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Honda could halve its US lineup without crimping its sales much [w/video]

Taking a detailed look at the Honda lineup in the US, it isn't hard to see the strength of some models and the weaknesses of others. A recent report on Autoline Daily points out that its five core models - the Accord, Civic, CR-V, Odyssey and Pilot - make up a full 93 percent of Honda's sales in the US. Through April, Honda has sold 419,798 vehicles, and 389,474 of them were from these core models; not to mention the fact that the Accord was the top-selling car in the US last month.
This means that Honda could technically cut six of its 11 models and only lose about 5,000 sales per month. Of course, this is just some data crunching and there is no reason to believe that Honda is planning to kill off any of its models in the near future. In fact, it seems to be committed to the Ridgeline, while Japanese-made models that may actually lose money for Honda still fill unique voids. Scroll down for the video report - fast-forward to the 1:43 mark for the Honda info.

Honda celebrates the life of Ayrton Senna the best way it knows how

Honda is returning to Formula One in 2015 with McLaren, and when that engine maker and that F1 constructor are mentioned together, two other words are never far behind: Ayrton Senna. There are engine suppliers, constructors and drivers that have bigger numbers, but those three form a triumvirate that came close to defining F1 in the eighties.
Honda Japan has produced a commercial called Sound of Honda that celebrates Senna at a race that turned out to be one of the most momentous of his career for good and bad reasons: the 1989 grand prix at Suzuka where he won, then was stripped of, the driver's championship.
The commercial has a terrifically simple premise - there's no CG, no old footage of Senna, no one says a word, it's just sound. And it's pretty damn good. Check it out below.

Watch this to get excited about seeing Honda back in F1

Honda engines were the dominant force in Formula One through portions of the '80s and '90s, powering championship-winning teams at Williams and McLaren. It tried to recapture some of that magic in the 2000s but wasn't nearly as successful. For the 2015 F1 season, the Japanese brand is returning to the paddock yet again as a partner with McLaren, and in a new video it's acknowledging all of those past victories while looking forward to the uncertain future.
The video offers yet another chance to hear Honda's mill, and this time it's doing a simulated lap of Suzuka. Unfortunately, it's not entirely a joy to listen to. Like most of the current F1 field, it's a bit droning and just lacks the piercing scream of yesteryear.
With so many years out of the F1 game and completely different engine rules to overcome, the brand is essentially coming back to the sport blind. But any new competitors are a welcome addition to a series that can sometimes get rather staid. Maybe Honda and McLaren can rekindle their old flame to win another championship.