2012 Honda Cr-v 4wd 5dr Lx on 2040-cars

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Honda helps Santa take his sled into the 21st century

If you had put nearly 75 billion miles on your only company car, it would most likely be pleading for retirement in every rickety way it knew how. That's Santa's situation, so St. Nick heads to his not-exactly-local-at-all Honda dealer for a new sled, and the company obliges with a red rider fit for the new millennium. But Honda doesn't try to shoehorn he of the white beard into an Civic on rails. Working from Crayon sketches of safe sleighs and wanting to insure a lengthy stint on Santa's "Nice" list, the Honda reps work up a bespoke offering from a block of clay, but still give it features like a rear-view camera and a cargo bay ejector platform fitted with a parachute. You can see their gift to Santa in the video above. And for some even more far out holiday offerings from Honda, check out their Honda Days videos featuring Skeletor singing a bro hymn to He-Man, G.I. Joe serenading Gem, and Gumby and Pokey singing whatever they can think of. News Source: Honda via YouTube Honda Videos

Mazda3 sales off to rocky start despite massive critical acclaim

Like just about every other auto publication we've seen, we loved the way the Mazda3 drove when we reviewed it a few months ago, but those glowing reviews apparently aren't helping its sales. The new compact may be falling victim to a sales war between the Toyota Corolla and Honda Civic, with the newcomer getting squeezed out by those with more established names and bigger marketing budgets.
According to Automotive News, Mazda3 sales have fallen every month since last August, and its sales are down 27 percent in the first two months of 2014. It certainly isn't helping that the entire compact segment is down five percent this year as well.
The biggest problem for the new model seems to be its price compared to rivals. Mazda is not offering the incentives that are on the hood of competitors. With the previous generation, the company offered more than $2,700 on the hood to move them out, but the current model only carries about $1,233 in markdowns, according to AN.

West Coast labor dispute hampers Japanese automakers' US plants

The ongoing labor dispute between the International Longshore and Warehouse Union and port owners along the West Coast is starting to affect more Japanese automakers building vehicles in the US. The issue already forced Honda and Subaru to take the expensive option of airlifting some parts into the US weeks ago, and according to USA Today, Toyota and Nissan have begun doing so, as well. The choice hasn't been cheap, though, and Subaru's chief financial officer estimated that the decision cost around $60 million more per month than sending components by cargo ship. The effects continue to radiate, according to USA Today, and shortages of some models are possible. Honda is slowing production at its factories in Ohio, Indiana and Canada because the automaker doesn't have enough transmissions and electronics for some vehicles. Toyota already cut back on overtime at some factories. Nissan has only seen a small effect from the issue, though, because of its local suppliers. Dock workers and port owners have been negotiating on a new contract since last year, and the union has organized work slowdowns in response. According to USA Today, the automakers could move shipments to Canada or Mexico, but it would take longer for parts to arrive. News Source: USA TodayImage Credit: Mark Ralston / AFP / Getty Images Earnings/Financials Plants/Manufacturing UAW/Unions Honda Nissan Subaru Toyota shipping port labor dispute