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Honda favoring turbo over hybrid for US-market Vezel

While Honda gears up to unveil the new Fit to the US market at the Detroit Auto Show next month, back in its home market, the car's crossover cousin is just going on sale. The Vezel was unveiled at the Tokyo Motor Show last month and already has a three-month waiting list in Japan, where Honda projects that 90 percent of customers will opt for the hybrid version. Not so in the United States, however.
When the Vezel reaches American showrooms, there'll be a number of key differences. For starters, it will carry a different name, though Honda isn't saying what that will be. For another, it will be built for North American consumption at Honda's new plant in Mexico, roughly half of whose production capacity is reportedly being allocated to the new crossover. And finally, it'll have a different engine.
In Japan the Vezel is being offered with a 1.5-liter four-cylinder engine, with or without electric assist. Honda won't offer the hybrid version here - at least not initially - but it is preparing to offer a turbo option. Although it has yet to announce US specifications and options, the 1.5-liter turbo four (also unveiled at the Tokyo show) is considered a stronger likelihood than the 1.0- or 2.0-liter versions.

Affordable, lightweight Honda roadster revival in the works?

There's a joke phrase from a popular movie that gets tossed around the Autoblog offices when ever a big change or announcement is coming: "Hold on to your butts." It's usually accompanied by a video of Samuel L. Jackson. That's the advice we'd recommend for reading this article. GTChannel is reporting that a new, small, lightweight, quick successor to the Honda S2000 is being "seriously considered."
Citing an unnamed source within the Japanese automaker, GTChannel goes on to list a few interesting tidbits about the new vehicle. From the sounds of it, though, if Honda is planning a new roadster, it's in the absolute earliest stages of development.
What's apparently being discussed is a car that's smaller than a Mazda MX-5, in terms of its dimensions. Under hood would be a VTEC engine, displacing anywhere from 1.3 to 1.5 liters, with GT Channel making the apt suggestion that the 1.5-liter, 132-horsepower mill from the Honda Fit could make its way into the new roadster. Curb weight would be in the realm of 2,000 pounds, which would make a 130-odd-hp engine seem absolutely heroic. Rear-wheel drive would be a given, although we aren't sure about the site's suggestion that a five-speed manual will be on offer. Styling could draw from the N-One, a popular, Honda-badged kei car.

Honda scores big in Automobile Advertising of the Year Awards [w/videos]

This year the Detroit Auto Show didn't just celebrate the automobile, it celebrated how we find out about the automobile, too. Partnering The One Club, this year introduced the 2014 One Show Automobile Advertising of the Year Award to Cobo Hall, celebrating winners in five different categories of advertising: broadcast television, online, interactive, experiential, and print/outdoor. Winners in those categories were judged by 50 creative directors and journalists, while a Public Choice category was chosen from among nearly 20,000 online votes.
Honda walked off with three of the six awards, its Hands spot taking Broadcast honors, its Sound of Honda getting the Online category and Illusions winning Public Choice. Hyundai made the grade in Interactive with Driveway Decision Maker, Fiat captured Print/Outdoor with its "Letters" ad, and Toyota's Tundra Endeavor Campaign spot and BMW's A Window into the Near Future were co-winners for Experiential.
You can watch all of the press release and winning videos below or check out all of the finalists, announced last month, for a refresher.