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Honda, Hyundai and Kia get best word-of-mouth recommendations in US

Forget advertising, incentives and, yes, even our excellently crafted vehicle reviews, sometimes the best way for automakers to sell cars is still good ol' fashioned word of mouth. In an attempt to measure this "word of mouth" power, The Boston Consulting Group, a management consulting firm, has created a new study called the Brand Advocacy Index (BAI). The index takes a look at how various industries perform from person to person. Those industries include automotive, smartphones, grocery, mobile telecommunications and banking.
The study polled more than 32,000 individuals across Europe and in the US to come up with the top 55 brands in these various industries. On the automotive side of things, the top brands in the US were Honda, Hyundai and Kia, all tied at 63 percent. On a global scale, Volkswagen and Toyota scored the highest with a 65-percent BAI rating (both in France). The average BAI for auto industry players tallied 50 percent.
As for companies in other industries, Apple's iPhone was the index's top-rated smartphone, Trader Joe's was the highest recommended grocery store, Virgin was sat atop the mobile telecom industry and USAA was the top retail bank. Scroll down for the full press release on the new study.

2016 Honda Civic revealed in patent drawings

Thanks to the sleuths at CivicX.com, we've now got our first glimpse at the production 2016 Honda Civic. The forum found these patent drawings from Honda, showing the next-generation Civic in both coupe and sedan body styles, and we're happy to report that the car seen here is very, very close to the concept we saw in New York earlier this month. Shortly after Honda debuted the Civic Coupe concept at the New York Auto Show, we spoke to the car's lead designer, Guy Melville-Brown, about how this bold two-door would transform into a production model. He told us the Civic should be "a halo product for Honda," and that the concept showed "elements of what we can expect from the production car." The showcar is "what a true Honda Civic should be," Melville-Brown said. Now that we see these patent drawings, a lot of that makes sense. Sure, it's all been toned down for production spec (as expected), but a lot of the bolder design cues are still present. We like the angular shape of the headlamps and front fascia, and we're glad the wraparound taillamps were left alone (on the coupe, anyway – the sedan uses a slightly different design). See all of the patent drawings in the slideshow above, and scroll down for photos and video of the showcar from New York. CivicX.com has more information, including side-by-side comparisons between the patent pictures and the bright green concept. Related Video:

Petition to bring Honda Civic Type R to US picking up steam

Never mind what the executives say - we've had a sneaking suspicion all along that the upcoming Honda Civic Type R won't be coming to North America. And with good reason: both the prototype we drove in Japan and the concept unveiled at the Geneva Motor Show last week were based on the European-spec Civic hatchback - not to mention that some of the best hot hatches remain out of our reach.
Well it turns out we're not the only ones with that concern. There are legions of Honda hot hatch enthusiasts right here in the good old U S of A who want to see the new Civic Type R ripping up the Great American Road. And many of them are taking to the cyberclouds demanding that Honda bring it Stateside, post haste.
As of the time of writing, this online petition has gotten over 6,000 digital signatures, needing less than 1,500 more to get to the author's target of 7,500 votes. Of course, if and when the petition reaches its target, that still won't mean that Honda will bring it over, but it could mean that extra bit of encouragement the Japanese automaker's executives would need to tip the scales in our favor.