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Hyundai and Gurnade build a mildly wild Veloster Turbo

Update: We received some work-in-progress photos from Gurnade, Inc. of the Veloster Turbo, which can be seen in the gallery above. Hyundai revealed the third custom machine that will grace its display at the SEMA Show this year. It's a Veloster Turbo that Hyundai describes as "race-ready," and was built in collaboration with Gurnade, Inc., a design company that does graphic and website design and automotive renders. As far as making it race-ready, Hyundai and Gurnade gave this Veloster a new intercooler, downpipe, cold-air intake and ECU tune courtesy of 845 Motorsports. It also received a new catback exhaust and blow-off valve. The chassis has been reinforced with a variety of braces from Pierce Motorsports, and NEO Motorsports contributed the coilover suspension and bigger brakes with six-piston calipers. SEMA cars need show as well as go, so the companies added 19-inch Rotiform wheels, massive fender flares, a custom grille, a carbon-fiber hood and hatch and, of course, spoilers. All of which are covered in a PPG paint called "Magic Magenta." Inside, the Veloster Turbo features racing seats and a roll cage. The interior also received some less-than-race-ready modifications including an upgraded audio system complete with subwoofer and amplifier. While this is by no means an unimpressive car, this Veloster Turbo will unfortunately have to share the stage with some truly wild creations. These include a beefed-up, off-road Santa Fe, and the absolutely insane 1,040-horsepower, rear-wheel-drive Santa Fe built by Bisimoto. However, the Veloster Turbo gives a more realistic look at what people can create with a new Hyundai, thanks to its off-the-shelf parts. Related Video: Featured Gallery Gurnade Hyundai Veloster Turbo: SEMA 2016 Related Gallery Hyundai Gurnade Veloster Turbo Image Credit: Live photos copyright 2016 Drew Phillips / Autoblog Aftermarket SEMA Show Hyundai Hatchback Performance hyundai veloster turbo veloster turbo

2014 Hyundai Equus gallops into New York with first major refresh

Hyundai isn't horsing around with the Equus, its premium luxury sedan offering, for the 2014 model year. As stated in the automaker's press release, "Equus is the number-one shopped premium luxury sedan, well ahead of Mercedes-Benz S-Class, BMW 7 Series, Audi A8, Lexus LS, and Jaguar XJ."
We're not entirely certain what "number-one shopped" means, but regardless, that's some serious company to be rubbing elbows with. Hyundai is seeking to draw even more people into its showrooms to cross-shop the Equus with those German, Japanese and British rivals by issuing the car's first major update since it was debuted at the New York Auto Show in 2009.
Not a stone was left unturned in this comprehensive refresh, with the exterior, interior, powertrain and chassis all receiving updates for the new year. Most noticeably on the outside, the 2014 Equus gets a new fascia that includes a restyled grille, along with standard LED fog lamps. Inside, the changes are more drastic and include a brand-new instrument cluster and center stack to go along with "ultra-premium genuine wood trim."

Hyundai ranks highest in Total Value Awards with Equus leading all cars

Hyundai has taken the cake in Strategic Vision's 18th Total Value Index. The study, which looked at 45,952 new car buyers for 2013 models between September 2012 and March 2013, looks at the ownership experience along with the customer's views on the economic impact of the purchase in both the near and long term.
For the first time, Hyundai was ranked as the leading brand for Total Value, while its Equus luxury sedan scored both the highest overall score and took the crown in the luxury segment. Other Hyundai winners included the Sonata (tied with Fusion), Genesis Coupe and Elantra.
Ford scored quite well, too, taking the segment titles with the Fiesta Sedan (which tied with Elantra), Fusion, Focus Hatchback, Taurus (tied with Dodge Charger), Explorer and Lincoln Navigator. General Motors' cars and trucks managed to capture eight segments, while Toyota topped six areas.