2009 Hyundai Elantra Se on 2040-cars

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Hyundai to launch European performance sub-brand

Hyundai has quickly emerged from the sidelines as one of the biggest players in the industry, outselling rivals left, right and center. Still, a dedicated performance division is still something that separates it from the big boys. Now, according to the latest reports, that's just what it's getting.
After setting up its own Nürburgring test center and gearing up to launch its assault on the World Rally Championship, the next step in the ramping up of Hyundai's performance credentials - in Europe, especially - will reportedly be to set up its own performance division along the lines of what Nissan has done with Nismo.
The first product in Hyundai's new European performance portfolio is expected to be a version of the next i20 hatchback that's set to launch in 2015. That in turn will be used as the basis for the company's next WRC challenger, to replace the upcoming model, pictured above undergoing testing. After that it's anyone's guess, but performance versions of the Veloster, Genesis Coupe and Elantra could be in the cards.

Honda Ridgeline, Ford Ecosport and Tesla profits | Autoblog Podcast #537

On this week's Autoblog Podcast, Editor-in-Chief Greg Migliore is joined by Green Editor John Beltz Snyder and Associate Editor Joel Stocksdale. We talk about driving the 2018 Ford Ecosport and Hyundai Accent. Joel tells us why he loves the naturally aspirated engine in our long-term Honda Ridgeline. We discuss Tesla's profitability claims, Johan de Nysschen leaving Cadillac and a possible date change for the Detroit Auto Show. As usual, we'll also spend a listener's money on a car. Autoblog Podcast #537 Get The Podcast iTunes – Subscribe to the Autoblog Podcast in iTunes RSS – Add the Autoblog Podcast feed to your RSS aggregator MP3 – Download the MP3 directly Rundown Driving the 2018 Ford Ecosport Driving the 2018 Hyundai Accent A love letter to the Honda Ridgeline's V6 Leadership change at Cadillac Will Tesla be profitable this year? Will NAIAS move to October? Spend my money Feedback Email – Podcast@Autoblog.com Review the show on iTunes Related Video: Earnings/Financials Green Podcasts Detroit Auto Show Cadillac Ford Honda Hyundai Tesla Used Car Buying Truck Crossover SUV Economy Cars Electric Sedan

Hyundai Le Fil Rouge concept shows the future of brand's design

At this year's Geneva Motor Show, Hyundai revealed a concept called the Le Fil Rouge, which in English means "the common thread." Though the car has an unusual name, it's important for the Hyundai brand because this car represents the future of the company's design. Elements found on this concept will be applied to all future Hyundais, be they sedans, hatchbacks or crossovers, which also partly explains the car's name. Hyundai says the name also comes from how the car builds on Hyundai's past design and is a "reinterpretation" of its 1974 Coupe Concept. We're not so sure about that last part, but we think the Le Fil Rouge is a mighty handsome sedan, and its future production cars should look pretty good. Aside from a "common thread" of design, Hyundai says the car's theme is "sensuous sportiness." That seems to translate into a low-slung, curvy, coupe-like sedan form. At the front, the nose is very low, and it's dominated by a massive version of Hyundai's corporate "cascade" grille. It's actually a bit reminiscent of the recent Lagonda sedan. It appears that the grille contains lighting elements all throughout. It should be easy to translate this design into conventional radiator grilles, huge lights, or simple, blocked off styling motifs for electric vehicles. This low, wide grille leads into a long hood and front fenders with classic rear drive proportions. The hood has two large creases in the middle that lend some aggression to the swoopy shape, and there are two bright metal accent lines that run up the sides and loop up and around the windows back toward the hood. Along the side, we find a bold character line that lines up with the end of the headlight. It trails back along the car and merges with the rear panel that would likely contain the taillights. The roof also has a bit of a fastback look, ending at the trunk lid. It also contains a rear window with a double-bubble shape. It's an elegant, organic car that does some cool things with lines and curves. It will be interesting to see how it translates to production cars. Related Video: Featured Gallery Hyundai Le Fil Rouge Concept: Geneva 2018 View 9 Photos Related Gallery Hyundai Le Fil Rouge concept View 13 Photos Image Credit: Live photos copyright 2018 Drew Phillips / Autoblog.com Design/Style Geneva Motor Show Hyundai Concept Cars Sedan 2018 Geneva Motor Show