2005 Hyundai Santa Fe Gls on 2040-cars

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370-hp Veloster by Fox Marketing rounds out Hyundai's SEMA lineup

Hyundai is certainly bringing the horsepower wars to Las Vegas next month. We already know that its SEMA lineup includes a 1,000-horsepower Genesis Coupe, but now the company has announced that it is teaming up with Fox Marketing to create a 370-hp Veloster Turbo.
Keeping the Turbo's 1.6-liter engine, this show car gets an extra 169 hp by adding a bigger turbo and intercooler, cat-back exhaust and nitrous and methanol injection... oh, and the engine runs on 101-octane racing fuel. The brakes have been upgraded with six-piston calipers and bigger rotors, while the suspension now includes adjustable coil-overs. And since this is SEMA, this Veloster Turbo gets the requisite flashy exterior styling.
Scroll down for the full press release, but we'll have some better shots of this Veloster in just a few weeks.

Car buyers are paying big money for technology they don't use

J.D. Power released the results of its Tech Experience Index study that measures "how much owners like [in-car] technologies and how many problems they experience with them." Among the study's findings, automakers are loading vehicles with more software and digital experiences that owners claim they never learn how to use or decide they don't need. For example, owners report to J.D. Power that gesture controls, like those used by BMW (spinning a finger, for instance, can raise or lower the audio volume), don't improve the overall ownership experience. In fact, gesture controls received the lowest overall satisfaction score in the study for a second consecutive year. In another example, the study found that 61% of owners claim never having used "in-vehicle digital market technology," while 51% of respondents said they didn't need it. Driver/passenger communication technology was another sore point with users, with 52% saying they have never used the technology, and 40% of those saying they have no need for it. (10 Features owners say they want, and 7 they really don't). Conversely, some technologies are well received by owners. For American owners, rear-view cameras and so-called "ground view" cameras were among the top three desired technologies. We assume that "ground view" is a surround-view or 360-degree camera system. The one-pedal driving possible in a number of EV's with adjustable regen braking also scored very high marks and few claimed issues.  While it could be argued that owners who don't want to use a specific piece of technology should just avoid using it, the reality is that all of these unused features add cost to the final price of any vehicle. Considering that the average transaction price of a new vehicle hit a record $45,031 in September of 2021, controlling spiraling costs is a big deal. J.D. Power's survey results found that dealerships can play a big role in explaining new technology to buyers. Scores for some technologies like trailer assistance received higher scores from owners who received training from their dealers. Unfortunately, 71% of owners say they were taught how to use tech from outside sources whereas only 30% learned from a dealer. The results of this study are the product of responses from 110,827 owners of current model-year vehicles that J.D. Power surveyed after 90 days of ownership from February through July 2021.

Hyundai Ioniq 6, Genesis GV70e continue EV product blitz through 2022

A Hyundai presentation to investors has revealed an onslaught of competitive-looking products coming in the next couple of years. It includes more electric variants of existing vehicles, as well as dedicated EVs for the Ioniq sub-brand, as well as updates for popular existing models that have to ensure they don't get stale. Perhaps the biggest news is the fact that Ioniq 6 is sedan will follow the retro-cool Ioniq 5 hatchback, hitting the road by 2022. With styling flowing from the stunning Prophecy concept revealed last year, it will help bolster the Ioniq sub-brand as an exciting choice for mainstream EVs. It's classified as a C-segment sedan, meaning it will be about the size of a Honda Civic. But before the Ioniq 6 arrives, a yet-unnamed CUV will also join the lineup in 2021. It's not clear whether that model will be for foreign markets or the U.S., but either way Ioniq is shaping up to be a strong nameplate. However, that doesn't mean it will be the sole source of EVs in the Hyundai empire. Following the launch of the battery-electric G80 later this year, Genesis will in 2022 offer an battery-electric version of its GV70. These will be named the G80e and GV70e, if trademark filings discovered earlier this year are any indication. Unlike the Ioniq 5 and 6, it will likely take the shape of their gasoline-powered counterparts with only minor styling changes. In 2022, updates to both the Sonata and Palisade will hit the market. Both vehicles were all-new in 2020, and their strong designs still appear fresh. However, Hyundai clearly understands the importance of keeping its bread-and-butter offerings fresh in a competitive market, unlike some Japanese and American automakers we could mention. Nowhere in the presentation was Kia mentioned, as the company is trying to keep the brands separate. However, Kia's boss has said it is going full steam ahead in the EV push, trying to outdo even Hyundai. The Hyundai juggernaut shows no signs of slowing down, and other automakers should take note (or be very afraid). Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Hyundai reveals the 2021 Hyundai Santa Fe