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2nd annual Automobile Advertising of the Year Awards revealed

There was some absolutely fantastic auto advertising in 2014, ranging from funny to inspiring. Marking the best of it from the past year, the Second Annual One Show Automobile Advertising of the Year Awards were announced during the 2015 Detroit Auto Show (full disclosure: Autoblog was among the award's sponsors, and Editor-in-Chief Sharon Carty was a voter). Unlike previously, there were no brands with dominance over the list this time. Presented by The One Club, the awards have an international scope and hand out honors in a variety of categories. In the Broadcast TV group, there were three winners this year. First, there was The Scripted Life from Audi for the Q3 about breaking out of life's monotony. Also, Dad's Sixth Sense from Hyundai marketed the safety features in the Genesis. Finally, Unbreakable Drivers showed manly men being tested for the Toyota Hilux in Australia. The Online Video prize went to the fantastic The Epic Split spot from Volvo Trucks starring Jean-Claude Van Damme. The best Interactive ad was the Honda video titled The Other Side for the Civic Type R, and the Experiential Advertising nod was for the Volkswagen Eyes on the Road clip that showed the dangers of texting and driving to a theater full of moviegoers in Hong Kong. Finally, the Public Choice Award went to the BMW commercial called Hello Future using the words of sci-fi author Arthur C. Clarke for the i8. In the award not for videos, Jeep won the Print/Outdoor category for its Upside Down campaign. Check the ads out below, which show different animals when upside down. Also, look farther down for all of the winning videos and read their full announcements. View 3 Photos Automobile Advertising of the Year Winners Announced New York, NY (January 13, 2015) – The One Club (www.oneclub.org), producers of the prestigious One Show Awards and Creative Week, today announced the winners for the 2nd Annual One Show Automobile Advertising of the Year Awards. In partnership with the North American International Auto Show (www.naias.com) in Detroit, The One Club today unveiled the best automotive ads from around the world in five categories: broadcast TV, online video, interactive, experiential advertising, and print & outdoor. Winners will be presented on-stage at a special event during the NAIAS Press Preview on Tuesday, January 13, 2015, at the Cobo Center in Detroit at 4:55 p.m. The event is sponsored by AOL's Autoblog.

Minnesota tinkerer selling off 500-plus motorcycles, dirt bikes and scooters

For 25 years, Tony Joslyn's entire life has orbited around motorcycles. After getting into bikes at an early age, Joslyn turned his passion into Road Rash, a salvage house where Joslyn would buy and sell two-wheelers and their parts. He wasn't picky with his workings, either, as he has accrued motorcycles across a huge range of decades and brands. And now it's all up for sale.  Suzukis, Yamahas, Harley-Davidsons, Hondas, Kawasakis, and more from the '60s, '70s, '60s, '90s, and '00s are all currently listed on K-Bid.com. There is a variety of size, styles, colors and setups, and a press release says most of the bikes are 'complete and ready for restoration or a tuneup." For Joslyn, the collection just became too much to deal with after all these years.  "It's time to clear the herd and slow down," Joslyn said in a release. "Once it starts to feel like a job, you lose some of the joy. I'm looking forward to getting back to working a few motorcycles now and then. ... It's hard to pick a favorite out of the collection, as I am partial to all of them, but I've always enjoyed the Kawasaki 3-cylinders." The bikes are located in Clarks Grove, Minnesota, directly south of Minneapolis roughly near the Iowa border. Interested parties can visit and inspect the bikes before purchasing, and there's plenty of time to do so. Open now, the auction will close October 2, 2019.  This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Auto News Honda Suzuki Auctions Motorcycle honda scooter Harley-Davidson Yamaha Kawasaki

Toyota, Honda, Nissan and more collaborating to increase fuel efficiency

Toyota, Honda, Mazda, Nissan, Subaru, Mitsubishi, Suzuki and Daihatsu have announced an alliance that will see a push to improve fuel economy from both gas-powered and diesel-powered engines by as much as 30 percent before the end of the decade.
The newly assembled Research Association of Automotive Internal Combustion Engines put the roughly $20-million project together, with the Japanese government committing to half the cost while the eight manufacturers will chip in the rest.
According to Automotive News, the automakers will team up and share basic research on internal-combustion engines in a bid to cut costs. Eventually, the results of the research will find its way into a production vehicle, although it's unclear just when we'll see the fruits of this partnership on the road.