2014 Hyundai Elantra Limited on 2040-cars

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Frankfurt Motor Show Notes: Why Jaguar decided to build an SUV

It was inevitable. Jaguar had to make an SUV, and that notion became reality this week with the debut of the F-Pace, an all-wheel-drive five-seater that will launch in the United States next spring. Some purists may cringe. But in an era when Porsche, Bentley, Lamborghini, Rolls-Royce, Aston Martin, and other traditional luxury brands are all building or (planning to build) SUVs, Jaguar had to evolve. While it seems like a leap for Jaguar to make an SUV, longtime design director Ian Callum said it's been in the works for years. "The first time I was asked the question was when I arrived 16 years ago," he said. So in 1999 (and probably well before that), Jaguar was already thinking SUV. What took so long? "It wasn't a priority," Callum said. Jaguar was concentrating on fixing its existing lineup, which was pockmarked with holes and poorly selling products, like the X-Type. Along the way, Jaguar and sister brand Land Rover were sold by Ford to Indian conglomerate Tata Motors. Flash forward several years, and Jaguar and Land Rover are both experiencing a resurgence in the United States and around the world. Jaguar's lineup is flush with the E-Type's modern successor, the F-Type, plus a new version of the XF. The XJ received a 2016 freshening, and the smaller XE sedan is on the way. Jaguar put its house in order as other factors conspired to make a crossover timely. Fuel prices stayed relatively low, and consumers in the US and China remained steadfast in their love for utility vehicles of all stripes. Making a Jaguar SUV became a priority. "The world was telling us in no uncertain terms this is what they wanted," Callum said. "Not to be in the sector would be a little naive for the sake of purity." Jaguar proved its intent two years ago when it revealed the C-X17 crossover concept at Frankfurt, and the final production model is close to the prototype's striking looks. "I thought we managed to maintain that spirit," Callum said. It's a true Jaguar, with cues from the F-Type, 1968 XJ, and other famous models. Who would have thought Jaguar would make an SUV? "I certainly didn't," Callum admitted. But the F-Pace is here. If Callum is okay with it, purists can be, too. Quick Hits Opel retrenches for 2016 and beyond Opel used the Frankfurt show to display its new generation of the Astra, a critical vehicle line for the German division of General Motors.

Redesigned 2018 Hyundai Sonata Hybrid and PHEV revealed in Chicago

The refreshed 2018 Hyundai Sonata Hybrid and PHEV have been revealed at the 2018 Chicago Auto Show. While the updates are subtle, it's enough to breathe a little life into an underappreciated member of the Sonata clan. Like the rest of that clan, the fascias front and back have been redesigned. The grille in particular looks considerably more shapely and modern than the outgoing 2016 model's rather plain, Audi-aping unit. The fog light recesses are much more aggressive, better complimenting the headlights, which are new LED units. New wheel designs top off the exterior changes. It's all fairly handsome in toto. Inside, there's a new steering wheel, and behind that a revised instrument cluster. The infotainment system is upgraded with new nav overhead perspective features, and there's a Qi charging pad if you option the nav as well. Safety is a big part of this refresh: blind-spot warning, rear cross-traffic alert, and lane change assist are now standard. Automatic emergency braking and lane keep assist are also new options for these two cars. The gasoline-electric powertrains are unchanged. The Hybrid's 193-horsepower-combined electric and gas motor output remains the same. That includes a 2.0-liter gas engine, a 38-kW electric motor mounted in the transmission, and a 1.76-kWh battery pack in the trunk. The PHEV gets a bigger 9.8-kWh battery for up to 27 miles of electric range. With the larger 50-kW motor, the PHEV combined horsepower rating swells to 202. Like every other 2018 Sonata, however, the suspension and steering have been revised. The front roll bar has been stiffened, the steering assistance has been recalibrated, and the rear trailing arms have been fitted with new bushings. As we discovered in our 2018 Hyundai Sonata Sport quick spin review, these changes make a surprisingly significant difference in the way this midsize sedan drives. One would assume the improvements to the hybrid models' vehicle dynamics would be comparable. The PHEV will only be sent to dealers in certain states: California, Connecticut, Maine, Maryland, Massachusetts, New Jersey, New York, Oregon, Rhode Island and Vermont. If you want a PHEV in another state, your dealer can order one – so technically it's available in all 50 states, if you're patient. Hybrids are available now-ish, and PHEVs will be available in the second quarter of this year. Related Video:

Chrysler and Hyundai join Pepsi and Coke as top Super Bowl spenders [w/ video]

Super Bowl XLVIII is barely a week away, and some of the early ads are already leaking out. It's timely then that The Street has released rankings of the top five Super Bowl advertisers since 2009, showing Chrysler and Hyundai/Kia taking two of the spots with $131.7 million in cumulative spending.
Since 2010, the cost to air a 30-second Super Bowl ad has risen from $3 million in 2009 to about $4 million in 2014, and about a fifth of advertisers opt for a one-minute ad, which doubles costs. Last year, the ads brought in $292 million, and they have brought in roughly $2 billion since 2010.
Chrysler has spent $64.3 million since 2009 to make it the fourth highest spending company in the last five years. In that time, the company has rebranded itself as it emerged from bankruptcy with the Imported from Detroit ad campaign that premiered in 2011 and last year's God Made a Farmer Ram Trucks ad. Its 2012 Halftime in America sparked national debate about whether it was also a reference to the upcoming presidential election.