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Honda Gear concept explored at Montreal Auto Show

Our friends at Autoblog Canada have just come away with a closer look at Honda's surprise Gear Concept at the Montreal Auto Show. The little three-door hatchback is arguably the automaker's first real shot at the North American city car market (the Gear is much smaller than the Fit) and may be an indication that Honda is getting serious about going after Scion on this side of the world after the CR-Z hybrid failed to deliver. Honda says the Gear Concept takes its inspiration from the fixed-gear bicycle scene, and should allow buyers an unprecedented level of customization. Designers also wanted to show that a car can be both fun and practical.
We're all for a compact stylish three door with functional room inside, but given Honda's propensity for draining the personality from its concepts on the way to production (at least the ones that don't look showroom ready), we don't hold much hope for the Gear. You can check out the full press release below for more information.

Ugly Moto makes beautiful motorcycle art [w/video]

Ugly Moto is a horrible name for a company that makes such wonderful motorcycle art. The creation of artist Francis Ooi, the company's illustrations focus on some of the iconic racing bikes of the 1960s and 1970s.
The artwork has an elegant simplicity that really makes it pop. It would fit just about anywhere from a home office to the bedroom of a young gearhead. Ooi has completed six illustrations so far covering classic cycles from Honda, Ducati, Yamaha and even Harley-Davidson. According to his site, the Suzuki RGB500 ridden by Barry Sheene will be the next one released. All of the prints are priced at $65 and are limited to 100 copies. They are all about 16.53 inches by 23.58 inches in size.
According to his website, these prints are just a hobby for Ooi and his real career is as the creative director at an ad agency. He creates the illustrations on his Mac, and he estimates that each design with about 800 components and layers takes about a month to complete. You can get idea of the process involved in the time-lapse video below.

Honda exec says US market near capacity, could hurt subprime buyers

Is there a point in the US auto industry where companies should start considering the welfare of their customers ahead of selling more cars? American Honda Executive Vice President of Sales John Mendel thinks that level exists, and we may be getting very close to it.
According to Automotive News, Mendel believes that finding more customers in the market could require pursuing subprime buyers and offering longer-term loans. However, he refuses to use those tactics. While selling models this way can improve things briefly, the strategies hurt resale prices and lower vehicle profits over time. The company won't do "stupid things in the short-term that damage the person who bought yesterday," he said to Automotive News. "It's a very, very short-term tactic especially in the subprime area."
American Honda, which combines the Acura and Honda brands, has seen market share decline from 9.7 percent to 9.1 percent through July 2014, according to Automotive News, and Autoblog's By the Numbers stats showed it posted falling sales in five of the seven months with data this year. Though, Mendel claims that was partially because the company focused on retail sales over fleets. The delays of the launches for the Honda Fit and Acura TLX likely didn't help either.