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Honda Civic Type R clocks 7:50.63 front-drive 'Ring record

Lapping the Nurburgring in under seven minutes may be the ultimate bragging right for supercars, but further back down the field, a battle is being waged between front-drive hot hatches to see which can scope a lap time under eight. Seat was first to claim the crown with the Leon Cupra at 7:58, which was subsequently beaten by the Renaultsport Megane 275 Trophy-R at 7:54. All the while Honda pledged to take the record with the new Civic Type R. And that's just what it's done. As you can see from the video above, Honda's new hot hatch clocked a time of 7:50.63, making it the fastest front-driver ever to lap the Nordschleife and blindingly fast by any account. Honda suggests that the lap was clocked while testing the stock street-legal rubber (and not on slicks) and claims that the roll cage clearly seen in the video was fitted "for safety reasons and not to add rigidity," with extraneous equipment like the front passenger seat and audio system were removed to compensate for the cage's weight. Of course with no official sanctioning body verifying these times and the equipment in which they're achieved, they're a subject of much debate, but there's no getting around the fact that the new Civic Type R is one very serious piece of machinery indeed. NEW HONDA CIVIC TYPE R THROWS DOWN NURBURGRING GAUNTLET - Honda announces Nurburgring lap time for Civic Type R development car - 7 minutes 50.63 seconds lap time is unmatched in the front-wheel drive hot hatch class - Lap time achieved in development car with technical specifications representative of the final production car At the world premiere of its all-new Civic Type R at the 2015 Geneva Motor Show (5 - 15 March; Stand 4250, Hall 4), Honda announced that a development car had achieved a 7 minutes 50.63 seconds lap time of the legendary 20.8 km/12.9 mile Nurburgring Nordschleife in Germany. This time is unmatched by any other front-wheel drive performance hatchback. The lap time was achieved during the final phase of pre-production testing in May 2014 by a Civic Type R development car. The development car was in a standard state of engine tune, with suspension, drivetrain, exhaust, brakes and the aerodynamic package identical to those of the production Civic Type R. The removal of equipment such as air conditioning, the front passenger seat and audio equipment offset the additional weight of a full roll cage (installed specifically for safety reasons and not to add rigidity).

Honda finds new Green Path to reduce CO2 emissions

In the wake of the Volkswagen diesel scandal, it's impossible to hear an automaker talk about its overall environmental efforts and not think to yourself, "for real?" Still, we're willing to listen. And Honda representatives gave it their best shot yesterday in Marysville, OH as they introduced a small group of journalist to the company's expanded initiative aimed at cutting CO2 emissions and the total life-cycle environmental impact of Honda products. Called Green Path, the initiative now includes a $210-million expansion at Honda's Marysville, OH manufacturing plant to install a better, cleaner paint shop. Speaking at the facility yesterday, Honda representatives said that the plant room is not only better for the environment (it uses limestone dust instead of water to capture paint particles, for example, reducing water usage by about 2 million gallons annually. Overall, the new paint shop will have 60 percent less VOC emissions and reduce CO2 emissions by 18 percent), it also makes the cars look better. That's whey the two-step temperature curing process will initially only be used on Acuras to differentiate them from the competition. Honda will fire up trials in late 2017. There's more to Green Path than the new paint show, of course. The company wants to reduce - in some cases eliminate - what it calls substances of concern (SOCs), things like lead and mercury. There are also new wind turbines in Ohio to supply power to Honda plants, the Environmental Leadership Program for independent dealerships to make their own green moves, and swapping out fluorescent light bulbs for LEDs, among other efforts. In the Marysville Auto Plant, for example, the Assembly department has over 10,000 task light bulbs. The fluorescent ones used to need to be replaced every three years, but the new LEDs have a life span of 16 years. Honda says that calculating up the impact of all of these little changes will remove an average of 3.822 kilograms of CO2 from the production tally of each car it makes. The company's stated goal is to reduce its total greenhouse gas emissions by 50 percent (compared to 2000 levels) by 2050. You can find out more in Honda's press release and video, below. Honda Announces New "Green Path" Initiative to Reduce Total Life-Cycle Environmental Impact MARYSVILLE, Ohio (Sept.

Honda 'Hands' ad is a worthy successor to 'Cog'

The 2003 Cog commercial from Honda may have been named one of the best car commercials of all time, but an all-new spot called Hands looks to be even more entertaining even if it's digitally enhanced. The two-minute video - which starts and ends with a nod to Cog - highlights just about all facets of Honda's universe of products from passenger cars to racecars, the HondaJet to leaf blowers, motorcycles, ATVs and even Asimo.
Celebrating 65 years of innovation, the advertisement is as informative as it is amusing, and it even injects a little humor, too, like a glass of water being squeezed from the FCX Clarity. We just hope that the 1:10 mark of the video isn't hinting at a CR-V Convertible. We're not sure when Hands will air or if we'll see it on television here in the US, but the video is posted below; as an added bonus, we've also included the video for Cog.