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Honda releases H2O brand bottled water to promote FCX Clarity

Remember when Hollywood stars Diane Kruger (Inglourious Basterds) and Joshua Jackson (Fringe) took a Mercedes-Benz B-Class F-Cell into Death Valley and "survived" by drinking water from the car's tailpipe? Honda has taken that idea into movie theaters in Australia. The idea, but not fuel cell water itself. Honda has created a bottled water brande called H2O, and it's meant to promote the hydrogen-powered Honda FCX Clarity as part of Honda's "clever thinking" campaign. The headline message, just as it was for Mercedes, is that a hydrogen fuel cell car emits nothing but water vapor, which is actually safe to drink. To give movie fans a hands-on experience, Honda Australia filled a number of Palace Cinemas movie theaters with free disposable bottles of H2O water. Of course, since there are only a handful of FCX Clarity vehicles in the world today and it would take a lot of driving to fill up that many bottles, Honda admits that, "if you're holding a bottle of our specially produced H2O water in your hand right now, you've been drinking plain old spring water. If you want to taste the real thing, you'll have to travel to California, Japan or the UK where the FCX is currently available." Of course, why anyone would want to associate themselves with the unending waste that is bottle water, a product that has not proven itself to be any better than good tap water, is beyond us. But that's what Honda is doing, as you can see in the promotional video about the stunt below. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Honda Accord, Civic are America's most stolen cars

The National Insurance Crime Bureau has released its latest Hot Wheels study on the most popular stolen cars and trucks for 2012. The study has changed a bit from past years, with the new findings listing only the make and model of each vehicle, while taking into account all model years in its totals. Previous iterations only focused on the most stolen vehicles of a particular model year, with that make and model not appearing anywhere else on the list so as not to appear to call out a particular car. Confusing, eh? Said another way, in previous studies, if the three most stolen vehicles were the 2006, 2007 and 2008 Belchfire Turbo from Fictitious Motors, only the model year with the highest number of thefts would make the list.
The new study takes all model years into consideration while breaking down the number of vehicles stolen per model year in a full, in-depth report. Separately, the NICB is also listing the top 25 new vehicles stolen in 2012. That list is limited exclusively to model year 2012 entries.
Honda took the top two spots in the most stolen vehicles list, with 58,596 Accord models stolen and 47,037 Civic models stolen. The study is interesting, though, in that the most recent model year for the Accord is 1997, while the most recent the Civic is 2000. In fact, Hondas from 1990 to 2000 make up 16 of the top 20 cars stolen in 2012, according to the NICB. Compare that with the MY2012 list, where Honda's vehicles are eleventh and fifteenth, and it looks like the Japanese brand has been beefing up its theft control.

Acura NSX production car headed for Detroit debut?

Auto Express is reporting that Honda is set to unveil the production version of its upcoming Acura NSX at the 2013 Detroit Auto Show. The news comes courtesy of an unnamed "top exec" for Honda Brazil speaking at the Sao Paulo Motor Show. The concept version of the Japanese supercar is currently on display there. Interestingly enough, the same unnamed source claims the production iteration will remain aesthetically identical to the show car. You won't hear any qualms from us on that front.
Of course, the timing of the production debut is a little confusing. For starters, when Acura unveiled the concept last year, the company told the world it would be at least three years before production began. That would give the street-worthy model a 2014 or 2015 designation, the latter being cited more often in media accounts. Thus, we'll keep an eye out for the hybrid supercar in Motown, but we're going to stop short of holding our breath... it might be a while.