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Honda shows us 'The Challenging Spirit of Honda'... in Japanese

Just as Porsche has done with its lengthy Le Mans gear-up, Honda is is laying the table for its Formula One return more than a year before we'll actually see it on track. We've heard what it's 2015 engine will sound like, reminisced with the 1988 McLaren Honda MP4/4 and the 1964 Honda RA271 and spoken to the company's CEO about what F1 involvement could do for its production car engines.
The automaker has now released a video called The Challenging Spirit of Honda that traces the development of its in-house F1 program and the jump from motorcycles to the first RA270 F1 chassis in 1962, to the RA272 chassis that won the 1965 Grand Prix. The only catch: the video is in Japanese. However, you can read about the winning car in English, and the video ends with another sound check of the 2015 power unit. That is a universal language, and you'll find it being spoken below.

Mazda3 sales off to rocky start despite massive critical acclaim

Like just about every other auto publication we've seen, we loved the way the Mazda3 drove when we reviewed it a few months ago, but those glowing reviews apparently aren't helping its sales. The new compact may be falling victim to a sales war between the Toyota Corolla and Honda Civic, with the newcomer getting squeezed out by those with more established names and bigger marketing budgets.
According to Automotive News, Mazda3 sales have fallen every month since last August, and its sales are down 27 percent in the first two months of 2014. It certainly isn't helping that the entire compact segment is down five percent this year as well.
The biggest problem for the new model seems to be its price compared to rivals. Mazda is not offering the incentives that are on the hood of competitors. With the previous generation, the company offered more than $2,700 on the hood to move them out, but the current model only carries about $1,233 in markdowns, according to AN.

Red Bull F1 denied access to Honda engines

There are four engine manufacturers in Formula 1: Ferrari, Honda, Mercedes-Benz, and Renault. Infiniti Red Bull Racing ended its marriage to Renault, got to the altar with Mercedes and then Mercedes backed out, couldn't even agree on a pre-nup with Ferrari, and Honda flat-out said, "No." At the moment that has left the four-time World Champions without an engine for next year, owner Dieter Mateschitz threatening to take his two teams and four cars out of the sport, and F1 honcho Bernie Ecclestone threatening to sue Mateschitz if he does. The Japanese company had turned down the idea because after a first year with some poor performances and a few public sour notes, it wants to get McLaren's cars running properly before it expands its operation. Now it seems some behind-the-scenes action of late has opened up channels between Red Bull and Honda, and the two are at least talking. Honda, though, still says such a deal is highly unlikely at best, and Red Bull says it will have something to say when something is done. It appears that McLaren chief Ron Dennis, however, has vetoed the idea. Ecclestone says Honda made a deal with the FIA that would allow Honda to supply two teams in its second year, but Honda gave Dennis veto rights over who the second team would be. For the same reason that Mercedes backed out and Ferrari only wanted to sell Red Bull year-old engines, Ecclestone says Dennis might view Red Bull as a competitor and doesn't want to risk two more cars getting in front of his own. If that's the case and Red Bull is going to remain in the sport, it might need to hit the flower shop and book a trip to Renault headquarters. Soon. Related Video: