2003 Hyundai Sonata Sedan 4-door 2.4l, Original Owner, Manual 5-speed, 72k Miles on 2040-cars

Auto blog

Hyundai's zombie obsession is just good business

In case you somehow missed it, Hyundai has enjoyed a long and fruitful relationship with The Walking Dead, the critically acclaimed zombie apocalypse show that entertains the masses while they're waiting for the next season of Game of Thrones. Fans of the show will recognize Rick, Michonne, Carol, Maggie and Glenn's mint green Hyundai Tucson, a staple vehicle for the crew of survivors, but the relationship between manufacturer and show goes far beyond that. There's a whole line of Zombie Survival Machines, as well as a special-edition production model (shown above). Heck, even Hyundai's post-LA Auto Show party featured actors staggering about as startlingly realistic walkers (TWD's name for zombies).
So what is it about the dead that quickens the pulse of Hyundai's marketing department? Ward's Auto has a great interview with Steve Shannon, the brand's US vice president of marketing. In it, Shannon describes the sudden nature of the tie-in between the show and the automaker, while describing how the company's corporate overlords in South Korea saw the results of the deal. It's an interesting insight into automotive product placement, as well as Hyundai's marketing philosophy and plans for the future (spoiler alert: the Tucson, which has had a role in the show for several seasons, was seemingly abandoned at the end of season four).
Head over to Ward's and have a look.

Recharge Wrap-up: Tesla battery degradation graphed, Hyundai plans fuel cell hub in Korea

A man has created a graph of Tesla Model S battery degradation over time. Merijn Coumans of Holland is tracking the owner data gathered on from Model S owners in a single file and graphing it visually. Coumans continually updates the graph of drivers' maximum ranges to give a look at battery degradation over the life of the car. Coumans tracks mileage and even number of visits to Superchargers in his data. Tesla provides an eight-year battery guarantee regardless of mileage. Read more at the Steinbuch blog. US plug-in vehicle sales are expected to surpass 300,000 when the data is tallied at the end of this month. That is 30 percent of President Obama's goal of 1 million battery electric cars and plug-in hybrids by the end of 2015. Energy Secretary Ernest Moniz admitted the US won't reach the goal, saying, "We're going to be a few years after the president's aspirational goal of the end of 2015, but I think that we are within a few years of reaching that goal." Green car analyst Alan Baum projects the 1 million EV milestone will be met in 2018. Read more at Hybrid Cars. Hyundai and the South Korean government plan to create a hub for fuel cell technologies. Hyundai and Kia will give up unused patents to automotive startups focused on fuel cells at a recently launched innovation center in Gwangju. "Hyundai Motor will offer substantial assistance in the whole process of corporate growth ranging from the development of ideas to industrialization to making inroads into global markets," says South Korea's President Park Geun-hye. Hyundai hopes this will make the city a center for hydrogen technology. Read more at Just Auto. Mayor Boris Johnson has approved a cycling superhighway for the city of London. Set to be built along the Thames embankment, the system of cycling lanes could help encourage more people to ride their bikes, reducing automotive traffic congestion and relieving pressure on other transit networks. Opponents are upset that the cycling highway will increase driving time across the city, and call cyclists a "loud minority," whose numbers doesn't justify the new lanes. Read more at Treehugger. Kansas and Nebraska are joining the challenge against the EPA's new ethanol emissions rules. The EPA's Moves2014 regulations seek to reduce automotive sulfur emissions by 60 percent, but, says Kansas Attorney General Derek Schmidt, the ethanol emissions measurement model is faulty and was adopted without public comment or review.

Frankfurt Motor Show Notes: Why Jaguar decided to build an SUV

It was inevitable. Jaguar had to make an SUV, and that notion became reality this week with the debut of the F-Pace, an all-wheel-drive five-seater that will launch in the United States next spring. Some purists may cringe. But in an era when Porsche, Bentley, Lamborghini, Rolls-Royce, Aston Martin, and other traditional luxury brands are all building or (planning to build) SUVs, Jaguar had to evolve. While it seems like a leap for Jaguar to make an SUV, longtime design director Ian Callum said it's been in the works for years. "The first time I was asked the question was when I arrived 16 years ago," he said. So in 1999 (and probably well before that), Jaguar was already thinking SUV. What took so long? "It wasn't a priority," Callum said. Jaguar was concentrating on fixing its existing lineup, which was pockmarked with holes and poorly selling products, like the X-Type. Along the way, Jaguar and sister brand Land Rover were sold by Ford to Indian conglomerate Tata Motors. Flash forward several years, and Jaguar and Land Rover are both experiencing a resurgence in the United States and around the world. Jaguar's lineup is flush with the E-Type's modern successor, the F-Type, plus a new version of the XF. The XJ received a 2016 freshening, and the smaller XE sedan is on the way. Jaguar put its house in order as other factors conspired to make a crossover timely. Fuel prices stayed relatively low, and consumers in the US and China remained steadfast in their love for utility vehicles of all stripes. Making a Jaguar SUV became a priority. "The world was telling us in no uncertain terms this is what they wanted," Callum said. "Not to be in the sector would be a little naive for the sake of purity." Jaguar proved its intent two years ago when it revealed the C-X17 crossover concept at Frankfurt, and the final production model is close to the prototype's striking looks. "I thought we managed to maintain that spirit," Callum said. It's a true Jaguar, with cues from the F-Type, 1968 XJ, and other famous models. Who would have thought Jaguar would make an SUV? "I certainly didn't," Callum admitted. But the F-Pace is here. If Callum is okay with it, purists can be, too. Quick Hits Opel retrenches for 2016 and beyond Opel used the Frankfurt show to display its new generation of the Astra, a critical vehicle line for the German division of General Motors.