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GMC Envoy could be returning as GM files for 'Envoy' trademark

The GMC Envoy could be on its way back, if a recent GM trademark filing is any indication of the future. To be exact, GM's trademark filing is for the name "Envoy," and is applicable to "motor vehicles, namely, sport utility vehicles, engines therefor and structural parts thereof." A victim of the recession and high gas prices, the original Envoy – related to the Blazer, and more recently the TrailBlazer and similar GM SUVs – was discontinued after the 2009 model year. In today's SUV-happy market of low gas prices, unearthing the somewhat familiar Envoy name makes a certain amount of sense. As soon as gas prices start trending in the other direction, we'll all be saying the opposite, though. What this SUV will take shape as is the big question now. With the Chevrolet Blazer well and truly on its way, there's every reason for a GMC version of Chevy's stylish new crossover sporting the Envoy name. Another, less likely, possibility is a Traverse-sized vehicle to slot between the shorter Acadia (10 inches shorter than the Chevy Traverse) and the body-on-frame Yukon. GM could come out of left field and make the Envoy a Buick too. It fits the bill with the "En" beginning, and Buick undoubtedly has crossovers in the works. We think that's even more unlikely, but it's important to remember that we're still in the speculation phase. Soon we'll drive Chevy's new Blazer, and perhaps have more news then. Check in next week for that. Related video:

2017 GMC Sierra 2500HD All Terrain X eyes Ram Power Wagon

If where you're going, you don't need roads, you're spoiled for choice by American automakers. Ford has the F-150 Raptor, Jeep the iconic Wrangler, and Ram offers Power Wagon. And that's just the tip of the factory off-road iceberg. General Motors is getting in on the off-roading action with the Canyon and Sierra 1500 All Terrain X. Now, the automaker is adding another notch on its belt with the Sierra 2500HD All Terrain X. On the outside, GMC continues to the all-black trend as the rest of its off-roading-oriented lineup, which includes 18-inch aluminum wheels finished in black, a bespoke grille surround, black sport bar that's mounted in the truck's bed, and four-inch side steps in black. The All Terrain X will only be offered in two colors – Black Onyx and Summer White. Those looking for more off-roading capabilities and tack the Z71 off-road suspension package as an option on the All Terrain X, adding performance Rancho shocks, Hill Descent Control, and a shield for the underbody transfer case. Two engine choices lie under this crew cab pickup's massive hood - the 6.0-liter gas V8 or the all-new Duramax 6.6-liter turbo-diesel V8. The gasoline-powered V8 continues to make 360 horsepower and 380 pound-feet of torque, while the new Duramax turbo-diesel generates 445 horsepower and 910 pound-feet of torque. While the All Terrain X may not have the same murderous look as the Ram Power Wagon, it makes off-roading a luxurious affair. And it's blacked out. The 2500HD power wagon will be on sale early next year, with a pricing announcement coming sometime in the next few months. Related Video: Featured Gallery 2017 GMC Sierra 2500HD All Terrain X: LA 2016 View 12 Photos Related Gallery 2017 Sierra HD All Terrain X News Source: GMCImage Credit: Live photos copyright 2016 Drew Phillips / Autoblog LA Auto Show GM GMC Truck Off-Road Vehicles Performance 2016 LA Auto Show gmc sierra hd

GMC's Denali offerings are going great guns

The Denali trim that GMC uses to denote its top-of-the-line vehicles was introduced back in 1999, partly as a way to challenge the recently introduced Lincoln Navigator. Fifteen years later, and with GMC the tenth-largest US automotive brand by itself Denali has become a sub-brand that keeps the cash registers ringing at the Renaissance Center HQ. While GMC increased sales by 9 percent in 2013, TheDetroitBureau.com reports that that Denali sales rose by 20 percent.
There are currently five Denali models in the GMC line, with the Denali trim available on all but its commercial vans. In 2010, when the now-discontinued Yukon XL Hybrid was also on sale, GMC sold 32,886 units of its top trim. Last year, that number had increased to 75,558, with almost no help from traditional marketing spends. Go to YouTube and search for "GMC Denali commercials" - the few actual commercial results are from years ago. GMC marketing director Roger McCormack tells TheDetroitBureau.com, "It's largely all been organic."
As sales have grown, so has the tide of money GMC rakes in from the additional luxury features on Denali models. The 2015 Chevrolet Tahoe starts at $44,600, yet its 2014 Yukon Denali doppelganger starts at $58,320, pricing that includes additional features like the larger 6.2-liter V8, nicer interior, head-up display and magnetic ride control suspension. The Yukon XL Denali starts at $60,965, but the article says the "average customer" likely to spend "up and above $70,000" to take one home. How does that happen? On a top-trim Tahoe LTZ, the top-tier wheel option is a set of 20-inch chrome wheels for $400; on the 'base' Yukon Denali you can swap for a set of 22-inch chrome alloys for $2,995. Add it up, and an analyst at AutoTrends Consulting said that kind of margin "epitomizes the concept of obscene profitability." We say when it comes to Denali, GMC appears to stand for "Grabbing More Cash."