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Honda wins Commercial of the Decade, but not for the ad you think [w/VIDEO]

Honda's Commercial of the Decade: "Grrr" - Click above to watch video
The mad men at Adweek recently voted for the Commercial of the Decade (Super Bowl commercials not included) and Honda took top honors over memorable ads from the last ten years by companies like Nike, Budweiser and Sony. That's not a big surprise considering Honda often puts a huge amount of effort into its on-air spots. However, the Japanese automaker didn't win for the commercial you might have expected: "Cog." Though Honda's famous commercial that breaks down a European Accord Tourer into a Rube Goldberg-esque machine was also a finalist, it was beaten by another Honda commercial called "Grrr" that's narrated by Garrison Keillor of all people. You've probably never seen it, but you can after the jump.
Volkswagen also made the list of finalists, but the particular ad chosen out of all the comical VW ads we've seen was unexpected as well. Most surprising carmaker with a commercial in the finals: Saturn. Who knew...

Honda settles class-action lawsuit over oil-burning V6s

Although we hadn't heard of this issue before, Automotive News reports that Honda has agreed to settle a massive class-action lawsuit brought against it for engine trouble potentially affecting nearly 1.6 million vehicles. The lawsuit includes Accord (2008-12), Odyssey (2008-13), Pilot (2009-13) and Crosstour (2010-13) models equipped with the 3.5-liter V6 with Variable Cylinder Management, which might experience engine misfire, excessive oil burning and premature spark plug fouling issues.
As part of the settlement, Honda will extend the powertrain warranty on these models for eight years (from time of purchase or lease) with no mileage limitation, and it will also reimburse customers who had to pay out-of-pocket expenses for related repairs such as spark plugs, pistons or, in some cases, apparently, an entirely new engine. (Of course, the repairs had to be related to certain trouble codes.) Lawyers will get no more than $800,000 from Honda and the guy who originally started the case, Vince Eagen, will get $1,000 for his "time and effort."
The final ruling on the matter will take place on March 21, 2014, and if you want to see if you're affected and what options you have in the settlement, check out this .pdf document with all the details.

Honda planning sub-NSX S2000 successor

Nine years separated the arrival of the original Acura NSX and the Honda S2000. By that time, the NSX was closer to the end of its fifteen-year production cycle than it was to its beginning. The latest word has it that not only is Honda planning a successor to the S2000, but it's not about to wait that long after the new NSX arrives before it's rolled out.
While the S2000 was a front-mid-engined roadster, its successor will, according to the latest from Auto Express (which we are taking with a grain of salt), be a mid-engined coupe - closer, in other words, to the NSX than the S2000. Power would come from a more potent version of the 2.0-liter turbo four developed for the upcoming new Civic Type R, possibly as part of a hybrid system derived from Honda's upcoming Formula One powertain to develop over 400 horsepower.
Whether the new sports car would revive the S2000 nameplate, and whether it would wear the Honda or Acura badge in the United States, remain to be seen. As does its potential production site: while the previous S2000 was built at the same Takanezawa plant in Tochigi as the original NSX, the new NSX will be built at the new Performance Manufacturing Center in Marysville, Ohio. The new S660 roadster, meanwhile, is set to be assembled at the same Yachiyo plant in Yokkaichi as the original Honda Beat.