Honda Cr V on 2040-cars

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Design Handbook explains the difference between design and styling

It's easy to confuse the terms 'design' and 'style,' but Jim Hall attempts to explain the difference between the two in his latest Design Handbook video column for Autoline. Before relating the terms to cars, Hall first uses other, non-automotive-related examples to prove his point, such as a well-designed glass versus a well-styled glass. Both do their job well as a result of good designs, he claims, but one stands out more because it also was styled.
When he relates his lesson to cars, he uses the 2013 Honda Accord and the new Chevrolet Impala as examples, but you'll have to watch the video below to find out which car he thinks is merely designed and which one has been styled.
We've also included a gallery of the Honda and a gallery of the Chevrolet so you can decide for yourself which one of these vehicles has been designed, and which one has been styled.

Check out Honda's sweet stop-motion 'Power of Dreams' ad

Television advertising doesn't just have to be the necessary evil that pays for the shows that you want to watch, and Honda is absolutely proving that with a new two-minute commercial titled Paper. Using stop-motion animation and a heap of illustrated cutouts, the spot showcases what the Power of Dreams motto really means. It runs through highlights like the success in racing, automotive development, Asimo, the HondaJet, and even lawnmowers. The result of all that hard work is spellbinding. The entire two-minute spot already aired during a few NFL games, and doing that was a serious investment. According to Ad Age, during the time that the ad ran the estimated cost per 30 seconds was $300,887. Honda is also prepping a minute-long version for TV, but you can enjoy the whole thing right now in the video, above. HONDA BRINGS 'THE POWER OF DREAMS' TO LIFE WITH TWO-MINUTE COMMERCIAL CREATED BY STOP-MOTION ARTIST AND INFLUENCER PES Elaborate Paper-Flipping Technique Artfully Tells the History of Honda Honda Brand Marketing Tone — Simple, Clever and Emotional — Will Carry Through Across Upcoming Advertising to Help Build a Long-Term Emotional Connection with Consumers Sep 21, 2015 - TORRANCE, Calif. -- Capitalizing on Honda's established, strong brand identity and its core belief in "The Power of Dreams," the company is launching a two-minute commercial, "Paper," during CBS Sunday NFL on Sunday, Sept. 20. After months in the making, thousands of hand-drawn and -colored illustrations from multiple artists provide the platform for an intricate paper-flipping journey to beautifully show Honda's history and range of mobility products. "The goal is for the marketing itself to become a demonstration of Honda thinking and all the people that touch our wide range of products along the way," said Tom Peyton, Assistant Vice President of Marketing for American Honda Motor Co., Inc. "This commercial stands for the courage and conviction to imagine and make dreams a reality and speaks to Honda's innovative nature and respect for personal achievement and contributions." "The Power of Dreams" philosophy speaks to Honda's belief that drives the company's R&D and diverse array of advanced-technology products, and to the determination to bring them to market. This rejuvenated approach to overall brand marketing is the sum of Honda's best thinking and could only come from the company's years of design and innovation.

Honda settles class-action lawsuit over oil-burning V6s

Although we hadn't heard of this issue before, Automotive News reports that Honda has agreed to settle a massive class-action lawsuit brought against it for engine trouble potentially affecting nearly 1.6 million vehicles. The lawsuit includes Accord (2008-12), Odyssey (2008-13), Pilot (2009-13) and Crosstour (2010-13) models equipped with the 3.5-liter V6 with Variable Cylinder Management, which might experience engine misfire, excessive oil burning and premature spark plug fouling issues.
As part of the settlement, Honda will extend the powertrain warranty on these models for eight years (from time of purchase or lease) with no mileage limitation, and it will also reimburse customers who had to pay out-of-pocket expenses for related repairs such as spark plugs, pistons or, in some cases, apparently, an entirely new engine. (Of course, the repairs had to be related to certain trouble codes.) Lawyers will get no more than $800,000 from Honda and the guy who originally started the case, Vince Eagen, will get $1,000 for his "time and effort."
The final ruling on the matter will take place on March 21, 2014, and if you want to see if you're affected and what options you have in the settlement, check out this .pdf document with all the details.