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Recharge Wrap-up: Infiniti PHEV, free biodiesel?

In certain cases, biodiesel is so inexpensive that it is essentially free to use. Thanks to the decline of crude oil prices, other fuels, including biodiesel, have been following the trend. After setting new renewable fuel mandates, Congress also reinstated a $1-per-gallon tax credit for refiners. With such low prices, Midwest refiners are paying as low as $0.645 per gallon. In California, however, additional incentives mean some customers could get money back on the biodiesel they use, depending on the deals between producers and blenders and whether or not they share the credits. Read more from Ag Web. Infiniti is considering adding plug-in hybrid technology to its vehicle lineup. Infiniti CEO Roland Krueger says that it will leverage the EV expertise from Nissan for the electrification of its cars. Don't hold out for a luxury version of the Leaf wearing an Infiniti badge, though. When asked if an all-electric Infiniti were out of the questions, Krueger says, "Performance and the range are very important in the premium segment, so we believe that for Infiniti a hybrid or plug-in hybrid is the right proposition at this time." Read more from Automotive News Europe. Hyundai Tucson Fuel Cell drivers in California have logged a cumulative 1 million miles. With nearly 100 Tucson Fuel Cells sold so far in Southern California, these drivers have prevented some 385 tons of CO2 emissions. "Breaking the seven-figure consumer mileage barrier gives us new vision into the unlimited zero-emissions potential for Hyundai's fuel cell vehicles," says Hyundai's Mike O'Brien. "With our growing fleet of hydrogen-powered Tucson fuel cell vehicles accumulating one million miles this quickly, one can only imagine the unlimited potential for a zero-emissions hydrogen vehicle future." Read more in the press release below. Hyundai Tucson Fuel Cell Drivers Accumulate More Than One Million Zero-Emission Miles Cumulative Zero-emissions Miles by Southern California Fuel Cell Drivers Breaches the Seven-Figure Mileage Barrier Fuel Cell clean H2O emissions effectively replaced approximately 385 Tons of CO2 emissions compared with gasoline vehicles of similar size FOUNTAIN VALLEY, Calif., Feb.

Chrysler and Hyundai join Pepsi and Coke as top Super Bowl spenders [w/ video]

Super Bowl XLVIII is barely a week away, and some of the early ads are already leaking out. It's timely then that The Street has released rankings of the top five Super Bowl advertisers since 2009, showing Chrysler and Hyundai/Kia taking two of the spots with $131.7 million in cumulative spending.
Since 2010, the cost to air a 30-second Super Bowl ad has risen from $3 million in 2009 to about $4 million in 2014, and about a fifth of advertisers opt for a one-minute ad, which doubles costs. Last year, the ads brought in $292 million, and they have brought in roughly $2 billion since 2010.
Chrysler has spent $64.3 million since 2009 to make it the fourth highest spending company in the last five years. In that time, the company has rebranded itself as it emerged from bankruptcy with the Imported from Detroit ad campaign that premiered in 2011 and last year's God Made a Farmer Ram Trucks ad. Its 2012 Halftime in America sparked national debate about whether it was also a reference to the upcoming presidential election.

Hyundai Veloster nixed in UK after just 3 years

The Veloster, Hyundai's funky, four-door hatchback, has been pulled from the British market after just three years on sale. The blame, as is usually the case in these circumstances, is being placed on slow sales. Auto Express reports that, much like it has in the United States, the Veloster has failed to resonate with both customers and critics. While UK sales figures weren't available to prove AE's point, Veloster sales in the US through November are down nearly 2,000 units over the same period in 2013, to under 26,000 vehicles. That makes it the third-slowest seller in the Hyundai lineup, behind the far more expensive Azera and Equus sedans. The performance-minded Veloster Turbo will be replaced in the UK by a version of the i30 equipped with the VT's 1.6-liter, force-induced, direct-injected engine. You can read all about that new vehicle right here.