del Rosso, a former president of Audi America, to oversee Genesis operations in North America. Genesis U.S. sales halved to 10,312 last year, although sales have picked up this year. The United States is the biggest overseas market for Genesis, which generated 72% of its sales in South Korea last year. Before his stint at Hyundai Motor North America, Lee oversaw Hyundai's Brazil operations and the U.S. unit of advertising arm Innocean Worldwide. Hyundai said in a recent earnings conference call that it has set up Genesis sales operations for China and Europe. Hyundai Motor Group's heir apparent Euisun Chung introduced the Genesis brand in November 2015, bringing in Fitzgerald, a former Lamborghini executive, a few months later to help the automaker shed its value for money image. Hirings/Firings/Layoffs Genesis Hyundai Luxury

Hyundai in trouble for overstating fuel economy numbers at home, too

Hyundai is, understandably, "very confused by the fine and the different results."
The South Korean government is investigating Hyundai and Ssangyong, alleging that the two manufacturers overstated the fuel economy figures on some of their crossovers. But while the initial investigation is being carried out by the Ministry of Land, Infrastructure and Transport, a separate branch of government, the Ministry of Trade, Industry and Energy is supporting the manufacturers' estimates. See Americans, our government isn't the only dysfunctional one.

Hyundai HCD-14 Genesis Concept takes a sleek look at the future

After seeing the promising lines of Hyundai's latest concept car last week in a shadowy teased rendering, we now have a better idea about what this sleek concept is all about. The 2013 Hyundai HCD-14 Genesis Concept received its official debut today at the Detroit Auto Show, and it's expected to be a pretty good indication of the styling direction for the next-generation Genesis sedan, although not quite the real deal.
Comparing this concept to spy shots of a Genesis prototype captured early last month, we can see that many elements of the HCD-14 will be incorporated into the newest Hyundai luxury sedan. As is the case with any concept car, the oversized carbon fiber wheels and suicide rear doors will certainly not be making it to the production model, but it will be interesting to see if the next-generation sedan has some of this car's styling cues like the hard-edged body creases along the side of the car, the coupe-like roofline running all the way to the rear of the car leaving no true decklid, or even the fine details like the "Genesis" etched into the headlights.
In addition to the styling of the car, there are plenty of new features being introduced on the concept that may be intended for the final product. This includes cabin technology features like a head-up display, hand-gesture recognition, and even a system that is able to track a driver's eyes to select options in various vehicle functions such as audio or climate controls. There also luxury appointments like the real milled wood accents and the iPad storage station. Hyundai is also promising improved driving dynamics with a more rigid chassis, new driver-selectable settings for various driving conditions and, of course, carrying over the 5.0-liter direct-injected V8 paired to an eight-speed automatic transmission.