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Recharge Wrap-up: Kia Soul EV wins MotorWeek award, Virgin Hotels offering Tesla Model S rides

The Kia Soul EV has been awarded a MotorWeek's Drivers' Choice Award. Winning the honor for Best Eco-Friendly Vehicle, "The Kia Soul EV is the perfect EV," according to MotorWeek host and executive producer John Davis. "It has more power and range compared to other affordable all-electric vehicles. Plus, its funky style makes driving the Kia Soul EV really cool." The Soul EV has a driving range of about 93 miles on a single charge, and offers an interior roomy and comfortable enough to earn MotorWeek's praise. Read more in the press release below. Virgin Hotels will provide its Chicago guests car services in the Tesla Model S. Guests can get rides to and from the hotel in a red, dual-motor Model S P85D. Virgin Hotels offers the EV services as part of its sustainability program. "Tesla is the hottest electric car on the road right now, and we're elated to provide our hotel guests with this chic house-car service while also helping to reduce our carbon footprint," says Virgin Hotels vice president of sales and marketing Doug Carrillo. "For Virgin Hotels it's important to provide services our guests desire but do so with the environment in mind whenever possible." Hyundai has announced the first lease of its Tucson Fuel Cell in Canada. Hyundai chose the Vancouver couple, Jennifer Ma and Clayton Crawley, as the first buyers in part because they live near both a dealership and a fueling station, the latter of which sources its hydrogen from a chemical company that produces the gas as a byproduct. Crawley, whose children love the beach, says, "Getting there while reducing our environmental impact will be awesome." Read more at Automotive News. The Federal Transit Administration (FTA) is providing $30 million in grant money for Proterra electric buses. Six transit agencies will buy 28 of the EV buses for a variety of projects. Proterra CEO Ryan Popple calls the funding a "tremendous validation for the company." In total, the FTA is handing out $55 million in grant money for the deployment of American-made electric buses. Four other agencies will receive buses from BAE Systems and New Flyer as part of the program. Read more at Charged EVs. Kia Soul EV Wins 2015 MotorWeek Drivers' Choice Award Kia's First All-Electric Vehicle Wins Best Eco-Friendly Honor - Soul EV praised for funky style, power, range and roomy interior - MotorWeek's annual list of winners serves as a buying guide for the show's nationwide audience CHICAGO, Feb.

Hyundai Super Bowl ads use humor, Ryan Reynolds to sell 2017 Elantra

If you watch the Super Bowl on Sunday, expect to see a lot of Hyundai advertising. The South Korean automaker has two spots set to air during the game and two others that will premier before kick-off. The in-game commercials are now online, and they both use humor to market the 2017 Elantra. Ryanville (above) is an odd commercial about a town full of Ryan Reynolds clones, and two smitten women drive through the village to gawk at the actor. It's a forgettable ad unless you really like Reynolds, but Hyundai gets plenty of opportunities to show off the Elantra, including features like the available pre-collision braking. If you want something with a little more action, watch The Chase (below). Angry bears run after a frightened couple, and the Elantra's voice-activated start feature allows the people to get out of trouble in the nick of time. The ad finishes with a little humor to lighten the mood. This commercial still isn't memorable, but it's the better one of this pair. Hyundai hasn't released either ad for before the Super Bowl yet. First Date will star comedian Kevin Hart in a spot for the Genesis sedan, and Better will highlight the automaker's desire to improve its vehicles and customer experience. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Kevin Hart and Ryan Reynolds Serve Up Humor While Showcasing Latest Hyundai Vehicle Technologies FOUNTAIN VALLEY, Calif., Jan. 28, 2016 – In its first year as an official NFL sponsor, Hyundai will delight Super Bowl 50 fans with four entertaining ads set to run on Super Bowl Sunday. Hyundai will run a 60-second ad in the coveted pre-kick time slot, two 30-second ads during the game and a 60-second ad during the pre-game show. With help from A-list celebrities Kevin Hart and Ryan Reynolds, Hyundai will highlight the safety, technology and convenience features of its all-new 2017 Elantra and premium 2016 Genesis sedan. Hyundai will build on the creative digitally with heavy social media activity that will drive additional anticipation and awareness of the Super Bowl spots. Creative was developed by Hyundai's agency of record, INNOCEAN Worldwide. "Super Bowl Sunday is our opportunity to participate in the most-watched TV and live event in the U.S.

Hyundai ups price of 2014 Sonata Hybrid slightly to $26,000

Hyundai is hoping prospective car buyers won't quibble with a 1.3 percent price hike for its Sonata Hybrid this year. Heck, the South Korean automaker brought the price down a year ago, so everyone's theoretically almost even. Or so they hope. Hyundai is boosting the base MSRP on the 2014 hybrid sedan by $350 to an even $26,000, with the top-of-the-line version now priced at $30,750. The company's probably feeling pretty confident after coming off its best sales year ever in the US. Last year, Hyundai boosted unit sales by 2.5 percent to almost 720,800 units domestically. Oddly, Sonata sales fell enough last year for Elantra to become Hyundai's new best-selling model in the US. And the company doesn't break out sales of the Sonata Hybrid (don't feel bad, sister company Kia doesn't break out hybrid sales figures for its twin Optima either). A year ago - and after a very public lowering of fuel economy numbers - Hyundai increasing the Sonata Hybrid's fuel efficiency while cutting its price, and even arranged for bigger cargo space to boot. Specifically, the 2013 model-year Sonata Hybrid increased fuel efficiency to a 36/40/38 miles per gallon split while cutting its price by $200 to a base MSRP of $25,650. Check out Hyundai's press release on the 2014 Sonata Hybrid below. 2014 Sonata Hybrid Refreshes Interior With New Standard Premium Features and Maximizes Electric-Only Driving Efficiency Hyundai Continues Industry-Exclusive Hybrid Lifetime Battery Warranty FOUNTAIN VALLEY, Calif., March 4, 2014 /PRNewswire/ -- Hyundai Motor America has announced pricing for the 2014 Sonata Hybrid, starting at $26,000 for the extraordinarily well-equipped Sonata Hybrid and $30,750 for the range-topping Sonata Hybrid Limited. Hyundai Motor America will continue to offer an industry-exclusive Hybrid Lifetime Battery Warranty on the 2014 Sonata Hybrid. 2014 SONATA HYBRID PRICING Model Engine Transmission MSRP Sonata Hybrid 2.4L Atkinson 4-cyl. Hybrid 6-Speed A/T $26,000 Sonata Hybrid Limited 2.4L Atkinson 4-cyl. Hybrid 6-Speed A/T $30,750 Freight Charges for the 2014MY Sonata Hybrid are $810 and not included in the prices above. The 2014 Sonata Hybrid continues to demonstrate Hyundai's commitment to innovation with its advanced Hybrid Blue Drive architecture, which features a powerful 35 kW electric motor, 47 kW Lithium Polymer battery pack and an optimized hybrid operating strategy.