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New Hyundai i30 N hot hatch makes at least 250 horsepower

The chefs at Hyundai's new N performance division are working on their first dish, a Korean take on the ever popular hot hatch. The new model will be a modified version of the i30, or Elantra GT here in the US. Hyundai Motor Europe revealed a new teaser today showing the car testing on public roads in the UK. While we could cross our fingers for this spiritual successor to the Renault 5 Turbo, the car appears to be a traditional Volkswagen GTI and Ford Focus ST competitor. The first teaser from March showed the new i30 dancing around at a snow-covered testing facility in Sweden. While the video did give us a few cool shots of the new car tossing up a bit of the white stuff, it didn't actually reveal any new details. This new video is different, showing what might be the car's horsepower and torque rating. A quick shot of a computer screen shows 257.5 PS at 6,000 rpm and 302.1 Nm, which translates to about 254 horsepower and 223 lb-ft of torque in American. It's unclear if this is power at the crank or the wheels, but it seems to be right in the middle of the pack for the segment. We're really looking forward to this new model. Hyundai (and Kia for that matter) has been on a roll the past few years. Its cars are no longer simply value buys. The Elantra Sport shows the company is capable of building a enthusiastic little all rounder that can compete with the big guys. It looks like the car is in the final stages of development, so look for a full reveal sometime this fall. Related Video:

Super Bowl car commercials: Follow along as we riff on them live

Join Autoblog editors Sunday starting around 6:30 p.m. ET as we react to all of the car commercials during the game. We know Hummer, Porsche, Hyundai and others will have splashy ads, and naturally, there's usually a few surprises. Whether you're a Chiefs or 49ers fan — or don't care about football — the commercials are always a highlight. And for us, the car spots are the most intriguing. Weigh in with your own thoughts in the comments section. Let's kick off.   FIRST QUARTER Editor-in-Chief Greg Migliore liveblogs the first quarter. F9 We'll count this as a car commercial. The latest edition of the Fast & Furious looks like it well, will have cars. We'll punt on further comment. PORSCHE I like it. Creative. Sort of a Night at the Museum feel. The guards stage a theft and then a car chase. The Taycan looked good. Get fired up — the future for Porsche is electric. The spot is meant to illustrate how fun that can be. I don't need any convincing.    SECOND QUARTER Associate Editor Byron Hurd is liveblogging the second quarter.  HYUNDAI Hyundai checked in super early with their Sonata "Smaht Pahk" commercial, which manages to score points for being both cute and clever while also being a fairly good commercial in a vacuum. We saw it last week, so there were no surprises here, but we enjoyed it nonetheless.  Fun note: If you go to the Sonata landing page on Hyundai's web site, you can choose "plain old English" or "the Boston way" for your language; the latter will translate the page. Enjoy.  FORD Hi ho, West Coast Editor James Riswick here. Apparently, the guys in Detroit didn't get the Mustang Mach E ad featuring Idris Elba and a whole boat load of awesome old Mustangs. Pretty sure it's bound to be viewed the exact same way as the car itself: traditionalists will be aghast, while non-car people will be intrigued by a new, all-electric, crossover version of one of the few cars they've heard of.  GENESIS They're coming more rapidly now. Genesis gets some love thanks to Chrissy Teigen and John Legend; this was another known quantity, but Hyundai's luxury brand managed another solid entry here thanks to its choice of stars. Teigen and Legend got the chance to throw back to the latter's "Sexiest Man Alive" honors, which Teigen often teases him for. Another solid all-around spot.  GMC/HUMMER Are there just no surprises left? Don't tell me; I know the answer. LeBron James fronts the revived Hummer, which will be an EV sold as a GMC.

Is Hyundai's conservative new Sonata struggling out of the gate?

"But so far, Sonata sales are up compared with last year even while we're still ramping up to full speed," - Jim Trainor
According to Reuters, the redesigned-for-2015 Hyundai Sonata is not enjoying the same degree of success in the early going as the previous sixth-gen model, which proved to be one of the most important models in the company's history and ushered in the company's so-called "Fluidic Sculpture" design language that we still see today. Citing a recent review from The New York Times that called the car's more conservative styling "bland" and "boring," Reuters also points to analysts who claim the higher price of the new Sonata, as well as smaller rebates and incentives, are hurting sales. Honda and Toyota both offered anywhere from $600 to $800 more on the hoods of their Accord and Camry sedans last month.