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Hyundai reveals flying car among other wacky concepts [w/video]

Hyundai has held an IDEA festival for the past three years that gives its engineers a break from seat belts, and electrical harnesses and wheel arch moldings. Each festival serves up a theme for personal mobility, after that there's no limit - competing teams can come up with anything that serves the theme and are encouraged to get creative.
That's how you get concepts like the E4U 'egg car' (pictured); a single-stander mode of transportation that channels Mork from Ork. The oddest thing about the egg is not the yellow shell but the helmet the 'driver' wears. Other ideas included a flying car with 16 (!) rotors, a bicycle that could serve as a spare tire and a car with five joints. Although most appeared totally impractical, all were totally cool.
This year's festival is in the works, the theme being the rather ambiguous "R&D for customers," the point is apparently to come up with concepts that Hyundai customers might actually use. There's a video with scenes of last year's festival and a press release below (our vote goes to the Pandora).

Hyundai Motorsport tests its performance at the WRC Rally Finland

Autoblog joined Hyundai to check out the Neste Oil Rally Finland, where thousands of kilometers of lightly traveled, rolling gravel roads have turned out decades of astonishing racing and cold-blooded drivers. Even though the World Rally Championship is well tamed from its feral Group B days, Rally Finland is still the drivers' favorite, with the fastest speeds and the biggest jumps.
It's the rookie year for the Hyundai Shell World Rally Team, run by Hyundai Motorsport out of Alzenau, Germany. The squad entered the season aiming for podiums in the second half and looking to get its three cars to the finish at every race for maximum development data. It's already outdone itself, Thierry Neuville scoring third places in Mexico - where he used a bottle of Corona to fill his radiator - and Poland.
Denis Giraudet told us that the rally's sternest challenge is not one of heart, though. Giraudet isn't part of Hyundai Motorsport, he was our guide and he's been in the sport as a co-driver for more than 30 years; he won Rally Finland with Juha Kankunnen in 1993 in a Toyota Celica Turbo 4WD. Giraudet said the race tests that particular confidence that comes from about 18 inches below the heart: "Here, you have to go all out. If there's a problem, it's usually between the steering wheel and the seat."

Hyundai Ioniq 6, Genesis GV70e continue EV product blitz through 2022

A Hyundai presentation to investors has revealed an onslaught of competitive-looking products coming in the next couple of years. It includes more electric variants of existing vehicles, as well as dedicated EVs for the Ioniq sub-brand, as well as updates for popular existing models that have to ensure they don't get stale. Perhaps the biggest news is the fact that Ioniq 6 is sedan will follow the retro-cool Ioniq 5 hatchback, hitting the road by 2022. With styling flowing from the stunning Prophecy concept revealed last year, it will help bolster the Ioniq sub-brand as an exciting choice for mainstream EVs. It's classified as a C-segment sedan, meaning it will be about the size of a Honda Civic. But before the Ioniq 6 arrives, a yet-unnamed CUV will also join the lineup in 2021. It's not clear whether that model will be for foreign markets or the U.S., but either way Ioniq is shaping up to be a strong nameplate. However, that doesn't mean it will be the sole source of EVs in the Hyundai empire. Following the launch of the battery-electric G80 later this year, Genesis will in 2022 offer an battery-electric version of its GV70. These will be named the G80e and GV70e, if trademark filings discovered earlier this year are any indication. Unlike the Ioniq 5 and 6, it will likely take the shape of their gasoline-powered counterparts with only minor styling changes. In 2022, updates to both the Sonata and Palisade will hit the market. Both vehicles were all-new in 2020, and their strong designs still appear fresh. However, Hyundai clearly understands the importance of keeping its bread-and-butter offerings fresh in a competitive market, unlike some Japanese and American automakers we could mention. Nowhere in the presentation was Kia mentioned, as the company is trying to keep the brands separate. However, Kia's boss has said it is going full steam ahead in the EV push, trying to outdo even Hyundai. The Hyundai juggernaut shows no signs of slowing down, and other automakers should take note (or be very afraid). Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Hyundai reveals the 2021 Hyundai Santa Fe