2014 Hyundai Elantra Limited on 2040-cars

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2015 Hyundai Sonata already recalled for bad wiring harnesses

It's barely arrived in dealerships, and already, Hyundai is recalling its 2015 Sonata. A total of 2,138 vehicles are facing issues with a wiring harness that could limit the amount of power steering help and in some cases, making it difficult to shift out of Park. Most of the cars are not yet in customer hands.
This is a followup action to a very quiet stop-sale that was issued to dealers in early June, which originally included a recall of 1,790 vehicles across the continental US and 58 vehicles in Puerto Rico. That figure eventually grew to a total of 2,080 vehicles in the US and 58 in the Caribbean territory.
Only the 2.4-liter, naturally aspirated model is affected, and of the 2,100-plus sedans, only 12 of them are in the hands of customers, according Hyundai spokesman Jim Trainor. Each customer has been notified and asked to report in for free repairs. As of this writing, there are no reports of injuries or crashes due to the issue.

Hyundai tops VW and Buick in China, survey says

You may be aware of the long-time competition in China between Volkswagen and Buick, but another brand apparently should be in that conversation too: Hyundai. In a recently published annual consumer survey, the Korean company actually took the top spot to beat out its German and American rivals in second and third, respectively. The results were part of the China Brand Power Index that interviewed 11,500 people around the nation and was paid for by the country's Ministry of Industry and Information Technology. While Hyundai proved popular with voters, its sales haven't necessarily shown that yet. According to Bloomberg, the brand had falling numbers in China for the first quarter of the year. Even Ford outsold the South Korean automaker in the same period, despite scoring lower on the survey. Meanwhile, Audi ranked as the populace's favorite luxury brand, which is hardly a surprise given the Four Rings' strong sales in China. In January alone the automaker saw a 15-percent boost in volume there. Parent company VW's strong performance was somewhat more surprising, though. State media severely criticized the German automaker in March, and customers protested last year for the allegedly poor handling of a recall.

Europe to get next Hyundai Genesis

Hyundai is preparing to make a rather bold move with its Genesis, as reports are now stating that the next-generation rear-drive sedan, which we showed you earlier this week, will be sold in Europe. The first-generation of the Genesis sedan never crossed the pond.
The 2015 Genesis will enter the traditional stomping grounds of BMW, Mercedes-Benz and Audi armed with the same 3.8-liter V6 and 5.0-liter V8 found in the current model. All-wheel drive, a first for the model, will also be available in Europe. "We have to overcome the challenge of competing with established European brands. We expect the Genesis to play a crucial role in improving our brand recognition," Hyundai said in a statement.
Hyundai has done a fair job of changing its image in the US from a budget-minded brand into a legitimate, mainstream competitor that covers a broad swath of the American market, offering cars from the $14,545 Accent to the $61,000 Equus. That movement started in earnest with the Genesis, and it looks like Hyundai is determined to repeat that models success in Europe.