1995 Hyundai Accent Base Sedan 4-door 1.5l on 2040-cars

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Hyundai US marketing chief steps down

For the past four and a half years, Hyundai's marketing efforts in America have been steered by Steve Shannon. But now the Korean automaker is going to have to find a new marketing guru, because Shannon has reportedly stepped down with apparently immediate effect.
A career automobile marketer, Shannon came to Hyundai early in 2011 after over a quarter century at General Motors, effectively switching places with Joel Ewanick and Chris Perry, who moved from Hyundai to GM the previous year.
During his 25 years in Detroit, Automotive News points out, Shannon worked with such brands as Buick, Oldsmobile, Saab and Hummer. He was particularly instrumental in launching the Saturn brand and served as executive director of marketing for Cadillac prior to moving to Hyundai.

Human waste can be reused as hydrogen for Hyundai Tucson FCEV

Here's the recipe: separate the water out of some sewage, leaving the biosolids behind. Then pipe those solids into airless tanks and let some microbes go to town. These bugs release a gas (roughly 60 percent methane, 40 percent CO2) which you can burn to power the plant where you're doing all this work but remember to send some of the methane to a tri-generation machine that leaves you with electricity, heat and hydrogen. It might sound a bit complicated, but this process is working in prototype form at the Orange County Sanitation District's Fountain Valley waste facility in California, and hydrogen car drivers in the area - including those of the upcoming Hyundai Tucson Fuel Cell CUV - can even power their rides from the end product. UC Irvine's National Fuel Cell Research Center's Jack Brouwer developed the process and he says reusing waste to move cars, "smells like money." Hyundai will soon start leasing the H2 CUV for $499 a month ($2,999 down) for 36 months, including free hydrogen refueling and Hyundai's Valet Maintenance. The Korean automaker says it has had a surprising number of people express an interest in the vehicle. We wonder if a waste-powered hydrogen station will make fuel cell technology more or less appealing. Read more details over at the Korea Herald. Featured Gallery 2015 Hyundai Tucson Fuel Cell: LA 2013 View 19 Photos News Source: Korea Herald Green Hyundai Technology Emerging Technologies Hydrogen Cars tucson

Hyundai presents 70 movies in 10 minutes... and it's very strange

It's not often we can use the term "trippy" to describe anything we post here at Autoblog, but this German video, promoted by Hyundai and starring the brand's European-spec i10 is trippy, surreal and totally bizarre. And we love it.
Movie buffs will appreciate this ridiculous mix of classic movies into a strange mishmash that makes no sense at all. From Silence of the Lambs to the Terminator series to Pulp Fiction, The Godfather and 300, there's the list of films parodied in this spot is wildly diverse. We've watched a few times, and while we can name the vast majority of classic films shown, we have no idea what the actual point of the video is.
Take a look below and let us know what you think in Comments. But beware, there is some NSFW language.