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Latest Honda promo film is a Never Ending Race against emissions

A new Honda promotional video shows clips of a hazy, smog-choked Los Angeles in the 1960s and 1970s, and then gives the company credit for its lead role in cutting vehicle-emissions by a factor of one thousand since 1970. Self-serving? Sure. Then again, this LA-native reporter born in 1970 can't help but be somewhat appreciative. The nearly five-minute video takes a tour through Honda history, showing the Japanese automaker using its experience designing race cars to help develop smaller engines such as its four-cylinder CVCC. An early proponent of California's Clean Air Act, Honda recounts its low-emissions history with the first production low-emission vehicle (the 1996 Civic) and the first production ultra-low-emission vehicle (the 1998 Accord), and says it's approaching "near zero emissions" for its new cars. For anyone keeping track, the US Environmental Protection Agency (EPA) said late last year that Honda's 2013 model-year vehicles averaged an even 27 miles per gallon, and that's with a fairly limited number of hybrids and plug-ins sold. That number was up from its 26.6 mpg in 2012 and second only to Mazda's 27.5 mpg among the major automakers. The overall 2013 average was 24.0 mpg. Read Honda's press release here and check out the Honda video below. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Honda's "Never Ending Race" Documents its Four-Decade Battle Against Air Pollution Third film in award-winning Environmental Short Film Series explores Honda's voluntary efforts to reduce vehicle emissions over forty-year period Honda's successful demonstration of low-emissions vehicle technology led state of California to adopt new, more stringent emissions regulations New-vehicle emissions are 1/1000th of 1970 levels Next environmental "race" is against global climate change TORRANCE, Calif., Feb. 13, 2014 /PRNewswire/ -- As unprecedented levels of pollution choked the nation's largest cities in the early 1970's, a group of automobile engineers secretly toiled to develop an engine technology that would significantly reduce pollution from automobiles.

2015 Honda Civic Type R revealed [w/video]

Earlier today, we told you how Honda has revealed a trio of new turbocharged VTEC engines, including the one that will be used in the 2015 Civic Type R. That's the winged, Batmobile-esque creature seen here. Ahead of a formal introduction at the Tokyo Motor Show, Honda is flaunting its new Civic Type R with images of the car testing at the Tochigi test track and video of the front-wheel drive hot hatch being put through its paces on the Nürburgring.
While the US is getting revamped Civic sedans and coupes, European customers will soon be able to opt for the 2015 Type R with its new Earth Dreams 2.0-liter turbo engine producing more than 276 horsepower. Honda has also made sure to give the car a styling that matches its powerful engine with a more aggressive front end, massive fender flares and a liftgate wing with unusual airplane-like canards. Honda is still withholding the Type R's official specs until the unveiling, but we can tell that the bigger wheels make room for beefier brakes.
The Civic Type R won't launch until 2015, but Honda has released the video posted below showing WTCC driver Gabriele Tarquini working the car around the 'Nürburgring, along with a brief press release. Check 'em both out and be sure to let us know what you think of this matte-black hot hatch in Comments.

Submit your questions for Autoblog Podcast #317 LIVE!

We record Autoblog Podcast #317 tonight, and you can drop us your questions and comments regarding the rest of the week's news via our Q&A module below. Subscribe to the Autoblog Podcast in iTunes if you haven't already done so, and if you want to take it all in live, tune in to our UStream (audio only) channel at 10:00 PM Eastern tonight.
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