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2015 Honda Civic Type R prototype

With a name like Earth Dreams, you'd be forgiven for assuming that Honda's new family of turbocharged VTEC engines is more about environmental credentials than performance. And to a large degree they are - particularly in 1.0- and 1.5-liter forms. But the 2.0 is another beast altogether.
Thanks to a high-output turbocharger, direct injection, a high-performance cooling system and, of course, variable valve timing, Honda's new 2.0-liter four produces upwards of 280 horsepower while still complying with upcoming Euro 6 emissions standards. Although actual output has yet to be confirmed, that preliminary figure already compares favorably with the Ford Focus ST (252 hp) and Mazdaspeed3 (274 hp) and rests comfortably in between the Volkswagen GTI (270 hp) and Golf R (296 hp).
Although Honda has already shoehorned the smaller 1.5-liter turbo four and 1.0-liter turbo three-cylinder engines into an Acura ILX and another Civic hatchback, the home it gave the 2.0 betrays more than an engine swap. What you see here is essentially the next Civic Type R, following a long line of Honda hot hatches. With this latest model, the Japanese automaker is targeting the front-drive lap record at the Nürburgring that belongs to the Renaultsport Megane Trophy and before that, to the lightweight Megane R26.R. A tall order, to be sure, so we headed to Honda's R&D center in Tochigi, Japan, to take it out for a ride.

Honda Fit loses Recommended rating from Consumer Reports

Thanks to its poor performance in the most recent round of Insurance Institute for Highway Safety crash testing, where it received the lowest overall score in the small-overlap test, Consumer Reports has bumped the Honda Fit from its "Recommended" list. When a car gets bumped from the magazine's coveted ranks, it's usually cause for concern. This is not one of those times.
As there is a new Fit barreling towards dealerships for an on-sale date this spring, we wouldn't pay too much credence to the current car's demotion. It's expected that the next-generation Fit should pass the test with flying colors, as CR is quick to point out that newer Hondas have traditionally done very well in the tricky small-overlap crash testing.
Of the subcompact cars tested by the IIHS, only the Kia Rio, which netted a "Marginal" score overall, is a Consumer Reports "Recommended" vehicle.

Honda scores big in Automobile Advertising of the Year Awards [w/videos]

This year the Detroit Auto Show didn't just celebrate the automobile, it celebrated how we find out about the automobile, too. Partnering The One Club, this year introduced the 2014 One Show Automobile Advertising of the Year Award to Cobo Hall, celebrating winners in five different categories of advertising: broadcast television, online, interactive, experiential, and print/outdoor. Winners in those categories were judged by 50 creative directors and journalists, while a Public Choice category was chosen from among nearly 20,000 online votes.
Honda walked off with three of the six awards, its Hands spot taking Broadcast honors, its Sound of Honda getting the Online category and Illusions winning Public Choice. Hyundai made the grade in Interactive with Driveway Decision Maker, Fiat captured Print/Outdoor with its "Letters" ad, and Toyota's Tundra Endeavor Campaign spot and BMW's A Window into the Near Future were co-winners for Experiential.
You can watch all of the press release and winning videos below or check out all of the finalists, announced last month, for a refresher.